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What university marketers need to know about changes in China

What university marketers need to know about changes in China Sinorbis
2022-08-11
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导读:🔜Chinese students, uncoded


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China, the world’s largest international student market.

Connecting with prospective Chinese international students is no simple feat. China’s “Great Firewall” doesn’t just create hurdles for marketers looking to reach students; it also makes it harder to gather insight. 

What do Chinese students say is the most useful source of information on an international school?


In Chinese students, uncoded, we track 3.7 million online engagements across China to reveal emerging global study trends, and how to navigate them.

📄 Download to learn:

Why some Chinese provinces hold greater potential for HEIs, and how to target them.


▶How Chinese students are engaging with digital channels along the decision-making journey.


▶The trending subjects and greatest anxieties amongst the next generation of students.


▶The megatrends driving Chinese international student demand.

Sinorbis created this report in collaboration with industry partner, the Beijing Overseas Study Service Association (BOSSA).

Click "read more" at the bottom to download the free report.

1. Press the QR code for 3 seconds
2. Go to official account
3. Follow 

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