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普通回复: “Our quality is the best in the market.”(我们的质量是市场上最好的。) 这种空洞的保证缺乏说服力。 - •
销冠回复: - 1.
“The final judge of quality is your own eyes. Before we cooperate, any praise from me is just a promise waiting to be proven.” (质量的最终评判标准是您的亲眼所见。在合作之前,我的任何赞美都只是有待证实的承诺。) - 2.
“We encourage you to test it personally. What you see and feel for yourself is the most reliable truth.” (我们鼓励您亲自试用。您亲眼所见、亲身感受的,才是最可靠的真相。) 核心思路:引导客户体验,将关注点从“我说”转移到“你验”,体现真诚与自信。
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普通回复: “This is our lowest price.”(这是我们的最低价了。) 此回复直接终结了对话的可能性。 - •
销冠回复: - 3.
“Could you share your budget? This allows me to explore if there are alternative solutions that better fit your needs.” (您能否告知预算?这能让我评估是否有更符合您需求的替代方案。) - 4.
“It's always possible to find a lower price, but the quality and assurance behind the price are what truly matter.” (更低的价格总能找到,但价格背后的品质和保障才是关键。) - 5.
“Apart from the price, are there any other factors holding you back from proceeding?” (除了价格,是否有其他因素影响您目前的决策?) 核心思路:探寻真实顾虑,转移焦点至价值与预算匹配,展现解决问题的意愿。
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普通回复: “Sorry, the price can't be lower.”(抱歉,价格不能再低了。) 显得生硬且无奈。 - •
销冠回复: - 6.
“In such a competitive market, we quote fairly to seek long-term partnership, not just a one-time deal.” (在竞争如此激烈的市场,我们报出公平的价格是着眼于长期合作,而非一次交易。) - 7.
“True value-for-money encompasses service, expertise, and after-sales support, not just the lowest initial cost.” (真正的“物有所值”包含服务、专业性和售后支持,而不仅仅是初始价格。) 核心思路:强调公平与长期合作价值,塑造专业、可信赖的形象。
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普通回复: “OK, take your time. I'll wait for your update.”(好的,您慢慢考虑,我等您消息。) 被动等待,容易错失良机。 - •
销冠回复: - 8.
“I completely understand the need for careful consideration. It's wise to be thorough when selecting a partner.” (我完全理解您需要慎重考虑。选择合作伙伴时,细致周全是明智之举。) - 9.
“That's a prudent approach. We recently assisted a client with a similar case. I'd be happy to share their experience for your reference.” (这是非常审慎的做法。我们刚协助了一位有类似需求的客户,很乐意分享其经验供您参考。) 核心思路:表示理解与认同,并主动提供附加价值(成功案例),推动决策进程。
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普通回复: “Hello, do you still want to order?”(您好,您还需要下单吗?) 目的性过强,容易引起反感。 - •
销冠回复: - 10.
“Since our last communication, I haven't heard back. I'm concerned there might be an issue. Please let me know how I can assist.” (自上次沟通后未获回复,我担心是否存在问题。请告知我如何能提供帮助。) - 11.
“Just checking in regarding the product you inquired about. We currently offer a special discount for first-time orders, which might be a good opportunity.” (只是想跟进一下您之前咨询的产品。我们目前为新客户首次订单提供特别折扣,这可能是个不错的机会。) 核心思路:以关怀和提供帮助的姿态切入,或结合具体优惠,创造新的沟通契机。 -
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普通回复: “Sorry to disturb you.”(抱歉打扰了。) 主动放弃,彻底出局。 - •
销冠回复: - 12.
“I understand you have a reliable supplier. May we suggest being your ‘Plan B’? Having an alternative option can strengthen your supply chain resilience, which is crucial in today's market.” (理解您已有可靠的供应商。我们能否作为您的“备选方案”?多一个选择可以增强您供应链的韧性,这在当前市场至关重要。) 核心思路:尊重现状,提出“备选供应商”概念,从风险管理的角度阐述自身价值。 -
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普通回复: “Hello, do you have any new orders?”(您好,有新订单吗?) 过于直接,显得只关心生意。 - •
销冠回复: - 13.
“It's been a pleasure working with you. I hope all is well. How is the market on your end? If there are any new developments or challenges, I'm here to support.” (与您合作非常愉快。希望一切顺利。您那边的市场近况如何?如有任何新动态或挑战,我随时准备提供支持。) 核心思路:以维护关系为出发点,表达关心和持续支持的意愿,自然唤起客户记忆。 -
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普通做法: 缺乏后续跟进,让客户产生不确定性。 - •
销冠做法: - 14.
“I will personally monitor your order and production status, and keep you updated on any progress.” (我将亲自关注您的订单和生产进度,并及时向您汇报任何进展。) - 15.
“Thank you for your trust. I value this responsibility and will ensure a smooth process for you.” (感谢您的信任。我珍视这份责任,必将确保整个过程顺利无忧。) 核心思路:主动提供保障,持续传递安心感,将一次交易转化为长期信任的起点。

