A Message to the British Chamber of Commerce Community in South China
Dear Members and Friends,
It is both a privilege and an honour to serve as Executive Manager of the British Chamber of Commerce South China. My name is Louise Bayern, and I am deeply committed to supporting this vibrant community.
Concordia parvae res crescunt — through harmony, small things grow.
Our Mission and Values
At BritCham South China, we are more than an institution — we are a community built on trust, goodwill, and integrity. In an era of rapid global change, our mission is to provide a steadfast platform where British enterprises, partners, and stakeholders can connect with confidence, clarity, and mutual respect across South China and the Greater Bay Area.
We foster institutional trust, strategic partnerships, and enduring economic dialogue between the UK business community and the South China market — guided by principled engagement, sustainable collaboration, and long-term alliances that deliver shared prosperity.
About Louise Bayern
Born in Qingdao and rooted in Bavarian-German heritage, I bring over a decade of experience in cross-border institutional and business cooperation across Europe, China, and the United States. My professional background spans higher education, public affairs, trade promotion, and European business development — including roles at the German Centre for Industry and Trade (Taicang), Beijing No. 4 High School International Campus, and Dulwich College Beijing.
My international perspective is further enriched by academic training at Université Paris 1 Panthéon-Sorbonne, the Vienna University of Economics and Business (WU), and Columbia University, alongside early professional experience supporting congressional work in the U.S. Congress (Wall Street district). These experiences have deepened my understanding of institutional governance, market dynamics, and cross-cultural engagement.
Our Commitment to You
My commitment is clear: to serve our members with integrity, foresight, and professionalism — building bridges between the UK and South China that endure beyond business cycles.
Your success is our priority. Through meaningful exchanges, practical resources, and a welcoming spirit, we support members in navigating complexity and seizing opportunities with confidence — whether you seek partnership, insight, or community.
I warmly invite you to join our events, share your ideas, and connect with us. Together, let’s shape the future of British–South China business.
With warm regards,
Louise Bayern
Executive Manager
British Chamber of Commerce South China
For any enquiries, please contact:
+86 181 2429 3591
communications@britchamsouthchina.org
Upcoming Events
Go Global (Shenzhen)
28 January


