二、报价场景(邮件/报价单附言)
1. 标准报价模板(含多方案选择)
Subject: Quotation for 【Product Name】 - Tailored for 【Client Company Name】
Dear 【Client Name】,
Thank you for your interest in our products. Based on your inquiry, we have prepared 3 tailored options for your reference, all prices are 【FOB/CIF 【Port Name】】 and valid for 15 days:
| Option | Model | Unit Price (USD) | MOQ | Lead Time | Highlights |
|--------|-------|------------------|-----|-----------|------------|
| Basic | 【Model A】 | 【X】 | 【X】 pcs | 20 days | Standard packaging, no logo |
| Popular | 【Model B】 | 【X】 | 【X】 pcs | 18 days | Free logo printing, foam packaging |
| Premium | 【Model C】 | 【X】 | 【X】 pcs | 15 days | Custom color, 1-year warranty, free accessory kit |
Payment Terms: 30% T/T (Telegraphic Transfer) in advance, 70% balance before shipment (PayPal/Western Union available for first order)
Attached is the detailed quotation sheet and product test report for your review. If you have any adjustment needs (e.g., quantity, specification, packaging), please don't hesitate to tell us.
If the offer meets your requirements, we can issue a Proforma Invoice (PI) for you immediately to proceed with the sample order or formal order.
Looking forward to your feedback.
Best regards,
【Your Name】
2. 客户觉得价格高(议价话术)
Dear 【Client Name】,
We fully understand your concern about the price. Our quotation is formulated based on the stable product quality, strict QC standards, compliance with environmental requirements and reliable after-sales service.
Considering that you may be our potential long-term partner, we are willing to offer a 【3%/5%】 discount if your order quantity reaches 【X】 pcs. Meanwhile, we can adjust the payment terms to 【e.g., 20% advance payment, 80% balance against B/L copy】 to reduce your capital pressure.
It should be emphasized that the cost of raw materials and carbon certification has been rising recently. This discounted price is only valid for orders confirmed within 7 days. We hope you can understand.
Please let us know your decision. We are happy to negotiate further to reach a win-win cooperation.
Best regards,
【Your Name】

