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首届GAC MOTOR车友会及慈善公益会盛大开启,为柬埔寨慈善事业添彩!

首届GAC MOTOR车友会及慈善公益会盛大开启,为柬埔寨慈善事业添彩! 广汽国际
2022-03-25
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导读:践行社会责任,传递公益精神!




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GAC老客户车友会及慈善公益会

以车会友,热血集结。近日,GAC MOTOR联合柬埔寨经销商TH Group举办了首届GAC老客户车友会及慈善公益会,积极组织当地GAC MOTOR车主,开展为期三天两夜的出行探索之旅,这一充满温情的公益盛事,拉开了GAC MOTOR在柬埔寨公益出行项目的序幕,并为柬埔寨当地的慈善事业增添浓墨重彩的一笔


图丨GAC老客户车友会及慈善公益会的盛况现场


与爱同行 畅享自由



此次活动,由当地柬埔寨经销商TH Group精心规划路线,从柬埔寨的首都金边出发,途经贡布市,最终抵达柬埔寨最大的国际化港口西哈努克港。整条路线不仅让车主们感受到了来自不同地区的人文魅力,也提升了GAC MOTOR的产品曝光度,浩浩荡荡的车队从街道穿梭而过,无不引人驻足惊叹。


图丨参与GAC老客户车友会及慈善公益会的当地车主


沿途200多公里,走过城市、山路和沿海路段,GAC MOTOR车队一路饱览柬埔寨自然美景,深度融入当地人文与生活。车主们驾驶着GAC MOTOR品牌旗下的GS5,尽情感受其卓越性能带来的愉悦出行体验,彼此交流和分享驾乘体验,并一致认可GAC MOTOR的高端品质


与爱同行 传递希望



慈心为人,善举济世。在本次旅途的最后一站——西哈努克市,GAC MOTOR的车主及经销商团队在抵达目的地后,主动为150个贫困家庭分发食物、日用品、文具、口罩等物资,让受助家庭都体会到了人间的温暖和爱心,诠释了GAC MOTOR始终致力于公益慈善事业,传承扶贫济困的传统美德。


图丨西哈努克省副省长孔维塔纳克阁下及GAC MOTOR柬埔寨经销商TH Group为当地居民分发物资


此外,西哈努克省副省长孔维塔纳克阁下也出席了本次慈善活动,对GAC MOTOR品牌和柬埔寨经销商TH Group的善举,表达了高度的认可和衷心的感谢。为此,柬埔寨政府还对GAC MOTOR和经销商TH Group展现出的社会责任感颁发了“社会贡献奖”,肯定了GAC MOTOR在柬埔寨的社会地位。而通过此次活动,也更好地让GAC MOTOR向世界传递的“GO AND CHANGE”理念,始终满怀热情,不断精进超越,用心做好每一件事,竭力让更多的消费者与GAC MOTOR共同体验更加美好的移动生活。


图丨柬埔寨经销商CEO Pen Piseth作为TH Group和GAC MOTOR代表上台领奖


品牌建设 稳步拓展



在柬埔寨经销商TH Group与GAC MOTOR的紧密合作下,柬埔寨市场稳步发展,持续深化品牌建设,在当地收获良好口碑。2021年作为GAC MOTOR进入柬埔寨汽车市场的第一个完整年,其年度的销售达成率已非常可观,不仅在柬埔寨的新车市场脱颖而出,更是成功跻身当地中国品牌的前三名。


图丨GAC老客户车友会及慈善公益会的盛况现场


一直以来,柬埔寨经销商都十分重视品牌影响力的提升,积极组织当地的特色活动,以进一步扩大GAC MOTOR的国际美誉度,给柬埔寨消费者带来更多的优质出行体验。此次的GAC老客户车友会及慈善公益会,GAC MOTOR更是在柬埔寨经销商TH Group的协助下,成功与当地AEON、Prince Beer、Coca Cola、Texas Chicken等知名品牌达成合作,在Meta or Facebook、Instagram、Youtube、Cambo Car、Autobodia等主流社媒平台进行宣传,进一步彰显了GAC MOTOR有温度、有责任感的企业形象。


未来,GAC MOTOR仍会一如既往积极践行社会责任,并不断探索社会责任实践之路,竭力以汽车产品服务社会民生,用行动为社会进步做出中国企业应做的贡献,致力以良好的口碑和形象,持续深耕海外市场。





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GAC Customers Tourism & Charity Event

Gathering through driving, we’re on fire. GAC MOTOR recently held the "GAC Customers Tourism & Charity Event" at TH Group, the distributor in Cambodia, in which GAC MOTOR car owners had a three-day-two-night trip. 


This heartwarming charity event kicked off GAC MOTOR's charity travel project in Cambodia and added a significant contribution to the local charity in Cambodia.


Photo: Grand scene of GAC Customers Tourism & Charity Event


Driving towards freedom



The GAC Customers Tourism & Charity Event was thoroughly planned by local Cambodian distributor TH Group, starting from Phnom Penh, the capital of Cambodia, passing through Kampot City, and eventually arriving at Sihanoukville Port, the largest international port of Cambodia. 


This event created an opportunity for car owners from different places with different identities to discover a new self inside them during the journey. The whole route not only made the car owners feel the charm of regionally different cultures, but also enhanced the exposure of GAC MOTOR's products. The vast motorcade shuttled along the streets, attracting tons of amazed viewers.


Photo: Local car owner participating in GAC Customers Tourism & Charity Event


The GAC MOTOR motorcade travelled more than 200 kilometers through cities, mountains and coastal roads, enjoying the natural beauty of Cambodia and deeply integrating into the local culture and life. 


GS5 owners enjoyed the amazing travel experience provided by GS5’s excellent performance, exchanged and shared their driving experience, and unanimously recognized the high-end quality of GAC MOTOR.


Driving towards hope



The world may thrive if we act with compassion. In Sihanoukville, the final destination of the GAC Customers Tourism & Charity Event, GAC MOTOR car owners and distributor team members took the initiative to help giving out donations including food, daily necessities, school supplies, and masks to a total of 150 local families, providing warmth and love, demonstrating GAC MOTOR’s dedication to public welfare and charity and resolution to hand down the traditional virtue of helping the poor and needy.


Photo: H.E. Kong Vithanak, Deputy Governor of Preah Sihanouk Province and TH Group, Cambodian distributor of GAC MOTOR giving out supplies to local people.


In addition, the Deputy Governor of Preah Sihanouk Province, H.E. Kong Vithanak, also attended the charity event and expressed his high recognition and heartfelt gratitude to GAC MOTOR and distributor TH Group, for their philanthropic acts. In this regard, the Cambodian government also presented "Social Contribution Award" to GAC MOTOR and TH Group for their sense of social responsibility, further confirming the social status of GAC MOTOR in Cambodia. 


Through this event, GAC MOTOR also successfully conveyed the concept of "GO AND CHANGE" to the world. GAC MOTOR will always act with full enthusiasm and attention, keeping improving and surpassing, and try to give more consumers can a better mobile life together with GAC MOTOR.


Photo: Pen Piseth, CEO of the Cambodian distributor, receiving the award as the representative of TH Group and GAC MOTOR


Market expansion by branding



With close cooperation between TH Group and GAC MOTOR, the Cambodian market has been developing steadily, deepening brand building and reaping local reputation. After the grand opening of GAC MOTOR showroom in Phnom Penh, Cambodia in September 2020, the annual sales of 2021 ( The first full year after GAC MOTOR entering the Cambodian automotive market ) was very impressive, not only stood  out in the new car market, but also successfully ranked top 3 among local Chinese brands.


Photo: Grand scene of GAC Customers Tourism & Charity Event


Cambodian distributors always attached great importance to the enhancement of brand influence and actively organized local special events to further impress the international consumers of GAC MOTOR. 


With the help of TH Group, the Cambodian distributor, GAC MOTOR cooperated with many famous local brands such as AEON, Prince Beer, Coca Cola, Texas Chicken, etc., and promoted this heartwarming event via plenty of popular mainstream social media platforms including Meta or Facebook, Instagram, Youtube, Cambo Car, and Autobodia. 


In the future, GAC MOTOR will continue to actively take social responsibility as usual and explore the road of social responsibility practice. 


GAC MOTOR will try its best to serve society and people's livelihood with its automotive products, and contribute to social progress with real actions as a responsible Chinese enterprise. The company is committed to deeply serve overseas markets with outstanding reputation and image.



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广汽国际
广汽国际矢志成为全球用户信赖的移动价值创造者。 GAC INTERNATIONAL strives to be the world's trusted mobility value creator.
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广汽国际 广汽国际矢志成为全球用户信赖的移动价值创造者。 GAC INTERNATIONAL strives to be the world's trusted mobility value creator.
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内容185