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广汽国际智利品牌上市两周年庆典,世界杯狂欢派对圆满落幕!

广汽国际智利品牌上市两周年庆典,世界杯狂欢派对圆满落幕! 广汽国际
2022-12-21
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12月10日,适逢品牌进入智利市场2周年之际,广汽国际贴心奉上“宠粉”福利,邀请经销商代表、GAC MOTOR车主代表、Colo-Colo足球俱乐部成员、网红博主和当地汽车媒体代表共聚酒吧,一起观战葡萄牙对阵摩洛哥,现场更有各种好玩互动,打造了一场独一无二的世界杯狂欢派对,共同庆祝GAC MOTOR品牌进入智利两年来的成绩与收获。


嘉宾及球迷合影

 


沉浸式观赛,狂欢无止境!


装饰一新的酒吧世界杯氛围感拉满,在热闹非凡的气氛中,广汽国际美洲大区总经理周超强线上致辞,正式拉开了本次庆典活动的序幕。周超强表示:“智利是我们全球战略中最重要的市场之一。4月和7月分别推出全新GS4和GS3 Power两款重磅SUV车型,与Colo-Colo足球俱乐部开启战略合作,以及与智利杯签署的赞助计划,让广汽国际在市场上取得了亮眼的成绩。” 

致辞过后,众人围坐一起,通过现场的LED大屏360°沉浸式观赛。随着场上局势的变幻,所有人时而欢呼喝彩,时而扼腕唏嘘,现场一片欢腾。观赛之余,人们走上吧台360°拍摄区,跟着DJ音乐一同律动。两位博主现场更发起“颠球挑战”,不愧是将足球视为国民运动的智利球迷,个个水平直逼专业球员!


现场嘉宾热情互动

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进入智利2周年,成长不止步!


耕耘智利市场的2年,广汽国际借赞助当地国民赛事“智利杯”、最大的足球俱乐部Colo-Colo的“东风”,知名度稳步提升,成为众多智利球迷熟悉和喜爱的“中国品牌”,推动当地市场销售业绩取得长足进步。


2022年,广汽国际智利市场销量同比增长110%,当地销售网点扩展至29家,覆盖了智利93%的汽车市场。广汽国际将坚持打造匠心品牌,为在智利市场获得更广泛的影响力砥砺而行。


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On December 10, the second anniversary of the brand's entry into the Chilean market, GAC MOTOR spoiled its fans with wonderful surprises and benefits, inviting dealer representatives, vehicle owners, members of the Colo-Colo football club, bloggers and local auto media to gather at the bar to watch the match between Portugal and Morocco. All kinds of entertainment and exchanges took place, creating a unique World Cup party to celebrate the achievements and successes of the GAC MOTOR brand in Chile over the past two years.


Group photo of guests and football fans



No End to Partying in the Immersive Game Celebration


The freshly decorated bar was filled with the World Cup spirit. In the lively atmosphere, GAC MOTOR's Americas Region General Manager, Mr. Zhou Chaoqiang, delivered a speech online to officially kick off the celebration. Mr. Zhou said, "Chile is among the most important markets in our global strategy. Beginning with the introduction of two key SUV models, the All New GS4 and GS3 Power, launched in April and July respectively, forming a strategic partnership with the Colo-Colo Football Club, and signing the sponsorship program with the Chilean Cup, GAC MOTOR has achieved outstanding success in the market."

After the speech, the crowd sat together and watched the game in 360° immersion through the large LED screens. As the game played on, everyone cheered and applauded, while at other times they sighed and sighed, with active and animated commentary on the game. While watching the game, people took to the 360° photography area of the bar to groove to the DJ's music. Two of the bloggers took on the 'ball juggling challenge', and as expected of Chilean fans who consider football a national sport, they were just as good as the pros!

The guests at the event interacted enthusiastically

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Growth Never Stopped Since Entering Chile 2 Years Ago


In the past 2 years, GAC MOTOR has leveraged its sponsorship of the local national tournament, the Chilean Cup, and Colo-Colo, the largest football club in the country, to rapidly increase its popularity and become a familiar and popular brand to many Chilean fans. It has become a "Chinese brand" that many Chilean fans know and love, driving significant progress in sales in the local market.


In 2022, GAC MOTOR's sales in the Chilean market increased by 110% from the previous year, and local sales outlets expanded to 29, covering 93% of the car market in Chile. GAC MOTOR will persevere in its efforts to creating an artisanal brand and strive to gain a broader influence in the Chilean market.







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广汽国际矢志成为全球用户信赖的移动价值创造者。 GAC INTERNATIONAL strives to be the world's trusted mobility value creator.
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广汽国际 广汽国际矢志成为全球用户信赖的移动价值创造者。 GAC INTERNATIONAL strives to be the world's trusted mobility value creator.
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