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东南亚三国实地调研
1月11日-21日，广汽集团副总经理郁俊一行出访柬埔寨、越南、老挝三国，深入了解当地汽车市场发展的最新情况，助力东南亚市场“提速稳跑”。广汽国际副总经理王顺胜等一同参加了本次出访。
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柬埔寨：强化业务，提升销量
本次东南亚调研之行首站来到柬埔寨，郁俊一行前往拜访了柬埔寨当地经销商集团，双方就2023年事业计划达成情况与存在课题、2024年销量目标等进行座谈沟通。在交流过程中，郁俊一行围绕未来三年提升计划，对当地业务开展、产品布局、二网渠道建设等内容进行全面指导，为经销商提供新的思路与赋能，助力当地市场销量不断增长。
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郁俊一行与柬埔寨经销商团队交流
为深入了解柬埔寨当地汽车市场变化情况，郁俊一行先后走访了当地多家汽车品牌展厅，实地考察当地汽车及二手车销售、品牌展厅布置、渠道布局等情况。
郁俊一行走访柬埔寨AION临时展厅
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越南：深化布局，探讨合作
东南亚调研之行第二站来到了越南，郁俊一行考察了当地汽车品牌展厅运营情况，了解当地经销商的渠道布局和网点计划，为GAC品牌后续在越南上市做好准备。
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郁俊一行走访AION临时展厅、与经销商交流
调研期间，郁俊一行前往陈唱集团越南总部进行了座谈交流，双方就车型导入规划、渠道开拓、未来销量提升计划等发展课题进行沟通交流。
郁俊一行与陈唱集团座谈交流
郁俊一行还前往调研了KD工厂，深入了解工厂的整体设备配置、未来发展规划等情况。
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郁俊一行调研KD工厂
此外，郁俊一行还拜访了中国驻越南大使馆，向中国驻越南特命全权大使熊波汇报了广汽国际的海外业务成果、越南市场未来发展规划，并就越南投资环境、产业发展政策等内容与大使进行了深入交流。
郁俊一行拜访中国驻越南特命全权大使熊波
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老挝：加强交流，提速发展
结束越南的行程，郁俊一行来到了老挝，与经销商沟通了解当前销售现状、运营存在课题等，并针对渠道建设、人员培训、展厅管理等提出改善意见，增强当地经销商与广汽品牌合作的信心。
在老挝首都万象，郁俊一行前往拜访了老挝人民革命党中央书记处书记、万象市委书记、市人民议会主席阿努帕·杜纳隆，双方深入探讨了老挝汽车市场情况及电动车发展趋势等课题。
郁俊一行拜访老挝万象市委书记
为了加强行业对标，郁俊一行还调研了老挝当地汽车品牌，了解品牌建设及营销布局等情况，增强当地汽车市场竞争及发展态势的整体感知。
郁俊一行调研万象GAC展厅
东南亚汽车市场整体呈稳定增长的态势，此次广汽集团副总经理郁俊带队出访柬埔寨、越南、老挝三国，以现地调研助推业务发展，以深度交流提振合作信心，为销量的进一步增长提供坚实基础支撑。面向未来，广汽国际将不断深耕海外市场，不仅要“走出去”，更要“融进去”，将国际化事业真正做大做强做优。
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Field research in three Southeast Asian countries
From January 11th to 21st, Yu Jun, Vice President of GAC Group, led his delegation to visit Cambodia, Vietnam, and Laos to gain an in-depth understanding of the latest developments in the local automotive industry and boost the acceleration and stabilization in the Southeast Asian market. Wang Shunsheng, Deputy General Manager of GAC International also participated in the delegation.
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Cambodia: Strengthen Business Development and Improve Sales Performance
Cambodia is the first stop of the Southeast Asian research. Yu Jun and his delegation visited a local distributor group, both parties discussed the achievement of the 2023 business plan, existing issues, and sales targets for 2024. During the discussion, Yu Jun and his delegation provided comprehensive guidance on local business development, product layout, and tier 2 distributor channel construction around the next three-year improvement plan and provided new ideas and empowerment for distributors to boost continuous sales growth in the local market.
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Yu Jun and his delegation discuss with Cambodian distributor
In order to get a deeper understanding of the changes in the local automotive market in Cambodia, Yu Jun and his delegation visited several showrooms of local automotive brands and conducted on-site research on the sales, showroom layout and channel development of local new cars and used cars.
Yu Jun and his delegation visit a temp AION showroom
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Vietnam: Deepen global presence and discuss cooperation
Vietnam is the second stop of the Southeast Asian research. Yu Jun and his delegation visited local automotive brand showrooms to learn about their operations, local distributors’ channel layout, and sales network plan, preparing well for the brand launch in Vietnam.
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Yu Jun and his delegation visit a temp AION showroom in Vietnam and discuss with local distributors
During the research period, Yu Jun and his delegation visited the Vietnam headquarters of Tan Chong Group to discuss development topics such as model introduction planning, channel development, future sales improvement plans.
Yu Jun and his delegation discuss with Tan Chong Group
Yu Jun and his delegation also went to KD factory to gain a deep understanding of the overall equipment configuration and future development plans of the factory.
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Yu Jun and his delegation conduct field research in KD factory
In addition, Yu Jun and his delegation also visited the Embassy of the Peoples Republic of China in the Socialist Republic of Vietnam and reported to Xiong Bo, Ambassador Extraordinary and Plenipotentiary, on the overseas business achievements of GAC MOTOR. Both parties had a deep exchange on Vietnam's investment environment, industrial development policies, and other content.
Yu Jun and his delegation visit Xiong Bo, Ambassador Extraordinary and Plenipotentiary of the People's Republic of China to the Socialist Republic of Vietnam
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Laos: Strengthen exchange and accelerate development
After the research in Vietnam, Yu Jun and his delegation arrived in Laos to discuss current sales situation and operational issues with distributors. They also proposed improvement suggestions for channel construction, personnel training, and showroom management, which enhanced distributors’ confidence in the cooperation with GAC.
In the capital of Laos, Vientiane, Yu Jun and his delegation visited Anouphap Tounalom, Secretary of the Central Secretariat of the Lao People's Revolutionary Party, Secretary of the Vientiane Municipal Party Committee, and Chairman of the Municipal People's Council. Both parties deeply discussed the situation of the Lao automotive market and the development trends of electric vehicles.
Yu Jun and his delegation visit the Secretary of the Vientiane Municipal Party Committee
In order to strengthen industry benchmarking, Yu Jun and his delegation also conducted research on local automotive brands to understand brand construction and marketing layout, and enhance the overall perception of local automotive market competition and development trends.
Yu Jun and his delegation conduct a research on GAC showroom in Vientiane
The overall Southeast Asian automotive market is showing a stable growth trend. Yu Jun, Vice President of GAC Group, led a delegation to visit Cambodia, Vietnam, and Laos, for boosting business development with on-site research and cooperation confidence with in-depth exchanges, and providing solid basic support for further sales growth. In the future, GAC MOTOR will continue to deepen its overseas market, not only "go out", but also "integrate into local market", make its internationalization business really bigger, stronger and better.
