连续14年参展！广汽携全明星阵容亮相中国（澳门）国际汽车博览会

第十四届中国(澳门)国际汽车博览会开幕式

澳门车展如今已成为中国汽车工业、中国自主品牌汽车面向世界的新窗口，为中国制造业、新能源行业走向世界，以及国际汽车领域商贸合作搭建桥梁。今年是广汽连续第14年参展，响应澳门车展“品牌·桥梁·机遇”理念，以“科技广汽，向新发展”为主题，结合澳门市场需求带来了消费者喜欢的新能源车型，充分展现了广汽在新能源领域的深厚实力与广泛布局，传递了智能化、高端化、国际化的品牌形象。

车展首日，澳门特别行政区行政长官代表、经济财政司司长李伟农，工业和信息化部装备工业二司副司长李毅，国务院国有资产监督管理委员会宣传工作局副局长王莹，南光(集团)有限公司总经理姜维亮，中国机械国际合作股份有限公司董事长夏闻迪，中国机械工业联合会副会长李奇，中国机械国际合作股份有限公司副总经理温忆梅等重要领导调研了广汽展台，广汽国际总经理卫海岗介绍了广汽全球化战略、海外市场布局等情况，并详细讲解了本次展出的新能源产品及技术。在参观了广汽新能源车型后，到场领导对其创新实力及匠心品质给予了高度认可。

澳门特别行政区行政长官代表、经济财政司司长李伟农（左七），工业和信息化部装备工业二司副司长李毅（右五），国务院国有资产监督管理委员会宣传工作局副局长王莹（左六），南光(集团)有限公司总经理姜维亮（左五），中国机械国际合作股份有限公司董事长夏闻迪（左四），中国机械工业联合会副会长李奇（左二），中国机械国际合作股份有限公司副总经理温忆梅（右一）

现场领导调研广汽展台并体验车型

面对智能化、电动化浪潮，这次广汽带来了6款明星车型，包括2款插电混动车型——GAC E8 PHEV、GAC E9 PHEV，以及4款纯电车型——昊铂SSR、昊铂HT、AION V、AION Y Plus。本次展车兼顾左右舵车型，全方位满足澳车北上、商务接待、家庭用车等多元化需求。同时带来了A480超充桩、智能家庭充电桩以及海绵硅负极材料，充分展现出广汽在新能源三电技术领域的领先优势。

广汽全明星阵容亮相

车展期间，澳门有线、澳门商报等主流媒体探访报道了广汽展台，并对卫海岗进行了专访。卫海岗向媒体表示：“我们致力于服务澳门、贡献澳门，将加快向澳门市场引入新车型，持续提升本地服务水平，满足澳门居民的出行需求。澳门作为一个多元文化的交汇点，广汽将利用这一优势观察市场环境及需求，以便更好地服务澳门、葡语系国家乃至全球的用户群体。”

卫海岗接受澳门媒体采访

最近E9 PHEV在港澳全新上市，乐坛天后容祖儿成为首批车主获得广泛关注。容祖儿的粉丝来到车展现场打卡体验E9 PHEV，认为1000km的长续航很实用，非常适合澳车北上。刚登陆澳门的E8 PHEV也倍受欢迎，现场一位参观者表示：“它就像是移动的起居室，内部空间非常宽敞，能够灵活切换7座与4座布局，非常适合一家人出行。”AION V、AION Y Plus也吸引了众多观众目光，他们在体验后纷纷表示“非常期待这两款车型进入澳门市场”。昊铂SSR、昊铂HT凭借豪华体验和科技配置更是强势“圈粉”，现场反响热烈。

< < 向左滑动查看更多

现场观众体验广汽车型

澳门作为中国与葡语系国家的经济和文化交流重要平台，位于国内外双循环交汇点，是粤港澳大湾区的核心引擎。广汽积极深化国际化布局，通过持续亮相澳门车展、深化澳门市场布局，逐步打开了在澳门及葡语系国家的品牌知名度，为深耕澳门市场以及未来进入葡语系国家市场打下坚实基础。

广汽自2021年开始布局澳门市场，陆续导入了燃油、插电混动、纯电等多元化车型，今年10月广汽澳门新展厅投入运作。澳门车展期间，广汽国际总经理卫海岗、副总经理王顺胜等一行走访了广汽澳门展厅，调研展厅陈列、营销政策、客流及市场反馈等情况，现场与澳门经销商宏益集团围绕E9 PHEV宣传策略开展探讨，对后续销售工作及车型宣传思路等提出了指导意见，强调要密切留意市场动态，不断创新营销方式，提高市场竞争力，促进终端销量提升。

< < 向左滑动查看更多

卫海岗一行调研广汽澳门展厅

未来，广汽将秉持“服务澳门，贡献澳门”理念，始终以澳门消费者需求为出发点，将经过全球市场验证的优质产品和服务带到澳门市场，持续强化“品质领先”、“科技创新”全球品牌价值。广汽坚持“客户第一，服务先行”，计划充分利用大湾区“1小时经济圈”的便捷通道，实现资源的高效整合与调配，为澳门用户提供更高效、更优质的售后服务保障。此外，以澳门为桥头堡，广汽也将稳步拓展包括美洲地区的巴西、非洲地区的安哥拉在内的葡语系国家市场，加速广汽国际化进程。

Opening Ceremony of the 14th China (Macau) International Auto Expo

The Macau Auto Expo has become a vital gateway for China's auto industry, particularly homegrown brands, to engage the world. This platform advances China's manufacturing and new energy industries globally and fosters business cooperation in the international automotive sector. This marks GAC's 14th consecutive year at the auto expo, aligning with the Macau Auto Expo's theme of  "Brands · Bridge · Opportunities". Under the banner "Tech GAC, Upward Growth", GAC showcased new energy models tailored to the preferences of the Macau market, highlighting the company's extensive expertise and broad reach in the new energy sector. The exhibit reinforced GAC's brand image of smart, premium, and international quality.

On the first day, notable leaders, including Lei Wai Nong, Secretary for Economy and Finance and Representative of the Chief Executive of the Macao Special Administrative Region; Li Yi, Deputy Director of Equipment Industry Division II of the Ministry of Industry and Information Technology; Wang Ying, Deputy Director of the Publicity Bureau of the State-owned Assets Supervision and Administration Commission of the State Council; Jiang Weiliang, General Manager of Nam Kwong (Group) Company Limited; Xia Wendi, Chairman of China Machinery Industry International Cooperation Co., Ltd.; Li Qi, Vice President of the China Machinery Industry Federation; Wen Yimei, Deputy General Manager of China Machinery Industry International Cooperation Co., Ltd., along with other leaders, visited the GAC booth. They engaged with Wei Haigang, President of GAC International, in in-depth discussions on GAC's independent brand development, overseas expansion plans, and the new energy models and technologies on display. After viewing several new energy vehicles, the officials highly regarded GAC's innovation and dedication to quality. 

Lei Wai Nong, Secretary for Economy and Finance and Representative of the Chief Executive of the Macao Special Administrative Region (seventh from left); Li Yi, Deputy Director of Equipment Industry Division II of the Ministry of Industry and Information Technology(fifth from right); Wang Ying, Deputy Director of the Publicity Bureau of the State-owned Assets Supervision and Administration Commission of the State Council(sixth from left); Jiang Weiliang, General Manager of Nam Kwong (Group) Company Limited(fifth from left); Xia Wendi, Chairman of China Machinery Industry International Cooperation Co., Ltd.(fourth from left); Li Qi, Vice President of the China Machinery Industry Federation(second from left);  Wen Yimei, Deputy General Manager of China Machinery Industry International Cooperation Co., Ltd.(first from right)

Leaders visited the GAC Booth and Experienced Models

Responding to the trend of electrification and smart technologies, GAC is displaying six core models, including two plug-in hybrid models—GAC E8 PHEV and GAC E9 PHEV, alongside four all-electric models—HYPTEC SSR, HYPTEC HT, AION V, and AION Y Plus. With both left-hand and right-hand drive options, the lineup meets the diverse needs of cross-border commuting, business transport, and family use. Additionally, the booth showcases the A480 supercharger, the smart home charging station, and silicon sponge anode materials, emphasizing GAC's advancements in EIC technology.

GAC's Core Model Lineup on Display

During the auto expo, major media outlets such as Macau Cable TV and Macau Business Daily visited the GAC booth and conducted an exclusive interview with Wei Haigang. Wei shared with the media, "We are committed to serving and contributing to Macau, accelerating the introduction of new models to the Macau market, and continuously enhancing local service levels to meet the travel needs of Macau residents. As a hub of diverse cultures, Macau provides GAC with valuable insights into market conditions and customer needs, enabling us to better serve users in Macau, Portuguese-speaking countries, and worldwide."

Wei Haigang Interviewed by the Macau Media

The E9 PHEV recently launched in Hong Kong and Macau, attracting widespread attention as pop diva Joey Yung became one of its first owners. Yung's fans visited the auto expo to experience the E9 PHEV firsthand, noting its impressive 1,000 km extended range, which is ideal for cross-border travel from Macau. The newly launched E8 PHEV in Macau also received high praise and one visitor remarked, "This car is like a mobile living room with its spacious interior that can easily switch between seven- and four-seat configurations, ideal for family trips." Models like the AION V and AION Y Plus caught attendees' attention, with many expressing anticipation for these models to enter the Macau market. The HYPTEC SSR and HYPTEC HT captivated the audience with their luxurious features and cutting-edge tech, generating enthusiastic responses.

< < Slide to the left for more

Visitors Experienced GAC Models

As a key platform for economic and cultural exchange between China and Portuguese-speaking countries, Macau sits at the intersection of domestic and international economic cycles and serves as a core driver within the Greater Bay Area. GAC has actively advanced its internationalization strategy by maintaining a presence at the Macau Auto Expo and strengthening its market positioning in Macau. This approach has steadily raised brand recognition in Macau and Portuguese-speaking countries, laying a solid foundation for deeper market penetration in Macau and potential expansion into Portuguese-speaking markets.

Since entering the Macau market in 2021, GAC has introduced a range of fuel, plug-in hybrid, and all-electric models. In October, GAC's new showroom in Macau became operational. During the Macau Auto Expo, Wei Haigang, President of GAC International, Wang Shunsheng, Vice President of GAC International, and others visited the Macau showroom, discussing display arrangements, marketing strategies, customer traffic, and market feedback. They engaged in discussions with Macau distributor Vang Iek Group on promotional strategies for the E9 PHEV and shared guidance on sales initiatives and marketing strategies, emphasizing the need to stay attuned to market dynamics, innovate marketing approaches, and enhance market competitiveness to drive sales growth.

< < Slide to the left for more

Wei Haigang and His Delegation Visited the GAC Macau Showroom

Looking ahead, GAC will introduce superior products and services validated in global markets to Macau by upholding its commitment to "Serve Macau, Contribute to Macau" and the consumer-centric approach, and continue to enhance the global brand value of "Top-tier Quality" and "Pioneering Technology". Prioritizing "Customer First, Service First", GAC plans to leverage the Greater Bay Area's "1-hour economic zone" to optimize resource allocation and provide more efficient and high-quality after-sales service for Macau customers. Taking Macau as a strategic base, GAC also aims to expand into Portuguese-speaking markets, including Brazil in South America and Angola in Africa, thus further advancing GAC's global presence.