广汽国际闪耀吉隆坡国际车展，加速融入马来西亚市场

12月5日至11日，吉隆坡国际车展盛大举行，全球37家知名车企携前沿成果汇聚一堂，吸引超250,000人次的车迷、专业人士纷至沓来，共探未来出行风向。广汽国际携GS3影速、M8 PHEV两款明星力作闪耀登场，以硬核实力与前沿科技，展现“品质领先”、“科技创新”的全球品牌价值，为马来西亚市场2024年的征程再画上浓墨重彩的收官之笔。

吉隆坡国际车展是一场汇聚最新概念车、汽车、摩托车、商用车等出行产品和服务的盛会，广汽国际等各大车企精锐尽出，纷纷亮出“王牌”产品与前沿科技。车展期间，广汽国际副总经理王顺胜一行全面调研马来西亚汽车市场的竞争格局，深入了解当地消费者需求和竞品动态。王顺胜对GAC品牌在马来西亚的产品规划、渠道拓展及品牌提升提出了专业的指导意见，为品牌未来的发展提供了新方向和新思路，进一步彰显了广汽国际对马来西亚市场的高度重视与坚定决心。

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王顺胜调研GAC展厅和展台

广汽国际此番参展，以满满的诚意带来了GS3影速、M8 PHEV两款“实力派”车型。明星“双车”以匠心独运的设计、出色的空间配置、舒适静谧的乘坐体验，处处彰显“品质领先”特质；扎实优异的技术集成、创新的科技配置，凸显“科技创新”内核。两款车型一经亮相便吸引了众多媒体和观众围观。

M8 PHEV亮相车展

此次车展，广汽国际首位马来西亚品牌代言人——“大马影视大哥”林德荣亮相助阵，瞬间点燃现场氛围。林德荣现场化身“超级推荐官”，向影迷们力荐GS3影速：“这款车造型很时尚前卫，看起来很有力量感，完美诠释了年轻人的出行追求！它的动力响应很快，也很省油，十分适合吉隆坡市区通勤。”在体验M8 PHEV时，他的喜爱之情溢于言表：“这款车给我感觉很气派，车内空间真的很大。座椅有双排电动调节，以及宽大电动腿托，身体舒展久坐都不累，而且还集诸多便利功能于一身，能够满足商务接待、家庭出行等多元化需求。”

林德荣为广汽国际站台

车展期间，广汽国际展台现场人潮涌动、气氛热烈，不仅有明星见面会，还有俯拍大头贴、面部彩绘、iPad肖像画、快闪咖啡店、VR体验等多个趣味互动项目。为期7天的车展，广汽国际展台累计吸引超过7.8万人次的参观者。消费者的热情反馈，便是对广汽产品的最好背书。

现场观众体验广汽车型

一位来自吉隆坡的年轻创业者现场分享了他的购车心路历程：“我正在创业，就想买台实用至上，好看好开好用的车。之前留意到这款GS3影速，这次特意来体验了一下，能耗低、操控顺，通勤毫无压力，加上车的造型也符合我的审美，车内智能配置十分实用，预订单已下，期待能早点提车。”一位带着小朋友到场的吉隆坡消费者对M8 PHEV竖起大拇指：“这款车的空间能够满足我的家庭出行需求，一家人坐都不挤，舒适性非常好。让我比较惊喜的是它的前排座椅靠背上还有两块多媒体显示屏，小朋友坐后排也能享受影音娱乐。” 

广汽国际展台-M8 PHEV

凭借强大的产品魅力，GS3影速、M8 PHEV两款车型的留资量达1750个，充分证实了马来西亚消费者对广汽产品高度认可。

马来西亚是东盟主要经济体之一，也是中国“一带一路”的重要桥头堡，成为广汽国际海外拓展的关键市场。今年4月，广汽国际马来西亚泗岩沫CKD工厂正式竣工量产，为高效产能输出筑牢根基。GS3影速作为首款本地组装车型，已在马来西亚吉隆坡正式上市，并迅速赢得了当地消费者的青睐，已获销售订单超千台。此外，广汽国际在马来西亚的销售网络逐渐成型，目前已有20家销售网点投入运营，覆盖吉隆坡、巴生流域、槟城等多个主要城市和区域。

首款本地组装车型GS3影速

借助本次吉隆坡国际车展，广汽国际向马来西亚及东盟市场全面展示了产品硬实力。展望未来，广汽国际将秉持“融入马来西亚、服务马来西亚”的发展理念，加快导入更多契合当地路况、消费偏好的优质车型，进一步完善燃油、插电式混动等不同类型产品在马来西亚的布局；全力升级服务体系，提升服务质量，将“客户第一、服务先行”理念落地生根；积极参与国际性展会、举办多元化品牌活动，助力广汽品牌全方位融入马来西亚市场。

From December 5th to 11th, the Kuala Lumpur International Mobility Show (KLIMS) was held at the Malaysia International Trade and Exhibition Centre (MITEC), bringing together 37 renowned automotive companies to showcase cutting-edge innovations. The event attracted over 250,000 car enthusiasts and industry professionals, all eager to explore the future of mobility. GAC INTERNATIONAL made a remarkable appearance with its core models, the GS3 EMZOOM and M8 PHEV, demonstrating its global brand value of "Top-tier Quality" and "Pioneering Technology". This impressive exhibition marked a significant milestone in GAC INTERNATIONAL's 2024 journey in the Malaysian market.

The Kuala Lumpur International Mobility Show serves as a grand event for unveiling mobility solutions and services, ranging from groundbreaking concepts, passenger vehicles and motorcycles, to commercial vehicles, with leading automotive companies like GAC INTERNATIONAL unveiling their flagship products and cutting-edge technologies. Wang Shunsheng, Vice President of GAC International, led a delegation to research the competitive trends of the Malaysian automotive market and gain a deep understanding of local consumer demands and competitor dynamics. Wang Shunsheng offered professional suggestions regarding GAC's product planning, channel development, and brand enhancement in Malaysia. His recommendations provided new direction and new idea for GAC brand's future development, further highlighting GAC International's strong commitment and resolute determination towards the Malaysian market.

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Wang Shunsheng visits GAC Showroom and Booth

GAC INTERNATIONAL's presentation of the GS3 EMZOOM and M8 PHEV set a new benchmark, with the two models exemplifying meticulous craftsmanship, expansive interior space, and unparalleled ride comfort—epitomizing the brand's commitment to "Top-tier Quality". Advanced engineering and cutting-edge technological features further emphasized GAC's dedication to "Pioneering Technology". These two standout models captivated media and attendees alike from the moment they debuted.

M8 PHEV Unveils at KLIMS

GAC INTERNATIONAL's first Malaysian brand ambassador, the renowned "Legend Actor in Malaysia" Jack Lim, brought unparalleled energy to the Kuala Lumpur International Mobility Show, instantly captivating audiences. Stepping into the role of "Super Spokesperson", Jack Lim passionately endorsed the GS3 EMZOOM, declaring, "The GS3 EMZOOM boasts a sleek, contemporary design with a bold, powerful presence that perfectly embodies the aspirations of today's youth. Its responsive powertrain and exceptional fuel efficiency make it the ideal companion for navigating Kuala Lumpur's urban streets." His admiration for the M8 PHEV was just as effusive, "This car exudes luxury and spaciousness. The dual-row power seats, wide leg supports, and unmatched comfort make it perfect for long journeys. Its versatile features cater seamlessly to business needs and family travel alike."

Jack Lim Comes to GAC INTERNATIONAL Booth

Throughout the 7-day event, GAC INTERNATIONAL's booth became bustling with crowds and buzzing with excitement that drew more than 78,000 visitors. Highlights included a celebrity meet-and-greet, interactive photo booths, face painting, digital iPad portraits, a trendy pop-up coffee shop, and cutting-edge VR experiences. The vibrant atmosphere and enthusiastic participation, coupled with GAC's impressive vehicle exhibition, created a buzz that resonated throughout the entire exhibition.

Visitors Experience GAC Exhibition Cars

A young entrepreneur from Kuala Lumpur shared his personal journey toward choosing the GS3 EMZOOM, "As I am building my own business, I needed a car that's practical, stylish, and reliable. The GS3 EMZOOM had caught my eye, and after experiencing it here. Its low fuel consumption, seamless handling, and intelligent features align perfectly with my needs. I've already placed my pre-order and can't wait to drive it home." A family-oriented visitor, accompanied by his children, heaped praises on the M8 PHEV, "This car offers the perfect balance of space and comfort for family outings. Everyone can sit comfortably without feeling cramped, and the ride quality is phenomenal. I was especially delighted by the two multimedia screens on the front seatbacks. My kids were thoroughly entertained in the rear seats—this feature is a game-changer for family travel."

GAC INTERNATIONAL Booth – M8 PHEV

At the Kuala Lumpur International Mobility Show, the GS3 EMZOOM and M8 PHEV proved to be showstoppers, generating 1,750 leads and demonstrating the strong appeal of GAC's offerings among Malaysian consumers.

As one of the leading economies in ASEAN and a vital hub in China's Belt and Road Initiative, Malaysia plays a pivotal role in GAC INTERNATIONAL's global expansion. This year marked a significant milestone with the completion and launch of GAC CKD plant in Segambut in April, solidifying the foundation for efficient local production. The GS3 EMZOOM, the first locally assembled model, has already officially launched in Kuala Lumpur, quickly winning over consumers and securing over 1,000 orders. GAC INTERNATIONAL's growing sales network now boasts 20 dealerships across key regions, including Kuala Lumpur, the Klang Valley, and Penang, establishing a solid foothold in the Malaysian market.

The First Locally Assembled Model GS3 EMZOOM

The Kuala Lumpur International Mobility Show is more than an exhibition for GAC INTERNATIONAL, it is a showcase of GAC brand's technological innovation and its commitment to delivering high-quality vehicles tailored to the Malaysian and ASEAN markets. Looking forward, GAC INTERNATIONAL is dedicated to its guiding philosophy of "Integrating into Malaysia, Serving Malaysia". This commitment includes accelerating the introduction of vehicles designed to meet local road conditions and consumer preferences while expanding its offerings across ICE, PHEV segments. GAC INTERNATIONAL is also set to enhance its service infrastructure, bringing its "Customer First, Service First" philosophy to life and ensuring a premium ownership experience. By actively participating in international exhibitions and dynamic branding campaigns, GAC INTERNATIONAL aims to deepen its connection with Malaysian consumers.