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当地时间2022年3月23日,期待已久的尼日利亚拉各斯州城市公共出行项目——LAGRIDE正式推出,首批交付的GS3及GA4车型共计1000台新车亮相并正式交付。
作为GAC MOTOR布局尼日利亚网约车领域里程碑式的活动,以此为契机,GAC MOTOR在当地市场的影响力将再上新台阶。
图|LAGRIDE项目发布会
图|1000辆GAC MOTOR亮相活动现场
一次革命:改善出行,促进就业
这是一项全新的“拉各斯州出租车计划”。
作为尼日利亚的商业和经济中心,公共交通的落后和拥堵,一直是拉各斯人的噩梦。LAGRIDE项目致力于改善这一状况。“LAGRIDE项目将改善拉各斯公共交通的整体面貌”,拉各斯州桑沃奥鲁州长提到。而GAC MOTOR承担了这一使命,并致力于携手尼日利亚政府,打造世界一流的网约车平台,促进当地公共交通升级,助推非洲“新出行”革命。
不仅如此,LAGRIDE项目也将为当地创造更多的工作岗位,平台司机将获得政府提供的车辆补贴,以“租赁自拥”(lease-to-own)的方式,在营运车辆的数年后,获得车辆的最终所有权。
图|拉各斯州州长发表讲话
图|汽车交车仪式
安全之选:深耕市场,深受信任
凭借舒适性、优异稳定的性能、时尚的外观,GAC MOTOR在尼日利亚开辟出了广阔的市场,知名度与销售额与日俱增,其中GS4、GS8、GS3、GA4、GN8等明星车型更是在当地收获了一大批忠实拥趸。
“安全性”也是GAC MOTOR入选的理由之一。拉各斯州州长表示:“我们正在见证拉各斯远离街上摇晃出租车的时代,向更加安全舒适的公共交通体系迈进”。
GAC MOTOR无疑将刷新当地公共交通系统的面貌,每一辆新车都预装了完整的安全装置,包括车载摄像头、音视频反馈系统,可以向控制中心提供24小时视听信息。此外,还有紧急按钮、智能道路智慧系统平台等。启动仪式上,桑沃奥鲁州长亲自演示了这一系列先进的安全配置。
图 | 拉各斯州州长Babajide Sanwo Olu先生、中国驻尼日利亚大使崔建春先生、倬亿国际集团董事长陈秀霞女士,试乘LAGRIDE汽车
图|LAGRIDE项目司机代表
匠心坚守:克服阻力,拓展版图
在启动仪式上,广汽集团执委、国际业务本部本部长、广乘国际董事长郁俊提到,LAGRIDE缘起于2019年,得到了广东省市各级政府及拉各斯州的大力支持,广汽集团对该项目也高度重视。历经两年多时间全力推进,克服了疫情反复、芯片短缺和海运滞缓等诸多不利因素影响,项目终于圆满落地。
纵使有重重阻力,GAC MOTOR依然坚守匠心,以卓越品质为尼日利亚人民带去了更加便捷、优质的交通服务,成为当地网约车领域发展重要的助推力。
响应“一带一路”号召,GAC MOTOR带着“中国匠心”走出国门,在海外市场占据了举足轻重的一席之地。截至2021年,广乘国际累计出口台数超过55000台。随着研发、制造和销售能力的进一步提高,广乘国际将带领中国自主品牌进一步拓展出海蓝图,为“中国制造”写下辉煌的一页。
图|广汽集团执委、国际业务本部本部长、广乘国际董事长郁俊先生
在仪式中的视频讲话
图|1000辆GAC MOTOR齐聚,场面壮观
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LAGRIDE project launching ceremony
1,000 GAC MOTOR cars debut at the ceremony
A revolution: improving mobility, boosting employment
This is a brand new "Taxi Scheme of Lagos State".
As the commercial and economic center of Nigeria, Lagos has always been plagued by its backward and congested public transportation. To this end, the LAGRIDE project aims to improve this situation. "LAGRIDE project will improve the overall situation of public transport in Lagos," said Lagos Governor Sanwo-Olu. GAC MOTOR is committed to, in collaboration with the Nigerian government, building a world-class ride-hailing platform, promoting the upgrading of local public transportation, and boosting the "new mobility" revolution in Africa.
Moreover, the LAGRIDE project will also create more jobs for local residents, and the ride-hailing drivers will be granted subsidies from the government, as well as the ownership of the vehicles in a "lease-to-own" manner after several years of operation.
Lagos Governor addresses the ceremony
Delivery of cars
A choice of safety: deeply-rooted in the market with strong trust
Thanks to its (cars’) comfort, robustness and stylish appearance, GAC MOTOR has opened up a broad market in Nigeria, with increasing popularity and sales volume. Among the star models, GS4, GS8, GS3, GA4 and GN8 have gained a lot of loyal "fans" locally.
"Safety" is also one of the reasons why GAC MOTOR is selected. "What we are witnessing today is that Lagos is moving away from the era of rickety kabu kabu to brand-new, comfortable and safe transport system," said Lagos Governor Sanwo-Olu.GAC MOTOR will undoubtedly redraw the picture of the local public transportation system. Every new car is pre-installed with full security gadgets, including the dashboard camera and audio/video system which will give 24-hour audio-visual feeds to the control centre. In addition, the cars are also equipped with emergency button and smart road system. Sanwo-Olu operated these advanced security gadgets at the launching ceremony.
Lagos Governor Babajide Sanwo Olu, Chinese Ambassador to Nigeria Cui Jianchun and Chen Xiuxia,President of Choice International Group,were test-ridding LAGRIDE cars
Representatives of LAGRIDE drivers
Adherence to craftsmanship: overcoming challenges and expanding markets globally
At the launching ceremony,YuJun,Member of the Executive Committee & Director of Interational Business Unit of GAC Group & Chairman of GAC Motor International Sales Company,noted that the project "LAGRIDE",initiated in 2019, has received great support from Guangdong provincial government, Guangzhou municipal government as well as Lagos state government.GAC Group also attaches great importance to the project. After over two years of great efforts, the project has been successfully put on the right track despite obstacles such as repeated epidemics, chip shortages and shipping congestion.
GAC MOTOR has always adhered to its craftsmanship despite all the obstacles, bringing more convenient and high-quality transportation services to the Nigerian people and growing into an important force to drive local ride-hailing sector’s development. In response to the Belt and Road Initiative, GAC MOTOR strives to go global with “Chinese craftsmanship”, and has gained a pivotal position in overseas markets. As of 2021, the total export of GAC MOTOR exceeded 55,000 vehicles. With the further improvement of R&D, manufacturing and sales capabilities, GAC MOTOR will lead Chinese indigenous brands to expand into bigger markets internationally, thus writing a more brilliant chapter for "Made in China".
Yu Jun, Member of the Executive Committee & Director of International Business Unit
of GAC Group & Chairman of GAC Motor International Sales Company,addresses the ceremony via video message
Spectacular scene of 1,000 GAC MOTOR cars

