滑动查看英文版
Slide to English Version
在当前“以用户需求为核心”的发展趋势下，广汽国际愈加重视与海外消费者的交流与互动。近期，广汽国际在玻利维亚市场举办了影速车主试驾体验日以及全系车型独家试驾活动，使当地消费者更加深入地体验品牌的匠心品质和创新科技，从而形成了良好的口碑效应。
01
上市一周年，解锁影速性能魅力
✦
作为广汽旗下热门SUV车型，影速荣获2024上半年中国汽车质量排行榜-小型SUV质量排行第一。在海外市场，影速同样表现出色。自2023年在玻利维亚上市以来，影速在该区域的销量逐步攀升，目前已成为2024年圣克鲁斯销量排名第三的SUV车型。
在影速于玻利维亚上市一周年之际，广汽国际于8月17日在玻利维亚圣克鲁斯举办了影速车主试驾体验日活动。此次活动全面展示了影速在玻利维亚市场首年的发展成果，并通过试驾体验环节进一步提升了车主对车型的认知与好感。活动吸引了约130名来自当地媒体和影速车主的参与者。
< < 向左滑动查看更多
影速车主试驾体验日
道路试驾过程中，影速在全场景和全路况中的优异性能表现赢得了现场试驾体验者的一致好评。一些体验者表示，轻踩油门即可获得积极的动力响应，换挡衔接迅速，整体加速过程体验非常好。此外，影速搭载的智能配置也成为一大亮点，受到现场试驾体验者的高度赞赏。
< < 向左滑动查看更多
影速道路试驾
活动现场合影
02
全系车型试驾，探寻极致驾控乐趣
✦
今年7月，广汽国际在玻利维亚乌鲁博村举办了全系车型独家试驾活动。此次活动邀请了圣克鲁斯Codasur拉力赛冠军Joaquín Herrera，以及当地知名媒体、KOL、潜在客户及汽车爱好者等人士现场参与。活动为广汽车型提供了更深度、更客观的测试评价，给当地消费者带来了全新的视角与解读。
全系车型试驾体验活动
试驾活动汇聚了“影家族”、GS4、全新第二代GS8以及M6 Pro等广汽全系车型，其出色的动力性能、稳定的安全性、舒适的驾乘体验和先进的智能配置，给试驾者留下了深刻印象。现场许多潜在客户对广汽车型表现出了浓厚的兴趣，并积极询问车辆的细节问题。同时，媒体和KOL的积极报道与分享也为品牌在玻利维亚市场树立了良好的口碑。
广汽全系车型集结
< < 向左滑动查看更多
试驾活动现场
产品试驾体验是广汽国际深耕玻利维亚、贴近消费者、积累品牌口碑的重要举措。通过一系列品牌活动的成功举办，广汽国际在玻利维亚市场的品牌影响力显著提升，为全系车型在当地的销售奠定了坚实的基础。未来，广汽国际将继续秉承“用户至上”的理念，不断推出更多符合市场需求的高品质车型，并积极开展多元化的试驾体验活动，以进一步拉近与消费者的距离，实现品牌在当地市场的高质量发展。
滑动查看中文版
Slide to Chinese Version
In line with the current trend of "focusing on customer needs", GAC INTERNATIONAL is placing increasing emphasis on engaging with its overseas consumers. Recently, GAC INTERNATIONAL held a Test Drive Day for EMZOOM Owners and an Exclusive Test Drive for All Models in the Bolivian market. These events provided local consumers with a deeper experience of the GAC's craftsmanship and innovative technology, securing positive word-of-mouth of the GAC brand.
01
Anniversary of EMZOOM's Launch,
Unlock Its Impressive Performance
✦
As a GAC's popular SUV model, the EMZOOM was ranked first in the China Automotive Quality Rankings for Compact SUVs, first half of 2024. The model has also performed exceptionally well in overseas markets. Since its launch in Bolivia in 2023, EMZOOM's sales have steadily increased, making it the third best-selling SUV in Santa Cruz in 2024.
To mark the first anniversary of EMZOOM's launch in Bolivia, GAC INTERNATIONAL hosted a Test Drive Day for EMZOOM Owners on August 17 in Santa Cruz, Bolivia. The event highlighted the achievements of EMZOOM in its first year in the Bolivian market and further enhanced owners' familiarity and affection for the model through test drive experiences. The event attracted around 130 participants, including local media and EMZOOM owners.
< < Slide to the left for more
Test Drive Day for EMZOOM Owners
During the road test, EMZOOM's outstanding performance across various driving scenarios and road conditions earned unanimous praise from the participants. Some noted that an immediate power response provided by a light press on the accelerator and swift gear transitions enable a smooth and satisfying acceleration experience. Additionally, the intelligent features packed with the EMZOOM were a standout, receiving acclaim from the test drivers.
< < Slide to the left for more
EMZOOM Road Test
Group Photo at the Event
02
Test Drive All Models:
Explore the Ultimate Driving Experience
✦
In July, GAC INTERNATIONAL hosted an Exclusive Test Drive for All Models in Urubo Village, Bolivia. The event featured participation from Joaquín Herrera, the Codasur Rally champion of Santa Cruz, as well as prominent local media, KOLs, potential customers, and automotive enthusiasts. This event provided a deeper and more objective evaluation of GAC's vehicles, offering local consumers fresh perspectives and insights.
Exclusive Test Drive for All Models
The test drive showcased the full range of GAC models, including the "EM Lineup", GS4, All New GS8, and M6 Pro. Participants were deeply impressed by the vehicles' outstanding power performance, stable safety features, comfortable driving experience, and advanced intelligent configurations. Many potential customers expressed interest in GAC models, eagerly inquiring about vehicle details. Meanwhile, the enthusiastic coverage and sharing by media and KOLs helped establish a positive reputation for the GAC brand in the Bolivian market.
GAC's Full Model Lineup Assembled
< < Slide to the left for more
Test Drive Event
Product test drive experiences are a key initiative for GAC INTERNATIONAL in deepening its presence in Bolivia, staying close to consumers, and building brand reputation. The successful execution of a series of brand events has significantly enhanced GAC INTERNATIONAL's brand influence in the Bolivian market, laying a solid foundation for the sales of all models in the region. Moving forward, GAC INTERNATIONAL will continue to uphold the "customer first" philosophy, consistently introducing superior models that meet market demands, and actively organizing diverse test drive events. These efforts aim to further connect with consumers and achieve sustainable, high-quality brand development in the local market.
