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11月7日-17日，2024年危地马拉Autoferia Cofiño车展(Autoferia Cofiño 2024)在Forum Majadas盛大举行。广汽国际携多车型闪耀亮相，宣布正式进入危地马拉，引起当地市场的高度关注。
品牌上市，五车亮相成现场焦点
危地马拉地处中美洲，连接北美和南美市场，是广汽国际进一步拓展拉美地区的重要市场。广汽国际危地马拉品牌经理André Dueñas现场分享了危地马拉市场布局规划，他表示：“广汽国际在危地马拉进行了大量的市场调研，将致力于为当地消费者提供更多高科技、高品质的出行选择，为当地汽车市场注入全新活力。”
André Dueñas现场致辞
车展现场，广汽国际正式发布了影速、影酷、全新第二代GS8、GS4 MAX和M6 Pro等明星车型，向当地全面展示品牌在汽车领域的强大技术实力，体现了品牌对于为危地马拉市场提供优质产品的坚定决心。
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广汽国际亮相危地马拉Autoferia Cofiño车展
广汽国际在满足危地马拉本地市场需求上做足了功课，全新发布的五款明星车型不仅在动力性能上表现出色，同时在安全性与舒适性方面也达到了高标准，赢得了现场消费者的高度认可。这些车型在为危地马拉消费者带来全新出行体验的同时，更有助于广汽国际在当地细分市场取得新突破。
André Dueñas（右）与展车合影
深耕危地马拉，拓展拉美市场布局
随着登陆危地马拉市场，广汽国际在拓展拉美市场的进程中越走越宽、步伐越迈越稳。未来，广汽国际将结合市场特点、围绕用户需求，为危地马拉市场引入更多创新的汽车产品，充分满足消费者多元化、个性化需求，同时继续加快销售渠道铺设，为消费者提供更便捷、更专业的购车服务体验，为品牌海外事业发展注入强大动能。
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From November 7 to 17, the Autoferia Cofiño 2024 was held at Forum Majadas, Guatemala, with great fanfare. GAC INTERNATIONAL made a dazzling debut with a lineup of core models, marking its official entry into the Guatemalan market and drawing significant local attention.
Brand Launch and Five
Models Steal the Spotlight
Strategically located in Central America, Guatemala connects North and South America, making it a pivotal market for GAC INTERNATIONAL's expansion in the Americas. André Dueñas, Brand Manager of GAC International Guatemala, shared the market layout plan for Guatemala. He stated, "GAC INTERNATIONAL has conducted extensive market research in Guatemala and is committed to offering local consumers more high-tech, high-quality mobility options, injecting new vitality into the local automotive market."
André Dueñas Delivers Speech
At the auto show, GAC INTERNATIONAL officially unveiled five key models—EMZOOM, EMKOO, All New GS8, GS4 MAX, and M6 Pro—demonstrating its prowess in automotive technology and underscoring its commitment to delivering high-quality products tailored for the Guatemalan market.
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GAC INTERNATIONAL at Autoferia Cofiño
Designed to meet the specific needs of Guatemalan consumers, the five newly launched models brought by GAC INTERNATIONAL boast exceptional performance, superior safety, and ultimate comfort that were well-received by the consumers at the event. These models not only provide local consumers a fresh mobility but also set the stage for GAC INTERNATIONAL to achieve significant breakthroughs in local market segments.
André Dueñas（right）Posed with Models On Display
Deepen Roots in Guatemala
and Expand in Latin America
GAC INTERNATIONAL's entry into Guatemala marks another solid and deepened step in its Latin American expansion. Moving forward, GAC INTERNATIONAL plans to introduce more innovative vehicles tailored to market needs, catering to diverse and personalized consumer preferences. Alongside accelerating the development of its sales network, GAC INTERNATIONAL aims to provide Guatemalan customers with more convenient and professional car-buying experiences, further empowering its overseas business growth.
