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科技广汽 向新发展 | GAC广交会“圈粉”全球,展现中国智造新风采!

科技广汽 向新发展 | GAC广交会“圈粉”全球,展现中国智造新风采! 广汽国际
2024-10-23
2
导读:Tech GAC, Further Growth | GAC Gains Global Fans at Canton Fair, Showcase Chinese Manufacturing!

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广交会作为“中国第一展”,已成为诸多外贸企业稳订单、拓市场的“第一选择”。第136届广交会一期吸引超13万名境外采购商,比上届增长4.6%。作为广交会的常客,广汽集团以“科技广汽”为主题,携一系列新能源智能产品亮相,全方位展示了品牌在智能电动化领域的深厚底蕴和创新能力,更彰显了品牌向新发展、加速出海的积极姿态。



1

「新产品」


明星产品引领潮流,“圈粉”全球客商

工业制造、电子家电、新能源汽车等“中国智造”商品是本届展会上全球客商最为关注的领域。作为此次展出的核心车型,广汽首款全球战略车型AION V成为展台热门打卡点。AION V外刚内柔,具备高品质、高科技和高安全三大特性,很好地匹配了消费者对绿色智慧出行的品味与需求。


传祺E8、E9右舵版两款混动车型也广受关注,以时尚大气的外观设计、卓越的产品品质和前沿的科技配置,获得了众多海外采购商的高度好评。其中一位来自哈萨克斯坦的年轻客商在体验传祺E8后惊叹:“这车太智能了,你基本上可以在这款车里做任何事情。”海外采购商的热烈反响,尽显“中国智造”在全球市场上的吸引力和竞争力。


广汽展台人气爆棚

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海外采购商点赞广汽车型

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产品出新出彩,展台设计更是“新”意十足。广汽展台考虑到更多年轻人喜欢的互动元素,将AION V与当前流行的露营文化结合,在其后备箱处特别设置了露营互动场景,极大地增强了观众的参与感和体验感。展会期间,广汽展台吸引了大批客商前往打卡互动。


海外采购商打卡广汽展台



2

「新智造」


“新智造”成媒体聚焦点,尽显科技广汽魅力

广汽展台不仅人气高企,更吸引了媒体的高度关注和积极报道。中国新闻网、南方日报、广州日报等超20家媒体对广汽在新能源汽车领域的最新成果,以及海外市场布局情况等进行了全方位报道,不仅为广汽赢得了更多的行业认可和市场关注,更让广汽的品牌形象和产品优势得到了广泛传播,进一步打响了“科技广汽”品牌影响力。


中国新闻网:新能源汽车“出海”加速

AION V是广汽首款全球战略车型,计划在明年与欧洲消费者见面。今年1月至9月,广汽集团累计出口汽车同比增长112.0%,出口至阿联酋、智利、墨西哥以及菲律宾等地。


南方日报:粤商“新智造”名扬海外

AION V采用广汽最新的智能技术平台,不仅全面升级各类“黑科技”,更贴合全球不同地区、不同文化背景下的家庭用户需求。



广州日报:中国制造持续上新全球圈粉

一位来自英国的“老广交”在广汽集团展台旁体验完广汽传祺E9车型后说:“这款车的质量令人印象深刻,我很希望把这款车卖到加勒比地区,也希望能在英国买到它。”



央广网:新产品、新技术带来新商机

借助广交会这一大舞台,广汽品牌理念及先进技术可以更好地触达国际消费者,与全球消费者共鸣,深化海外新能源汽车市场布局。



3

「新市场」


扩大全球“朋友圈”,拓展海外市场新机遇

广交会期间,广汽展台的工作人员们始终以饱满的热情和专业的态度,为每一位前来咨询的采购商全面而细致地讲解车辆的性能以及配置等相关信息,让他们对广汽新能源产品有了更直观、更深刻的认识,同时也建立起良好的沟通联系,为后续的商业合作达成奠定基础。“Very surprise!Very nice!(非常惊艳,非常棒!)”这是广汽工作人员接待海外采购商时听到最多的产品评价。


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广汽工作人员与采购商交流合影


展会期间,广汽吸引了来自马来西亚、巴西、意大利、阿联酋、沙特、智利、尼日利亚等众多国家的采购商关注,充分展示了广汽在全球市场上的广阔前景和巨大潜力。



这是广汽第26次参加广交会线下展,不仅向全世界展示了“科技广汽”品牌实力,更进一步链接全球客商,为深耕国际市场奠定了坚实基础。站在新能源车加速出海的风口上,广汽将向“新”而行,继续秉承开放合作、互利共赢的理念,加强与全球合作伙伴的交流与合作,深化海外新能源汽车市场布局,实现高质量出海!

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The Canton Fair, hailed as "China's No.1 Exhibition", has become the go-to event for many foreign trade companies to secure orders and expand their markets. The first phase of the 136th Canton Fair attracted over 130,000 international buyers, a 4.6% increase compared to the previous one. As a regular participant in the Canton Fair, GAC Group showcased a range of new energy and intelligent products under the theme of "Tech GAC". These offerings showcased GAC's solid expertise and innovative capabilities in smart electrification, demonstrating GAC's brand growth and accelerated efforts in global expansion.




1

New Products


Core Models Gain Attention

and Captivate Global Buyers

Industrial manufacturing, consumer electronics, and new energy vehicles from "China's Intelligent Manufacturing" sector were the most sought-after categories at this year's Canton Fair. GAC's global flagship model, the AION V, became a highlight, attracting numerous visitors to the booth. The AION V stands out with its robust yet elegant design, featuring three core highlights: high quality, high technology, and high safety, perfectly matching consumers' tastes and demands for green, smart mobility.


The right-hand-drive versions of GAC's GAC E8 and E9 hybrid models also garnered significant attention. With their stylish design, superior quality, and cutting-edge tech features, they are well-received by many overseas buyers. A young buyer from Kazakhstan, after experiencing the GAC E8, exclaimed, "This car is so smart; you can practically do anything inside it!" The enthusiastic response from international buyers highlights the global appeal and competitiveness of "China's Intelligent Manufacturing".


GAC Booth Throngs with Visitors

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Overseas Buyers Praise GAC Vehicles

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In addition to its outstanding product lineup, GAC's booth design was also brimming with creativity. To cater to younger audiences who enjoy interactive experiences, GAC integrated camping culture with the AION V, creating a camping scenario in its trunk area. This enhanced visitor participation and engagement, attracting a large crowd to experience it throughout the event.


Overseas Buyers at GAC Booth




2

New Smart Manufacturing


"New Smart Manufacturing" Becomes

Media Focus, Showcase GAC's Tech Appeal

GAC's booth not only attracted numerous visitors but also captured significant media attention. Over 20 media outlets, including China News Service, Southern Daily, and Guangzhou Daily, extensively reported on GAC's latest advancements in new energy vehicles and its overseas market expansion. These reports have further enhanced GAC's recognition within the industry, while also elevating GAC's brand image and product strengths, expanding the influence of the "Tech GAC".


China News Service: Accelerate NEV Exports

AION V, GAC's first global strategic model, is set to make its European debut next year. From January to September this year, GAC's total vehicle exports increased by 112%, reaching overseas countries such as the UAE, Chile, Mexico, and the Philippines.


Southern Daily – Guangdong Enterprises' "New Smart Manufacturing" Gains International Recognition

The AION V, adopts GAC's latest intelligent technology platform. It has not only undergone comprehensive upgrades in "avant-garde tech" but also caters to the needs of families from diverse regions and cultural backgrounds around the world.



Guangzhou Daily – "Made in China" Continues to Impress Global Buyers

A frequent British buyer, after experiencing the GAC E9 at the GAC booth, said, "The quality of this car is truly impressive. I hope this car will be introduced in the Caribbean region and I would love to buy it in the UK."



CNR – New Products and Technologies Bring New Business Opportunities

By leveraging the platform of the Canton Fair, GAC's brand philosophy and advanced technologies can better resonate with international consumers, strengthening its overseas presence in the NEV segment.




3

New Market


Expand Global Partnerships and

Explore New Market Opportunities

Throughout the Canton Fair, GAC's booth staff remained enthusiastic and professional, providing details of the vehicle features and configurations to each visiting buyer. This gave the buyers a more direct and deeper understanding of GAC's new energy products while also establishing effective communication for potential future business collaborations. "Very surprising! Very nice!" was the most common feedback GAC staff received from overseas buyers regarding GAC's products.


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GAC Staff Engaging with Buyers


During the exhibition, GAC attracted buyers from countries such as Malaysia, Brazil, Italy, the UAE, Saudi Arabia, Chile, and Nigeria, demonstrating GAC's bright prospects and immense potential in the global market.




This was GAC's 26th offline participation in the Canton Fair, showcasing the strength of "Tech GAC" to a global audience while further strengthening its ties with international buyers, laying a solid foundation for deeper market penetration. Positioned at the forefront of the accelerating NEV expansion, GAC will continue to embrace innovation, uphold the principles of openness, cooperation, and mutual benefit, enhance collaboration with global partners, and deepen its overseas NEV strategy, driving high-quality global expansion!


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广汽国际
广汽国际矢志成为全球用户信赖的移动价值创造者。 GAC INTERNATIONAL strives to be the world's trusted mobility value creator.
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广汽国际 广汽国际矢志成为全球用户信赖的移动价值创造者。 GAC INTERNATIONAL strives to be the world's trusted mobility value creator.
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