招贤纳士 | DNV 招募启示 - Marketing Communications Manager

公司简介

DNV是全球独立的质量认证和风险管理机构，业务遍布100多个国家与地区。DNV通过评估及数字化解决方案，帮助公司围绕产品、资产、供应链和生态系统建立信任和透明度。不论是对产品进行认证、分享观点，或是对供应链进行优化和脱碳，DNV都可以帮助企业管理风险并实现其长期战略目标，提高ESG绩效并产生可持续的产出。DNV将可持续性、供应链安全和数字化专业知识相结合，致力于创建新的保障模型，从而实现跨价值链的互动和透明性。凭借我们广泛的技术及行业专业知识，我们与世界各地的公司合作，弥合消费者、生产商与供应商之间的信任差距。秉承捍卫生命与财产安全、保护环境的宗旨，DNV帮助客户应对当今世界的挑战与全球转型，做全球转型中值得信赖的发声者。

公司环境

Marketing Communications Manager 

Business Area: Supply Chain & Product Assurance

Job Responsibilities

• Acts as professional advisor to the business on a day-to-day basis, reaching out pro-actively to business managers, experts, and consultants.

• Translates complex business strategies and tactics into integrated marketing and communications programs, takes care of the implementation and measures based on SMART targets.

• Works with our experts and consultants to create and maintain effective tools and materials, including fact sheets, case studies, blog posts, op-eds, presentations, product/service overviews, and other collateral.

• Pro-actively builds relationships with local media, initiates and writes press releases and drives media campaigns.

• Manages social media activity for the region to create higher brand awareness, thought leadership, improved relations, and lead generation.

• Develops and executes an event program to support the business, both at regional and global level

• Ensures regional webpages are updated and relevant.

• Supports the business with stakeholder relations and issue management.

• Monitors and reports on Regional/BU marketing KPIs in a structured and regular manner to Regional/BU Director to ensure return on marketing investment can be measured.

• Plays an internal role in educating employees and managers about the brand, business wins, and market opportunities and developing brand ambassadors.

Position Qualifications

• University degree in Marketing, Media management, Business Administration or similar

• At least five years of external communications or marketing experience in an agency or B2B business environment

• Experience of working in a complex, multinational environment would be beneficial

• Demonstrated hands-on experience with marketing automation, SEO, Google Analytics, and Oracle Eloqua marketing automation suite, or a comparable alternative platform

• Proven expertise in managing and utilizing key Chinese digital platforms, including WeChat, Weibo, and Baidu, to drive brand awareness, engagement, and lead generation in the Greater China market.

• Experience of preparing short-form content for social media and delivering hybrid customer events

• Experience in collaborating with local vendors, agencies, and media partners to navigate the unique media landscape in Greater China.

• Ability to work under pressure and meet tight deadlines

• Ability to work autonomously and as part of an international, virtual team

• Experience of working within professional services with a focus on Supply Chain Solutions, Environmental, Social, & Governance (ESG), Product assurance, Medical would be an advantage

  
  

Personal Qualities

• Excellent fluency in English and Mandarin is required

• Customer and results driven marketeer

• Pro-active, innovative, creative

• Team player, strong communication and influencing skills both orally and written

• Continuous improvement and high-quality/performance mindset

• Strong interpersonal skills

• Solution-oriented self-starter, result-driven team player and lead with strong advisory skills

• Willing to experiment and test new concepts, channels, and strategies

• Comfortable working on multiple initiatives at the same time, prioritizing effectively to meet tight deadlines

• Eye for detail, while keeping the focus on the big picture