【新译Y宇宙】No.13 圣诞从义乌走来

相较于其他地区，义乌的具有相当出色的性价比优势，得益于先进的物流系统、薄利多销的商家和地方政府的支持。这使得义乌逐渐在海外市场建立起了自己的品牌，得到外国采购者的信赖。

Compared with other regions, Yiwu has quite excellent cost-performance advantages, thanks to advanced logistics system, small profits and quick turnover merchants and local government support. This has enabled Yiwu to gradually establish its own brand in overseas markets and won the trust of foreign buyers.

一位做了十几年圣诞生意的义乌老板说：

“老外跟你做生意，样品看一分钟，价格谈一星期，有时候他们还会去东南亚找同类货源，但义乌给的价位，肯定是全球最实惠的。”

A shopkeeper in Yiwu who has been doing Christmas business for more than ten years said, "Foreigners do business with you, sample a minute, price a week, sometimes they will go to Southeast Asia to find similar sources of goods, but Yiwu price, is certainly the world's most affordable."

疫情

epidemic

under the

之下

图片来源｜百度图片

疫情对义乌的“圣诞季”造成了不小的影响。2021年，疫情大规模爆发的第二年，欧美国家圣诞商品库存紧张，圣诞订单下单时间相较往年提前。

The epidemic has had a big impact on Yiwu's" Christmas season ". In 2021, the second year of the outbreak, Christmas merchandise stocks in Europe and America were tight and orders were placed earlier than in previous years.

然而国际物流的不确定性、电力紧张及疫情的反复，使得义乌的出货日期不得不拖延，这可能会影响到西方商家上架圣诞商品的时间。同时，2021 年大宗商品涨价、人工成本以及运费上涨给许多厂家带来很多困扰，使得本就属于低附加值的商品的圣诞用品更加被压缩了利润。

However, the uncertainty of international logistics, the shortage of electricity and recurrent epidemics have forced Yiwu's shipping date to be delayed, which may affect the time when Western merchants put Christmas goods on shelves.

Meanwhile, rising commodity prices, labor costs and freight charges in 2021 have caused many manufacturers a lot of trouble, making Christmas products that are already low-value-added commodities even more profitable.

即使面临重重困难，义乌的“疫情圣诞季”仍有十分积极的一面。2021年，义乌商家的业务量上涨明显。不止圣诞商品，许多曾在东南亚地区生产的用品在疫情之后又转回国内生产，更增加了义乌商家的销量。另外，义乌商贸城也为受疫情影响的商家们减免了租金，减轻商家的负担。正如义乌的一位商家老板所言：“销量在增长，我们在期盼疫情过去，国外客商回归，一切都会好起来的”。

Even in the face of difficulties, Yiwu's" epidemic Christmas season "still has a very positive side. In 2021, Yiwu merchants business volume rose significantly.

Not only Christmas goods, but many items once produced in Southeast Asia have returned to domestic production after the epidemic, increasing sales of Yiwu merchants. In addition, Yiwu Trade City also reduced rents for businesses affected by the epidemic, easing the burden on businesses. As one business owner in Yiwu put it: "Sales are growing, we are looking forward to the epidemic past, foreign businessmen return, everything will be better."