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银行新总部:摩洛哥·BCP大厦

银行新总部:摩洛哥·BCP大厦 搜建筑
2025-12-04
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在卡萨布兰卡大都市的中心,即将到来的金融城将成为区域影响力的工具和建筑更新的实验室。在这个雄心勃勃的背景下,我们设想BCP银行新总部的项目既体现了现代性,作为卡萨布兰卡的传统,也体现了21世纪的投射,同时表达了一个机构形象,服务于银行的使命和价值观:团结、接近、公民和绩效。

At the heart of Casablanca Metropolis, the forthcoming Financial City presents itself as a tool for regional influence and a laboratory of architectural renewal. In this ambitious context, we envisioned the project for the new headquarters of BCP Bank to embody both modernity, as a Casablanca tradition, and projection into the twenty-first century, while expressing an institutional image, in service of the bank's mission and values: solidarity, proximity, citizenship, and performance.

这些价值观提出了一种方法,反对通常的形式和符号的竞争,这些形式和符号是塔楼区域的特征,倾向于永恒而不是转瞬即逝的趋势。这种独特,以宁静和清醒为标志,然而,在一个结合了优雅和坚实,透明和不透明,轻盈和惰性的标志性轮廓中得到表达。

These values suggest an approach that goes against the usual competition of forms and symbols that characterizes tower districts, favoring timelessness over fleeting trends. This uniqueness, marked by serenity and sobriety, nevertheless finds expression in an iconic silhouette that combines grace and solidity, transparency and opacity, lightness and inertia.

该项目像一个图腾和巨石一样升起,几乎是大地,覆盖着白色,作为对卡萨布兰卡市的致敬。该项目的设计在安发广场的公共空间中形成,它是通过位于外部和内部之间的大厅广场的自然延伸,强调了对享有声望和欢迎的机构和受欢迎的地址的渴望。这个广场作为一个象征性的门槛,公共空间和机构融合在一起,确认了为社区服务的银行的身份。

The project rises as a totemic and monolithic figure, almost telluric, draped in whiteness as a tribute to the city of Casablanca. The project's design takes shape in the public space of Anfa Place, of which it is the natural extension through a hall-plaza located between the exterior and interior, emphasizing the desire for a prestigious and welcoming institutional and popular address. This plaza serves as a symbolic threshold, where public space and the institution merge to affirm the identity of a bank in service to the community.

从一个4层的平台上出现,组织所有共享功能并确保行人规模,塔楼在19层标准楼层和2层专门用于治理功能的楼层中伸展出精致的轮廓。该项目垂直于前机场跑道,在中轴线两侧开发其楼层,解决其北向和南向的较长立面,这是工作空间最有利的方向。

Emerging from a podium of 4 levels, which organizes all shared functions and ensures a pedestrian scale, the tower stretches its refined silhouette over 19 levels of standard floors and 2 levels dedicated to governance functions. Perpendicularly positioned to the former airport runway, the project develops its floors on either side of a central axis, addressing its longer facade to the north and south, the most favorable orientations for workspaces.

控制光线以获得舒适和优化能源是建筑形态的决定性因素,使我们能够根据不同的朝向强烈地描绘立面。因此,面向海平面的全玻璃北立面是一个抽象的双层薄表皮系统,丰富了动态电动遮阳篷,表达了未来、透明和远见。

Controlling light for comfort and optimizing energy has been a determining factor in the building's morphology, allowing us to strongly characterize the facades according to different orientations. Thus, the fully glazed north facade facing the sea horizon is an abstract system of a thin double-skin enriched with kinetic motorized sunshades, expressing the future, transparency, and foresight.

南立面是白色混凝土moucharabieh的两倍,创造了一种深刻的纹理,其图案随着高度而扩展,强调了塔楼的高度和非物质化。就像在一天中不同时间捕捉光线的浮雕一样,朝向城市南侧的立面表达了舒适、生态和良性发展。

The south facade, doubled with a white concrete moucharabieh, creates a deep texture whose pattern expands with height, accentuating the elevation and dematerialization of the tower. Like a relief that captures light at different times of the day, the facade facing the south side of the city expresses comfort, ecology, and virtuous progress.

东西立面狭窄而不透明,覆盖着白色纤维增强混凝土板,划定了南北立面。与它们的不透明和矿物质量形成鲜明对比,它们表达了稳定性、可持续性,并通过扩展,表达了传统、根源和起源。景观呈现在项目的所有层,主要包含在两个大型悬浮花园中——一个是位于裙楼的公司餐厅的室外露台,另一个是位于塔楼上层的植物庭院,封闭在moucharabieh后面。

The east and west facades, narrow and opaque, are covered with white fiber-reinforced concrete panels and delimit the north and south facades. Contrasting with their opacity and mineral quality, they express stability, sustainability, and by extension, traditions, roots, and origins. The landscape is present in all layers of the project, mainly contained in two large suspended gardens—one for the outdoor terrace of the company restaurant located in the podium and the other in the vegetal patio situated on the upper floors of the tower and enclosed behind the moucharabieh.

项目图纸

▲平面图

▲示意图

▲示意图

项目信息
设计单位:Groupe3 Architectes + Atelier Rachid Andaloussi
地址:摩洛哥
面积:24000 m²
年份:2024
摄影:Doublespace Photography
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