据胖东来商贸集团官方微信公众号消息,胖东来商贸集团有限公司4月5日晚发布《胖东来关于侵权行为的处理公示(五)》。公示内容显示,此前发视频称“胖东来红色内裤掉色还过敏”的网红“两个小段”将被胖东来起诉,追责不低于100万元。
Pangdonglai, a prominent Chinese retail chain, has filed a lawsuit against influencer Liang Ge Xiao Duan for alleged defamation, seeking no less than 1 million yuan in damages, according to an official statement released on Friday on the company's WeChat account.
微信公众号“胖东来商贸集团”截图
胖东来在公示中表示:“被告在抖音上发表视频称在胖东来购买的红内裤掉色,品质有问题,造成其过敏、接触性皮炎。其作为自媒体从业者,拥有大量粉丝,其言论引发大量关注,造成了诸多客诉问题、信任问题以及对胖东来和产品品牌的负面评价,上升为社会热点事件。我方以名誉权侵权为由提起诉讼,追责金额不低于100万。”
公示内容显示,胖东来已缴纳诉讼费,正在等待安排开庭。
胖东来表示,对于侵权行为坚决予以抵制,一经发现,会在第一时间进行取证,通过法律途径追究其侵权责任,并持续对侵权案件的进展情况进行公示。
据此前报道,2月4日,网红“两个小段”在抖音发视频称,清洗从胖东来购买的红色内裤发现持续掉色,并在使用后有过敏反应,去医院就诊,还表示胖东来工作人员处理方式不当。
The dispute stems from a video posted on Feb 4 by the influencer on the Chinese social media app Douyin. In the video, the influencer claims that red underwear purchased from Pangdonglai caused an allergic reaction and contact dermatitis due to dye leakage. The video, which accused the retailer of selling defective products and mishandling complaints, went viral, triggering a wave of customer backlash and reputational damage.
“两个小段”抖音视频截图
同日,胖东来发布情况说明回应称,已组建专项调查小组,并对此品牌系列产品下架处理,对所有内裤、内衣产品全部进行全面复查。2月6日,胖东来再次发文,承认管理存在问题并致歉,承诺公示调查结果。
2月14日,胖东来发布长达53页的《关于“红色内裤掉色、过敏以及部门处理过程”的调查报告》,公布了事件起因、经过、处理方案、整改方案以及商品检测方案等信息。
《调查报告》称综合三家检测机构检测结果可以认定,胖东来服装部销售的中山市民伟制衣有限公司旗下“富妮来品牌”女士基础舒适内裤为合格商品。不过依据《胖东来客诉处理标准》,胖东来给予顾客发放500元投诉奖,跟踪顾客健康恢复状况并承担相关医疗费用。
The market immediately pulled the implicated brand underwear from shelves, launched an internal investigation, and apologized for "management failures" on Feb 6. A 53-page report released on Feb 14 confirmed the product met quality standards based on third-party lab tests but offered the customer a 500-yuan compensation and covered medical expenses per company policy.
同时,胖东来在调查报告中提到,该视频引起的社会关注及影响,涉嫌严重侵犯公司名誉权,胖东来法务将坚决依法维权,综合评估胖东来品牌价值及社会影响力对于严重侵权的行为,原则上追责金额不低于100万元。
The company alleges the influencer's "emotional and factually distorted claims" fueled unwarranted public panic. Court fees have been paid, with a trial date still pending.
3月14日,“两个小段”发布声明称,关于其是“职业打假人”“多次恶意投诉”“偷盗胖东来购物车”等言论纯属编造,并晒出立案告知书,已就被诽谤一事报案。“关于通过不当手段获取本人个人信息,上门恶意辱骂,恐吓等行为已严重威胁自己和家人的生命安全,影响正常生活,若再有发生将依法追责。”
Liang Ge Xiao Duan on March 14 denied accusations that included being a "professional complainer", sharing a police report for alleged defamation against her. She apologized for "emotional language causing public disruption" but claimed personal safety was threatened by unidentified harassers.
其声明还称自己没有任何运营团队,相关事件虽是基于事实情况进行表述,但由于自己的表达情绪化,引起负面影响,占用公共资源,对此真诚道歉,以后会更加谨言慎行。
编辑:黎霈融
来源:观察者网
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