
While Xiaomi's prominent founder Lei Jun garnered cheers from reporters at the two sessions, Zhou Yunjie, CEO of Haier, standing beside him, was caught on camera sporting a subtly "resigned expression". Zhou's expression quickly turned into a trending meme that strongly resonated with introverted internet users. On March 21, Zhou was found publishing debut posts on his newly-opened social media accounts.
In a humorous response on his WeChat Moments later, Zhou expressed gratitude for the netizen's attention. He embraced the playful teasing, acknowledging the highly imaginative nature of many comments that even elicited a chuckle from him.
3月21日,周云杰开通微博,第一条内容回应走红事件。

图源:中国青年报
小米董事长雷军转发该微博并送上祝贺,周云杰与其互动。

图源:微博
同日,周云杰发布首条抖音视频。他身穿正装、佩戴“海尔兄弟”徽章,严肃的画风被网友调侃“像开会发言”。

The company aims to break free from the conventional image of traditional manufacturing, according to Zhou. The company seeks to establish a more relatable and light-hearted connection with younger consumers.
编辑:黎霈融 焦洁
实习生:杨婧怡
来源:中国青年报
推 荐 阅 读



