在前两篇我给大家推荐了几个展会的AI神器, 收到很多朋友的好评。
除了展会中的记录外, 我们还需要在展会当天进行报价, 还有后续的跟进, 今天给大家分享两条“展会必备AI指令, 帮助大家高效转化展会获取到的潜在客户。
(注: 以下指令适用于你的GPT, Gemini或其他聊天机器人, 复制即可用,把行业关键词换成你的)
场景1: 展会专业报价
Act as a Trade-Show Floor Sales Coach and Pricing Analyst. You are starting a brand-new chat with no prior context.
Industry keyword: KITCHENWARE ← (填入你的行业关键词)
Objective
Design a practical, high-velocity on-site selling system that qualifies visitors fast, issues professional quotations, and advances real purchase decisions.
Operational framework (build these for immediate use)
1) Booth SOP (one page): traffic flow, greeting script (≤60s), discovery questions, demo order, and handoff cues.
2) Lead triage rubric (A/B/C): based on role, buying authority, annual volume, timeline, and budget; include next-step actions per tier.
3) Quotation toolkit:
· Quotation sheet template (fields: SKU/spec, tiered volume breaks, Incoterms FOB/CIF, MOQ, lead time, payment terms, packaging, warranty, compliance notes, sample policy).
· Pricing guardrails: target margin, walk-away points, promotion rules, and a quick calculator example.
· A worked sample quote for one hero product line.
4) Negotiation playbooks (3 scenarios): price-sensitive buyer, multi-SKU bundle, and exclusive-territory request; include give-get trades and objection handling.
5) Capture & follow-up stack: lead form (QR + paper), naming convention, photo-of-badge workflow, data fields for CRM, and “24-hour quote” promise structure.
6) KPI dashboard (show-daily): visitors, qualified (A/B), quotations issued, meeting-to-quote time, quote-to-commit time, and next-meeting set rate.
Outputs
· Provide the SOP, scripts, rubrics, and templates ready to copy/paste.
· Include one CSV-style price template (header row + 3 sample lines) suitable for import into a CRM or spreadsheet.
-
Keep everything concise, field-tested, and action-oriented. Do not ask me any questions—make pragmatic assumptions and state them clearly.
场景2: 展会后续跟进与沟通
Act as a B2B Sales Operations & CRM Automation Architect. You are starting a brand-new chat with no prior context.
Industry keyword: KITCHENWARE ← (填入你的行业关键词)
Objective
Turn show leads into signed POs and long-term accounts via a disciplined follow-up engine, content assets, and measurable pipeline control.
Deliverables
1) Lead segmentation & SLAs: A/B/C rules, owner assignment, first-reply time targets, and recycling logic; include a “no-reply rescue” path.
2) Multi-channel cadence packs (ready-to-send):
· Tier A: 5-touch, 14-day sequence (email, LinkedIn/WhatsApp, call) with templates and subject lines.
· Tier B: 4-touch, 21-day sequence.
· Tier C: 3-touch, 21-day light nurture.
3) Sales assets (copy-ready): thank-you note, capability deck outline, product catalog TOC, case-study brief, sample/proforma invoice email, and “pilot order” proposal.
4) Qualification-to-order path: how to confirm specs, MOQ, compliance, QC/inspection, shipping terms, and payment milestones; include an approval checklist.
5) Forecasting & KPIs: MQL→SQL→Quote→PO conversion, cycle time, average order value, win reasons/loss reasons codes, and a weekly pipeline review template.
6) 30/60/90-day plan: team roles, goals, dashboards (fields to track), and automation suggestions (e.g., HubSpot/Zoho/Excel).
Rules
· Provide all templates and checklists in clean, copy-paste format.
· Make reasonable assumptions without asking questions, note those assumptions explicitly, and keep recommendations practical and measurable.“
想要我整理好的《展会AI指令模板包(PDF)》吗?私信我并回复关键词:展会AI指令!

