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【期刊速递】2026年 第 27 期 JR(102-3)、JAMS(54-4)、PM(43-10)目录

【期刊速递】2026年 第 27 期 JR(102-3)、JAMS(54-4)、PM(43-10)目录 营销电商文献速递
2026-09-09
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导读:本周更新的期刊有三本,分别是2026年9月的Journal of Retailing 102卷第3期、2026年8月的Journal of the Academy of Marketing Scien

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采编:陈媛媛   编发:邵兵家

编者按: 为了便于大家及时获取最新的期刊动态,减少摘要内容编译带来的信息滞后,特推出《期刊速递》栏目,在每周三将采集到的期刊最新目录编辑发布,以飨各位。如需查看论文的详细内容,可以通过该期期刊的链接进入详情页面。

本周更新的期刊有三本,分别是20269月的Journal of Retailing 102卷第3期、20268月的Journal of the Academy of Marketing Science 54卷第4期和202610月的Psychology & Marketing 43卷第10期。

Journal of Retailing, Volume 102 Issue 3, September 2026

1.Unleashing the predators: Autonomous predation and manipulation through algorithms

释放“掠食者”:算法驱动的自主掠夺与操纵

Ibrahim AbadaXavier Lambin

2.When payment options stand out: Payment option salience on the product page increases purchase likelihood

当支付选项脱颖而出:产品页面上支付选项的显著性提高购买可能

Deniz Lefkeli, Nazli Gurdamar-OkuturFrancisco Villarroel Ordenes

3.NFT design choices and the heterogeneity of investor responses

NFT设计选择与投资者反应的异质性

Navid Bahmani, Amit BhatnagarMinakshi Trivedi

4.Keeping the mall alive? Identifying drivers of shopping mall satisfaction and survival from customer reviews

让购物中心保持活力?基于顾客评论识别购物中心满意度与存续的驱动因素

David de Jong, Dennis Herhausen, Stephan Ludwig, Christoph Teller, Francisco Villarroel OrdenesDhruv Grewal

5.When familiar retail experiences feel new: How unfamiliar environments increase enjoyment

当熟悉的零售体验变得新颖:陌生环境如何提升愉悦感

Aekyoung Kim, Donnel Briley, Loraine Lau-GeskRuud Wetzels

6.How and when authenticity relates to sales growth: Longitudinal field evidence from the retail customer journey

真实性如何以及何时与销售增长相关:来自零售顾客旅程的纵向田野证据

D. Todd Donavan, Brad D. Carlson, Jeremy WolterJames G. Maxham III

7.Minimalist by design, ambiguous in value: Consumer perspective and the valuation of aesthetically minimalist luxury products in retail contexts

设计上极简,价值上模糊:消费者视角与零售情境下审美极简奢侈品的价值评估

Niek AlthuizenSona Klucarova

8.Promotion elasticities of national and store brands: The effect of price level and brand type on promotion elasticity

全国性品牌与自有品牌的促销弹性:价格水平与品牌类型对促销弹性的影响

Kristopher O. KellerRaj Sethuraman

9.Profitability of two-part tariffs in name-your-own-price markets

自主定价市场中两部收费制的盈利性

Lucas Stich, Robert Zeithammer, Martin SpannGerald Häubl

10.Who seeks variety? Profiles and behaviors of consumers with varying brand choice concentration

谁寻求多样性?品牌选择集中度不同的消费者画像与行为

Andreas PlankOliver Koll

11.Man is the measure of all things: Evaluability and overpackaging

人是万物的尺度:可评估性与过度包装

Feng Jiang, Chao Fan, Su Lu, Li-Jun JiLuping Sun

12.When recovery discounts backfire: The role of political ideology in shaping post-recovery satisfaction

当补救折扣适得其反:政治意识形态在塑造补救后满意度中的作用

Shahin Sharifi, Riza Casidy, Kiju JungAdam Duhachek

原文链接:https://www.sciencedirect.com/journal/journal-of-retailing/vol/102/issue/3

Journal of the Academy of Marketing Science, Volume 54 Issue 4, August 2026

1.Taking the role of marketing in consumer well-being seriously: It is about time—the PACT framework

认真对待营销在消费者福祉中的作用:是时候了——PACT框架

Andreas B. EisingerichDeborah J. MacInnisBarbara DuffekWinze Tam

2.Introducing the special issue on influencer marketing with extension into synthetic word of mouth: How AI shapes the future of influencer marketing

“网红营销”特刊导言:延伸至合成口碑——人工智能如何塑造网红营销的未来

Michael HaenleinP. K. KannanEitan MullerRisqo Wahid

3.Product salience in influencer endorsement posts

影响者背书帖子中的产品显著性

Jan Klostermann, Martin MeissnerReinhold Decker

4.Let me deinfluence you! The impacts of deinfluencing content

让我来“反种草”!去影响化内容的影响

Valeria Penttinen, Robert CiuchitaSusanne Pedersen

5.Beyond youth: The optimal age for influencer credibility and marketing success

超越年轻化:影响者可信度与营销成功的最佳年龄

Clara Galle, Vanessa LauFlorian Dost

6.How should content creators narrate their content? The impact of emotionality flips on audience engagement

内容创作者应如何叙事?情绪性反转对受众参与度的影响

Hesam Ghasemi, Vivek AstvanshAmir Sepehri

7.Emotional valence transitions in livestreaming: Elevate engagement but sabotage sales

直播中的情绪效价转换:提升参与度却损害销售

Sichen Meng, Frank MathmannDi Wang

8.From gaming to politics: The impact of political chatter by social media influencers on consumer engagement with non-political content

从游戏到政治:社交媒体影响者的政治闲谈对消费者参与非政治内容的影响

Mahdi Niknejad Moghadam

9.Birds of a feather: How influencer-brand fit drives product sales in livestream commerce

物以类聚:影响者—品牌契合如何推动直播电商产品销售

Shaoling Katee Zhang, Yao ShiYajiong Lucky Xue

10.Visual strategies in influencer marketing campaigns: The role of consistency

影响者营销活动中的视觉策略:一致性的作用

Ali Boluki, Edlira ShehuTammo H. A. Bijmolt

11.To swear or not to swear: Exploring the role of profanity in influencer marketing

说脏话还是不说脏话:探索影响者营销中粗俗用语的作用

Mahdi Niknejad MoghadamVijay Mahajan

原文链接:https://link.springer.com/journal/11747/volumes-and-issues/54-4

Psychology & Marketing, Volume 43 Issue 10, October 2026

1.Externalizing the Mental Struggle: How Anthropomorphism Enhances Health Engagement via Emotional Detachment and Self-Efficacy

将心理挣扎外化:拟人化如何通过情绪抽离与自我效能提升健康参与

Jiancai Liao, Shoujiang ZhouKhloé Qi Kang

2.More Than Saying “It's AI”: How Role Disclosure Transparency in AI-Generated Ads Influences Persuasion

不只是说“这是AI”:AI生成广告中的角色的披露透明度如何影响说服效果

Khanh Bao Quang Le, Hina Khan, Fangfang LiWerner H. Kunz

3.Aging and Sustainable Consumption: An Investigation of the Role of Time Perspective

老龄化与可持续消费:时间视角作用的研究

Alessandro M. Peluso, Yeonjin Sung, Cesare Amatulli, Gianluigi GuidoCarolyn Yoon

4.When a Week Is Not A Week: How Temporal Boundaries Shift Regulatory Focus and Consumer Preference

一周并非总是“一周”:时间边界如何改变调节焦点与消费者偏好

David DeFranzaPromothesh Chatterjee

5.Circular for Me, Angular for Us: Shared Consumption Increases Consumers' Preference for Angular Products

对我而言是圆形,对我们而言是棱角:共享消费提高消费者对棱角型产品的偏好

Lidan WangJianmin Zeng

6.More Than the Gift: How Giver Body Size Influences Recipient Perception

不只是礼物:赠礼者体型如何影响受礼者感知

Tongxi Wang, Sharla BiefeldAbhi Bhattacharya

7.Do Not Think Ahead of Me: High-Personalization Chatbots Can Backfire During the Goal Formation Stage

别替我想在前面:高个性化聊天机器人在目标形成阶段可能适得其反

Xingyu ChenXiaodong Xie

8.The Impact of Artificial Intelligence Co-Experience on Consumer Loneliness: The Role of Culture and Experience Valence

人工智能共同体验对消费者孤独感的影响:文化与体验效价的作用

Yiming Qian, Carlos VelascoXiaoang Wan

9.Scarcity Coverage on Media and the Effects on Consumer Over-Purchasing Behavior

媒体中的稀缺性报道及其对消费者过度购买行为的影响

Loreta Axhami, Mirdaim Axhami, Agim FjollaGreta Siracusa

10.Emotion and Engagement Across the Idol Spectrum: Comparing Virtual and Human Idols

偶像光谱中的情绪与互动:虚拟偶像与真人偶像的比较

Lin Kim, Inyoung Chae, Taeho Kim, Jaepil HeoYogesh Kumar Dwivedi

11.Millennials' Hybrid Consumer Identities: Balancing Consumer Ethnocentrism

千禧一代的混合消费者身份:平衡消费者民族中心主义

Barbora VaculováClarinda Jansberg

12.Leveraging Explicit Conclusions to Manage Cognitive Load in Social Media Advertising

利用明确结论管理社交媒体广告中的认知负荷

Matthew Pittman, Sitan Li (Stan)Bixuan Sun

13.The Brand-New Overestimation Effect: Materialism and Identity Misforecasting As Cognitive Barriers to Second-Hand Consumption

新品高估效应:物质主义与身份误预测作为二手消费的认知障碍

Olaya Moldes, Nicole Koenig-LewisCarmela Bosangit

14.Understanding Employer Brand Attractiveness Through Regulatory Focus Theory

基于调节焦点理论理解雇主品牌吸引力

Carmen Iuliana MalGary Davies

15.Silver Connections: Exploring How Continuous Socialization Tactics Influence Older Adults' Online Well-Being Through a Mixed-Methods Approach

银龄连接:通过混合方法探讨持续社会化策略如何影响老年人的线上福祉

En-Yi Chou, Haw-Yi Liang, Cheng-Yu LinWen-Jing Chen

16.Not Under Our Watch: The Effect of Global-Local Identity on Boycott Participation

我们绝不坐视:全球本地身份认同对抵制参与的影响

Shashi Minchael, Pramit BanerjeeRitesh Saini

17.How Children's Gender Shapes Parents' Product Preferences: The Mediating Role of Parenting Regulatory Focus

子女性别如何塑造父母的产品偏好:养育调节焦点的中介作用

Tong Chen, Shuanghui Li, JieJie JiangHua Wei

18.Creativity Drives Long-Term Planning: The Impact of Engaging in Creative Activities on Consumers' Planning Horizons

创造力促进长期规划:参与创造性活动对消费者规划视野的影响

Qiaoying Yang, Wumei LiuSuchao He

19.AI Cracks Jokes: Building Consumer–Brand Closeness Through Machine-Generated Humor

AI也会讲笑话:机器生成幽默如何建立消费者—品牌亲近感

Heng Chu, Chunli Ji, Mingwei LiCatherine Prentice

20.Rooted in Responsibility: How Evolutionary Cues Influence Green Consumption?

根植于责任:进化线索如何影响绿色消费?

Yee Qin Lee, Soo Yeong Ewe, Sumit MalikMotoki Watabe

21.Love Denied: The Emotional Paradox of Romantic Jilting

被拒绝的爱:浪漫拒绝的情绪悖论

Irfan Shamim, S. Sreejesh, Tathagata GhoshRajeev Kumra

22.Crowded Out: Social Crowding Reduces Tipping

拥挤挤走小费:社会拥挤减少给小费行为

Liangyan WangEugene Y. Chan

原文链接:https://onlinelibrary.wiley.com/toc/15206793/2026/43/10

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