美美与共 | 跨越山海，和“跨国搭子”同行

翻看手机，两张和秘鲁属地搭档Ernesto Gutierrez的合影，记录着我深耕拉美市场的时光，也藏着中外搭档携手攻坚、共同成长的温暖故事。

第一张是我们走访当地合作伙伴的工作照。初拓秘鲁市场时，我熟悉东风中重卡的产品技术，却不熟悉当地市场规则与客户习惯；本土搭档Ernesto深谙本地渠道与工况需求，却对新款车型亮点了解不足。他带我走访各大合作伙伴，讲解本地运输市场偏好；我同步介绍产品优势与合作政策。两个人各补短板，一步步打通秘鲁市场的拓销思路。

另一张定格在首台新款燃气牵引车实测的车内瞬间。秘鲁多高原山地，路况严苛。为让车型精准适配本地基建、矿业运输场景，我和Ernesto一起跟车实测。新车驾驶室里，我们一起记录能耗、爬坡、动力等各项数据，结合本地用车习惯反复排查调试细节，全力保障新品顺利落地推广。

山海有距，初心相通。从磨合相知到并肩攻坚，我和Ernesto互补所长、合力破局。未来我们将继续深耕秘鲁市场，以默契扎根海外，让东风中重卡在拉美大地稳健前行。

——南美区域营销中心 林仔周

筹备期间，我和陈思宇分工明确。我主要负责与阿根廷合作伙伴沟通产品、商务及项目进度，陈思宇则配合协调国内外资源。由于语言表达、工作习惯和沟通节奏存在差异，一些信息翻译成西班牙语后需要结合当地市场重新解释。我们常挂在嘴边的一句话就是“再确认一下”——从车辆信息、活动流程到现场展示位置，每个环节都反复核对，确保中阿双方理解一致。

活动当天，面对临时调整和现场需求，我们与阿根廷伙伴随时沟通、快速补位。当地同事热情直接，我们更注重提前规划，不同的工作方式在一次次配合中逐渐形成默契。

这次经历让我感受到：海外业务中的“搭子”，既是共同完成任务的同事，也是帮助彼此理解不同文化、共同成长的伙伴。市场的开拓始于产品和项目，而人与人之间的信任与合作，才是让一切落地的基石。

——南美区域营销中心 陈瑞东&陈思宇

我的手机里存满了走访市场时拍下的照片，定格了我和搭档们扎根越南一线的点点滴滴。

初到越南开拓东风卡车业务，文化、地域差异带来不少挑战。沟通时中文、英语、越南语穿插混用，卡车专业术语也要对照资料反复确认。闲暇时，我们和越南伙伴互相学习对方语言，隔阂就在这一来一往中慢慢消散。

我们很少待在办公室，大部分时间都奔走在服务站、门店和客户工地之间。面对面倾听客户对车辆性能和售后保障的真实反馈，实地调研矿区路况，跟进本地售后网点搭建。每到一个地方，我们都认真对待每一次沟通，在一次次走访中摸清市场需求、打磨适配方案，一步一个脚印推进牵引车推广，搭建本地售后网络。

刚开始进入市场时，客户的各类需求需要逐一耐心回应。经过一次次实地走访和磨合，越南伙伴越来越了解东风产品，我们也摸清了当地货运市场的特点，彼此的理解和信任在合作中不断加深。

一个团队、一个目标、一个东风。一路携手攻坚，看着越来越多东风卡车驰骋在越南道路上，中外团队也在协作中共同成长。前路漫漫，我们会继续并肩，让更多东南亚客户信赖东风卡车。

——中重型商用车海外事业部 陈一凡&王蔚&王小伟

Scrolling through my phone, two photos with my Peruvian local partner, Ernesto Gutierrez, capture my time cultivating the Latin American market—and hold warm stories of Chinese and foreign partners joining forces to overcome challenges and grow together.

The first photo was taken during a visit to a local partner's office. When we first entered the Peruvian market, I was familiar with Dongfeng's medium- and heavy-duty truck products and technologies, but I didn't know the local market rules or customer habits. My local partner Ernesto knew the local distribution channels and operating conditions inside out, but he wasn't fully up to speed on the highlights of the new models. He took me to visit major partners, explaining local transportation market preferences; in turn, I introduced product advantages and cooperation policies. Each of us filled in the other's gaps, step by step forging a path to promote sales in the Peruvian market.

The other photo captures a moment inside the cab during the first field test of a new gas-powered tractor. Peru has many plateaus and mountainous areas with harsh road conditions. To ensure the model was precisely adapted to local infrastructure and mining transport scenarios, Ernesto and I rode along together for the field test. In the cab of the new truck, we recorded data on fuel consumption, climbing performance, power, and more, repeatedly reviewing and fine-tuning details based on local usage habits—all to ensure a smooth launch and promotion of the new product.

Though mountains and seas separate us, our original aspirations connect us. From getting to know each other through trial and error to standing shoulder to shoulder to tackle challenges,  Ernesto and I complement each other's strengths and break through obstacles together. In the future, we will continue to deepen our roots in the Peruvian market, take hold overseas through our tacit understanding, and let Dongfeng's medium- and heavy-duty trucks advance steadily.ily across the land of Latin America.

—— Lin Zizhou, South America RHQ

At the Dongfeng Motors Argentina launch event, Chen Siyu and I stood beside our local partners, posing for a group photo in front of the new vehicle. Smiles were on everyone's faces when the shutter clicked, but behind that photo were countless time-zone-crossing communications, repeatedly reviewed documents, and the meticulous execution of every detail at the event site.

During the preparation period, Chen Siyu and I divided our work clearly. I was mainly responsible for communicating with Argentine partners on products, commercial terms, and project progress, while Chen Siyu coordinated resources both domestically and internationally. Because of differences in language, work habits, and communication rhythms, some information needed to be re-interpreted for the local market after translation into Spanish. A phrase we often repeated was "let's double-check"—from vehicle specifications and event procedures to on-site display placements, we reviewed every link repeatedly to ensure that both Chinese and Argentine sides had a consistent understanding.

On the day of the event, faced with last-minute adjustments and on-site needs, we communicated with our Argentine partners in real time and quickly filled in where needed. Our local colleagues were warm and direct, while we placed more emphasis on advance planning—our different working styles gradually found their rhythm through repeated collaboration. This experience taught me that "partners" in overseas business are not only colleagues who complete tasks together, but also companions who help each other understand different cultures and grow together. Market development begins with products and projects, but it is the trust and cooperation between people that truly grounds everything.

—— Chen Ruidong & Chen Siyu, South America RHQ

My phone is filled with photos taken during market visits, capturing the moments—big and small—of my partners and me taking root on the front lines in Vietnam.

When we first arrived in Vietnam to develop Dongfeng truck business, cultural and regional differences posed considerable challenges. In our communications, we mixed Chinese, English, and Vietnamese, and had to repeatedly cross-check truck-specific terminology against reference materials. During downtime, we and our Vietnamese partners learned each other's languages, and the barriers gradually dissolved through this mutual exchange.

We seldom stayed in the office; most of our time was spent traveling between service stations, stores, and customer job sites. We listened face-to-face to customers' genuine feedback on vehicle performance and after-sales support, conducted on-the-ground surveys of mining road conditions, and followed up on the establishment of local after-sales service networks. At every stop, we took every conversation seriously, step by step identifying market needs and refining adaptation plans through repeated visits—advancing tractor promotions and building local after-sales networks one solid step at a time.

When we first entered the market, every kind of customer demand had to be patiently answered one by one. Through round after round of on-site visits and running-in, our Vietnamese partners came to understand Dongfeng products better and better, and we also figured out the characteristics of the local freight market; mutual understanding and trust deepened continuously through our cooperation.

One team, one goal, one  Dongfeng. As we joined hands to overcome challenges, more and more Dongfeng trucks have come to ply the roads of Vietnam, and both the Chinese and local teams have grown together through collaboration. The road ahead is long, and we will continue to stand side by side, earning the trust of more Southeast Asian customers in Dongfeng trucks.

—— Chen Yifan & Wang Wei & Wang Xiaowei, Medium and Heavy Commercial Vehicle Overseas Division