日均千人、订单破百！东风车在埃及ACV车展实力圈粉- 大数跨境

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日均千人、订单破百！东风车在埃及ACV车展实力圈粉

东风进出口公司

2026-09-01

导读：Dongfeng Light Commercial Vehicles Shines at Cairo ACV Auto Show（Click to view English version）

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近日，东风进出口公司携轻型商用车阵容亮相埃及首都开罗年度ACV车展。为期三天的展会汇聚当地主流品牌负责人、物流企业负责人及各界精英，东风轻型车展位日均接待观众超1000人次，现场展出轻卡、小卡、微卡及厢式车共5台，所有展车均针对埃及当地路况与气候条件进行适应性开发，扎实的做工与精致的外观获得参展观众广泛好评。

展会首日，公司轻型商用车海外事业部

现场发布订购优惠政策及

埃及市场定制化售后服务方案

直击用户“购车、用车、养车”核心关切

活动当日成交订单20余台

收获意向客户120余人

后续跟进促成订单30余台

实现销售与品牌热度双丰收

2026年以来，轻型商用车海外事业部紧密结合埃及市场特点，坚定执行公司营销管理要求，自主开展核心区域路演、重点车展参展、销售团队能力培训、社交媒体运营及大客户主动开发等系列工作，有效拉动埃及区域终端销量逐月攀升。

在服务保障方面，目前开罗全境已部署7000平方米服务中心、5个服务站，为客户提供从购车到用车的全周期安心体验。凭借积极的推广策略、完善的售后保障与贴心的客户关怀，在短短半年内从新进品牌跃升为当地知名轻型商用车品牌，在中资品牌中表现尤为突出。

东风进出口将持续深耕非洲重点市场

以完善的网络、可靠的产品

贴心的服务

助力非洲区域物流行业发展

稳步加快东风轻型车

在全球市场的版图扩张

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Recently, Dongfeng Import & Export Company showcased its light commercial vehicle lineup at the annual ACV Auto Show in Cairo, the capital of Egypt. The three-day event brought together leading local brand agents, logistics company heads, and industry elites from various sectors. The Dongfeng Light Commercial Vehicles booth attracted over 1,000 visitors per day on average, displaying five models including light trucks, small trucks, micro trucks, and vans. All exhibited vehicles underwent adaptive development tailored to Egypt's local road conditions and climate, earning wide acclaim from visitors for their solid workmanship and refined appearance.

On the first day of the show, the Light Commercial Vehicle Overseas Division of Dongfeng Import & Export Company announced on-site purchase incentives and a customized after-sales service package for the Egyptian market, directly addressing customers' core concerns regarding vehicle purchase, usage, and maintenance. The event generated over 20 orders on the spot, attracted more than 120 potential customers, and facilitated over 30 additional orders through subsequent follow-ups, achieving a double success in both sales volume and brand visibility.

Since the beginning of 2026, the Light Commercial Vehicle Overseas Division has been closely aligning with the characteristics of the Egyptian market, firmly implementing the company's marketing management requirements. It has independently carried out a series of initiatives including core-area roadshows, participation in key auto shows, sales team capability training, social media operations, and proactive development of major clients, effectively driving month-on-month growth in regional end-user sales.

In terms of service support, a 7,000-square-meter service center and five service stations have now been deployed across Cairo, providing customers with peace of mind throughout the entire vehicle ownership cycle. Leveraging proactive promotional strategies, comprehensive after-sales support, and thoughtful customer care, Dongfeng has risen from a new entrant to a well-known local light commercial vehicle brand within just six months, standing out prominently among Chinese-invested brands.

Dongfeng Import & Export Company will continue to deepen its presence in key African markets, supporting the development of the regional logistics industry with a robust network, reliable products, and attentive services, while steadily accelerating the global expansion of Dongfeng Light Commercial Vehicles.

供稿：朱程凯、鲍倩

编辑：李昀冉

编审：刘颖