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当地时间8月26日
东风进出口公司在巴西圣保罗举办
DONGFENG品牌上市发布会
并正式发布两款车型
BOX（纳米01海外版）
VIGO（纳米06海外版）
全面开启深耕巴西市场的新篇章
此次发布会正值
2026年巴西英特拉格斯赛车节期间
发布会借势当地汽车文化热点
高效传递东风新能源实力
双车型精准覆盖城市通勤与家庭出行
以本土化品牌策略
全面适配巴西消费者的多元需求
定位城市通勤场景，车长4020mm、轴距2663mm，灵活穿梭于繁华街巷；造型现代简约，无框车门配双色车身，颜值出街即焦点。动力方面，搭载43.89kWh电池组，INMETRO（巴西联邦计量、标准化和工业质量研究所）认证续航约275km，88kW直流快充下30%～80%电量仅需30分钟，更配备V2L对外放电功能，轻松满足户外露营等多样生活场景。
专为家庭出行打造，车长4306mm、轴距2715mm，后备箱常规容积达500升，全家行李轻松装载；外观大气稳重，内饰注重舒适与便利。搭载51.87kWh电池组，INMETRO认证续航302km，167kW超充18分钟即可将电量从低至80%，同时配备540°透明底盘、L2级主动安全辅助系统及上下开合式尾门，全方位保障行车安全与日常使用便利性。
东风进出口公司总经理助理、南美区域营销中心总经理王炯表示，此次登陆巴西，不止是开拓新市场，更是与巴西消费者建立长期共赢关系的开端。东风进出口将扎根于此，逐步完善经销与服务网络，并在未来实现整车本地化生产，与巴西发展同步，与巴西人民同行。
据介绍，两款车型将在
美客多（Mercado Livre）
东风进出口官方旗舰店
开启线上预售
并在巴西21个州及联邦特区
布局60余个销售网络
同步启动360度整合营销
确保巴西消费者
零距离感受东风产品的硬核实力
此次进军巴西是东风进出口
践行全球化战略
深耕南美市场的关键一步
未来，东风进出口
将持续发挥海外业务平台优势
以优质产品与全价值链服务
向世界展示中国汽车品牌的实力与担当
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On August 26, Dongfeng Import & Export Co., Ltd. held the DONGFENG brand launch event in São Paulo, Brazil, where two models — DONGFENG BOX and the DONGFENG VIGO — made their simultaneous debut in the Brazilian market, marking the start of a new chapter in the company's deep cultivation of Brazil.
The launch coincided with the 2026 Interlagos Racing Festival in Brazil. By tapping into the local automotive culture spotlight, the event efficiently showcased Dongfeng's new energy vehicle strengths.
The two models precisely cover urban commuting and family travel needs, with a localized brand strategy fully tailored to the diverse demands of Brazilian consumers.
Positioned for urban commuting, the BOX measures 4,020 mm in length with a 2,663 mm wheelbase, weaving nimbly through busy city streets. Its modern, minimalist styling — frameless doors and a two-tone body — makes it an instant head-turner. It carries a 43.89 kWh battery with an INMETRO-certified range of about 275 km; 88 kW DC fast charging takes it from 30% to 80% in 30 minutes, and V2L external power output supports outdoor scenarios like camping.
Built for family travel, VIGO is 4,306 mm in length and 2,715 mm in wheelbase, with a 500-liter standard trunk. It runs a 51.87 kWh battery with an INMETRO-certified 302 km range; 167 kW ultra-fast charging reaches 80% in just 18 minutes. It also features a 540° transparent chassis view, L2-level active safety assistance, and a split-opening tailgate.
Wang Jiong, Assistant GM of Dongfeng Import & Export and GM of Dongfeng Motor Americas, said entering Brazil is not just about a new market but the start of a long-term win-win relationship with Brazilian consumers. The company will take root locally, expand its dealership and service network, and eventually achieve localized production.
Pre-sales open via Dongfeng's official flagship store on Mercado Livre, with 60+ sales outlets across 21 states and the Federal District, backed by a 360-degree integrated marketing campaign.
供稿：黄梦娇
编辑：李昀冉
编审：刘颖
