美美上海2026秋季展｜参展品牌介绍 VOL.4

OWAY创立于1948年，是来自意大利天然有机农场的【生物动力护发品牌】，从天然有机农场的田野，到专业沙龙，将纯净、精心挑选的植物转化为天然有效的植物护发产品，每一步都精益求精，为追求顶级护发体验和环保可持续的你，带来真正高效的护发方案。

当我们倾听大自然时，我们发现了美丽最强大的秘密，美的未来和过去，有着古老的根基，OWAY将遵循植物与科技的平衡，制定每个顾客的专属配方。

OWAY was founded in 1948 as a biodynamic hair care brand rooted in Italy's natural organic farms. From the fields of nature to professional salons, we transform pure, meticulously selected botanicals into naturally effective hair care solutions—with uncompromising care at every step. Designed for those who seek the ultimate hair experience and a deep commitment to sustainability, OWAY delivers truly powerful results in harmony with nature.

When we listen to nature, we uncover beauty's most powerful secret.

The future of beauty is rooted in its past. Guided by the wisdom of nature and the precision of science, OWAY crafts personalized formulas that honor each individual's unique beauty journey.

onTop是国内科学纯净护肤倡导者，从拒绝8189个风险护肤成分开始，赋予护肤全新的上上纯净标准，归零肌肤负担，为肌肤划出一片纯净安心的舒适圈，并以自研纯净原料和纯净专利配方，实现上上功效；轻盈透气的纯净质地，植物原生精油的纯净调香，环保可持续的纯净包装，共同打开护肤更好的可能性。onTop成就的不仅是「当下的美」，更是能够蓬勃生长的「可持续的美」。

onTop 6大纯净标准：

不含石油来源风险化学原料

不含限制使用量的风险原料

不含风险植物原料

不含环境毒性原料

不含动物来源原料

不含濒危植物原料

onTop - clean beauty pioneer brand in China！

Starting with the rejection of 8,189 high-risk ingredients, onTop has established the highest clean standard to redefine skincare—eliminating burdens on the skin and creating a pure, safe, and comfortable zoom for your complexion. Through self-developed clean ingredients and patented formulas, we deliver exceptional skin efficacy.

Featherlight textures, subtle fragrances derived solely from natural botanical oils, and environmentally sustainable packaging collectively unlock better possibilities for skincare. onTop is committed to achieve not only "instant radiance" but also "sustainable beauty" that thrives over time.

The onTop Six Purity Standards:

No petroleum-derived risky chemicals

No restricted or high-risk ingredients (even within "safe" limits)

No potentially harmful botanical ingredients

No environmentally toxic ingredients

No animal-derived ingredients

No endangered plant ingredients

在意大利中部的绿色心脏——翁布里亚，有一片被阳光与山丘拥抱的50公顷土地。这里没有工业的喧嚣，只有遵循自然农法精心照料的植物园。

1959年，Kemon珂蒙诞生于此。六十余年来，我们从不追逐转瞬即逝的潮流，只倾听大地的语言。

我们相信，真正的奢侈并非繁复的装饰，而是源于植物的纯粹力量。这份对自然的敬畏，让Kemon成为意大利TOP3的专业沙龙品牌，并走向全球60多个国家。

我们不仅呵护秀发，更守护一种生活哲学：真实、远见与美好。我们希望每一位使用Kemon的人，都能感受到来自翁布里亚山风的温柔与真诚。

In Umbria, the green heart of central Italy, lies a 50-hectare land embraced by sunshine and rolling hills. Here, there is no industrial noise, only a botanical garden carefully tended in harmony with natural farming methods.

Kemon was born here in 1959. For more than 60 years, we have never chased fleeting trends; we only listen to the voice of the earth.

We believe that true luxury is not elaborate decoration, but the pure power derived from plants. This reverence for nature has made Kemon one of Italy’s top 3 professional salon brands, present in over 60 countries around the world.

We do not just care for hair—we uphold a philosophy of life: authenticity, vision, and beauty. We hope that everyone who uses Kemon can feel the gentle warmth and sincerity of the mountain breeze from Umbria.

极方是一个专研毛囊防脱的洗护品牌，

从生长机制出发，以专研「EDS毛囊赋活技术」为核心，

融合现代活性成分与东方草本智慧

围绕毛囊构建系统性的防脱逻辑与毛囊护理方案。

同时，在使用感与香气上降低护理负担，

让防脱融入护理，成为可持续的日常

KYOCA is a scalp care brand dedicated to follicle-focused hair loss solutions.

Built on the science of the hair growth cycle, KYOCA centers its innovation around the proprietary “EDS Follicle Activation Technology”, combining advanced active ingredients with the wisdom of traditional Oriental botanicals.

By targeting the hair follicle, we deliver a systematic approach to hair loss prevention and scalp care, supporting a healthier environment for stronger, more resilient hair growth.

At the same time, KYOCA enhances the daily care experience through refined textures and sophisticated fragrances, making effective hair loss care effortless, enjoyable, and sustainable.

澳大利亚制造；广受信赖。

Zetox Technology Pty Ltd t/a 橄榄油护肤集团是一家总部位于澳大利亚的配方师和制造商，生产一系列优质的全天然护肤产品。

我们对待皮肤护理的方式深受古老传统的影响，尤其是将橄榄油作为核心成分使用这一已有数千年历史的方法。

这一传统铸就了我们的理念，我们精心设计每一款配方，以满足环境与客户不断变化的需求，从而让天然成分的益处得以代代相传。

其他人或许声称拥有新的成分，但我们坚称历史站在我们这边，因为橄榄油作为一种护肤成分已被持续使用超过 5000 年之久。

橄榄油含有所有维持健康、滋润肌肤以及帮助抗衰老过程所必需的营养成分：它含有维生素 A、E 和 K、多酚、植物甾醇以及天然存在的鲨烯。

我们业务的核心在于对生产纯天然产品的坚定承诺。我们的制造设施均已获得最高国际标准的认证，这为消费者带来了信心。

我们的产品开发过程遵循严格的标准：每款产品都必须完全由天然、可持续的原料构成。

我们的产品具有低致敏性：适合所有性别和年龄段的人群使用

Australian Made; Trusted Universally.

Zetox Technology Pty Ltd t/a Olive Oil Skin Group is an Australian-based formulator and manufacturer of a premium range of all-natural skin care.

Our approach to skin care takes inspiration from time-honoured traditions, particularly the millennia-old use of olive oil as a core ingredient.

This legacy shapes our philosophy, and we craft each formula to meet the changing needs of our environment and customers, so the benefits of natural ingredients last for generations.

Others may claim to have new ingredients, but we claim that history is on our side, as olive oil as a skin care ingredient has been used continually for over 5000 years.

Olive oil contains all the necessary ingredients to maintain healthy, hydrated skin and help in the anti-ageing process: it contains vitamins A, E and K, Polyphenols, Phytosterols, and naturally occurring Squalene.

At the heart of our business is a steadfast commitment to manufacturing all-natural products. Our manufacturing facilities are certified to the highest international standards, giving the consumer confidence.

Our product development process is governed by strict standards: every product must be composed entirely of natural, sustainable ingredients.

Our products are hypoallergenic: they suit all genders and ages.

蒂婉有机公司秉持着连接、美丽、健康和真实的原则。我们相信，融入经认证有机选择的生活方式有助于维护个人的最佳健康和福祉。我们颂扬科学的力量，因为它将经认证有机护肤品推向新的高度。我们致力于并满怀热情地提供美丽、有效的护肤及个人护理产品，同时辅以不可思议的护理仪式，以滋养身体、心灵和精神。

The Divine Organic Company lives by connection, beauty, wellness and authenticity. We believe that a lifestyle incorporating Certified Organic choices supports the optimum health and wellbeing of the individual. We celebrate the power of science as it propels certified organic skincare to new heights and are committed and passionate about offering beautiful, effective skin care and personal care coupled with extraordinary treatment rituals to nurture body, mind and spirit.

奥帕夫（ALFAPARF）始于1980年的米兰，由Roberto Franchina创立，以“灵感、创新、时尚、品质”为核心理念。

我们以科学为基础，开发了三大核心科技：城市防御系统、光延时科技、色彩锁定科技，结合“头皮养护-发丝修复-滋养-亮泽”的四步体系，为不同发质提供护理方案。

如今，我们在全球建立5大生产基地，已陪伴100多个国家的超过一亿使用者。四十多年来，我们始终专注于一件事：通过有效的护发产品，帮助更多人实现健康亮泽的头发。

(ALFAPARF) began in Milan in 1980 and was founded by Roberto Franchina with the core concept of "inspiration, innovation, fashion, and quality".

Based on science, we have developed three core technologies: URBAN DEFENSE PRO, SHINE FIX COMPLEX, and COLOR FIX COMPLEX, combined with a four-step system of "scalp care-hair repair-nourishment-shine" to provide care solutions for different hair types.

Today, we have established 5 production bases around the world and have accompanied more than 100 million users in more than 100 countries. For more than four decades, we've focused on one thing: helping more people achieve healthy, shiny hair through effective hair care products.

Hair Laboratory—— 来自英国的实验室级头皮护理品牌。品牌始终坚守自然与功效的平衡，以尖端生物科技为支撑，精准萃取天然活性成分，摒弃多余添加与刺激物质，高效不激进，深耕毛囊细胞本源，以科学有效的方式改善头皮环境、修护发质，系统性解决头皮及发质困扰。

Hair Laboratory – A lab-grade scalp care brand originating from the United Kingdom.

Upholding a balance between natural ingredients and tangible efficacy, the brand leverages cutting-edge biotechnology to precisely extract natural active actives. Delving deep into the root of hair follicle cells, it scientifically and effectively optimizes scalp condition and repairs hair strands, offering systematic solutions to all scalp and hair concerns.

CHARM NOTES颂境，以沙龙级高定香氛和面护级进阶功效为核心的高端香氛身体护理品牌。以香氛为笔触，延展洗沐、体护等个人护理系列产品，自成立以来，连续霸榜多平台品类TOP1，屡获行业权威奖项，稳居高端身体护理TOP品牌。

CHARM NOTES is a high-end fragrance and body care brand built on the pillars of salon-grade haute fragrances and advanced, facial-grade skincare benefits. We weave scent into a sensory tapestry, extending our artistry into a complete range of personal care rituals, including body washes and moisturizers. Since its inception, CHARM NOTES has consistently topped the charts across multiple platforms and garnered numerous authoritative industry awards, firmly establishing itself as a premier brand in luxury body care.

「感官象限」是一个以情绪表达为创作原点的香氛品牌，以笛卡尔象限为设计灵感，我们希望通过气味打破感官的边界，让每一次闻香都成为一次自我觉察的片刻，可以用香气帮助你探索当下的生活状态的情绪配饰。

AXISENS  is a fragrance brand inspired by emotional expression and the Cartesian coordinate system. Through scent, we transform everyday moments into rituals of self-awareness, creating emotional accessories that help you explore and express your state of mind.

「荒核NuWilds」独立香氛品牌成立于2019年上海。「荒」是自由，无拘无束。「核」是生命力，涌动着能量。荒核根植于都市，从荒野与自然之息中捕获灵感，并以天真且当代的设计风格，为有趣的灵魂提供治愈且有态度的气味生活方式。

Founded in Shanghai in 2019, NuWilds is an independent scent and lifestyle brand shaped by freedom and vitality. Rooted in urban life, the brand captures fleeting moments of nature and transforms them into contemporary scent experiences and everyday rituals, with a playful spirit and a sense of wonder.

馥生六记是一个中式意境香品牌，用香水表现东方特色的人文意境，比如亭台楼阁、洞房花烛、寺庙高堂、隐居山林等。品牌灵感源自清代散文《浮生六记》。浮生若梦，为欢几何，是馥生六记所倡导的精神价值，是我们创香的初愿。它是一种传承1400多年的中式生活哲学：人生得意须尽欢。我们希望以气味还原东方美妙场景，带来舒缓渐愈的心灵放松。

"Floating life is like a dream, joyful geometry", this is the source of "Six Chapters of a Floating Life", and it is also the spiritual value advocated by FUSHENGLIUJI, and it is our initial wish to create fragrance. It is a Chinese philosophy of life that has been passed down for more than 1,400 years: to be happy in life is to be happy.