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本周更新的期刊有两本，分别是2026年6月的Journal of the Academy of Marketing Science 54卷第3期和2026年8月的Psychology & Marketing 43卷第8期。
Journal of the Academy of Marketing Science, Volume 54 Issue 3, June 2026
1.From influence to infamy: Responses to company-influencer transgressions
从影响力到声名狼藉：消费者对企业—网红越轨事件的反应
Anastasia Nanni, Aulona Ulqinaku和Verdiana Giannetti
2.Price incentives and channel cooperation
价格激励与渠道合作
Danny T. Wang, Flora F. Gu和Meng Wang
3.Signaling sequel success: How franchise characteristics shape the influence of brand consistency on movie sequel performance
续集成功的信号机制：系列电影特征如何塑造品牌一致性对续集绩效的影响
Brandon Zachary Holle, Ahmet Halil Kirca, Jamal Shamsie和Daniel Chaffin
4.When politics changes the game: The impact of national-populist election victories on advertising and price promotion effectiveness for foreign and domestic brands
当政治改变游戏规则：民族民粹主义选举胜利对外国与本土品牌广告及价格促销效果的影响
Chadwick J. Miller, Albert Valenti, Daniel C. Brannon和Iñigo Gallo
5.Up and cross-selling to uncivil customers: The dual moderating roles of managerial directives and selling approaches
面向不文明顾客的向上销售与交叉销售：管理指令与销售方法的双重调节作用
Volkan Yeniaras, Meric Cemali和Nesenur Altinigne
6.Using latent profile analysis to advance job demands–resources theory: An empirical demonstration in the sales context
运用潜在剖面分析推进工作要求—资源理论：销售情境中的实证展示
Lisa Beeler, Ryan Mullins和Johannes Habel
7.Inside the call: How customer service agent warmth and competence shape customer reactions
通话之内：客服人员的温暖与能力如何塑造顾客反应
Michael C. Peasley, Carlos Bauer, Bryan Hochstein, Daniel G. Bachrach和Ashutosh Patil
8.The surcharge donation paradox and the restorative power of choice
附加费捐赠悖论与选择权的修复作用
Catherine Yeung, Xiuping Li, Mandy Mantian Hu和Leonard Lee
9.Thumbnail power: Visual cues and video popularity on UGV platforms
缩略图的力量：视觉线索与用户生成视频平台上的视频流行度
Jiaming Fang, Qiqi Zheng, Miyan Liao, Lintong Han和Lu Liu
10.Shift climate: How perceptions of fellow frontline employees drive behaviors and customer loyalty
班次氛围：对其他一线员工的感知如何驱动行为与顾客忠诚
Amy Greiner Fehl, Valerie Good, Todd Arnold, Lisa Slevitch和Mohammad Pasham
11.Do unit failures strengthen survivors? Insights from multiunit franchisees
单元失败是否会增强幸存者？来自多单元加盟商的洞见
Pushpinder Gill和Stephen K. Kim
12.Rethinking social media strategy: Crafting digital sensory appeals to maximize customer engagement
重新思考社交媒体战略：打造数字感官诉求以最大化顾客参与
Na Young Lee, Andrew Edelblum, Kevin Park和Alex Ricardo Zablah
13.No time to enjoy the extra! Aging and consumers’ responses to volume-based sales promotions
没时间享受额外份量！年龄增长与消费者对容量型促销的反应
Jiexian Chloe Huang, Fei Katie Xu, Linying Sophie Fan和Yuwei Jiang
14.When does past sales performance predict turnover in contemporary inside and outside sales forces?
以往销售绩效何时能够预测当代内勤与外勤销售人员的离职？
Youngtak M. Kim, Andrew T. Crecelius, Andrea L. Dixon和Son K. Lam
15.Converting preference to actual commitment: The role of option presentation order
将偏好转化为实际承诺：选项呈现顺序的作用
Elina Yewon Hur, Kaitlin Woolley和Yanping Tu
原文链接：https://link.springer.com/journal/11747/volumes-and-issues/54-3
Psychology & Marketing, Volume 43 Issue 8, August 2026
1.Countering Social Information: Low Identity Integration Leads to Nonconformity in Consumption Choices
对抗社交信息：低身份整合如何导致消费选择中的非从众
Kathrin J. Hanek和Stephen M. Garcia
2.Bridging Theory and Practice: Effective Messaging Strategies for AI Health Technology Adoption
连接理论与实践：促进人工智能健康技术采用的有效信息策略
Emi Moriuchi和Sichen Tong
3.The Dilemma of Carbon-Conscious Consumers: A Multi-Study Investigation of Carbon Transparency in AI Use
碳意识消费者的困境：人工智能使用中碳透明度的多研究考察
Vik Naidoo
4.A Sociocultural Examination of Religiosity’s Role in Coupon Proneness
宗教信仰在优惠券倾向中的作用：一项社会文化考察
William Ding, David E. Sprott和Jeff Joireman
5.God’s Presence in the Aisle: How God Salience Encourages Preference for Ultra-Processed Foods
上帝就在货架旁：上帝显著性如何促进消费者偏好超加工食品
Ali Gohary和Hean Tat Keh
6.Surprise Marketing
惊喜营销
Xin-Jean Lim, Weng Marc Lim和Park Thaichon
7.Riding Solo: The Impact of Relationship Status on Brand Attachment
独自前行：关系状态对品牌依恋的影响
Rui Chen, Kunyu Wu和Zhaoyan Shang
8.Framing the Feed: How Visual Elements Shape Manipulative Intent Inferences and Consumer Responses to In-Feed Ads on Social Media
框定信息流：视觉元素如何塑造操纵意图推断及消费者对社交媒体信息流广告的反应
Patricia Rossi, Felipe Pantoja和Philippe Odou
9.Dual Pathways of Loneliness in the Marketplace: Emotional Attachment, Empowerment, and Evaluations of Brand Warmth and Brand Competence
市场中的孤独双路径：情感依恋、赋权以及对品牌温暖与能力的评价
Aulona Ulqinaku, Gülen Sarial-Abi和Selma Kadic-Maglajlic
10.Decoding Consumer–AI Interaction Through Perceived Cognitive Capability and Anthropomorphism: Evidence From Unstructured Big Data
通过感知认知能力与拟人化解码消费者—人工智能互动：来自非结构化大数据的证据
S. R. Nikhashemi和Levent Altinay
11.Partitioned or All-Inclusive Pricing? It Depends on the Brand–Customer Relationship Type
分项定价还是全包定价？取决于品牌—顾客关系类型
Hsin-Hsien Liu, Hsuan-Yi Chou和Xin-Yi Chen
12.The Positive Impact of Product Orderliness on Intentions to Consume Vices
产品陈列有序性对消费享乐型产品意愿的积极影响
Aekyoung Kim和Saerom Lee
13.Narrative Positioning of a Fake Human: The Credibility of Virtual Influencers in Their Communication Styles
虚假人类的叙事定位：虚拟网红沟通风格的可信度
Karina Sokolova, Charles Perez和Ekaterina Besson
14.Eliciting Mental Time Travel Through Digital Product Displays and Its Positive Influence on Purchase-Oriented Outcomes
通过数字产品展示激发心理时间旅行及其对购买导向结果的积极影响
Jennifer Brannon Barhorst, Nina Krey, Graeme McLean和Heiner Evanschitzky
15.Bolstering Heroism in Crisis Communications: How Communicating Employees’ Performance Can Improve Consumers’ Responses
在危机沟通中强化英雄主义：传达员工表现如何改善消费者反应
Paolo Antonetti和Ilaria Baghi
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