品牌理念：追求卓越与安全环保
THE RAD BLACK KIDS 在每一个生产环节都力求尽善尽美，致力于为客户打造安全、环保且具有高价值的产品。
THE RAD BLACK KIDS pursues excellence in every process, committed to creating safe, eco-friendly and high-value products for our customers.
公司简介：打破刻板印象的非洲叙事
THE RAD BLACK KIDS 代表着拒绝被刻板印象定义的人群。品牌成立于 2014 年，源于创始人希望在极限运动领域看到更多元化的形象。拥有建筑学背景的创始人因 2008 年买不起滑板而亲手制作了一块长板，由此开启品牌历程。品牌随后推出耐用长板，并于 2015 年拓展至服装领域。每一系列产品都讲述着来自津巴布韦和非洲侨民的故事，旨在打破固有偏见。
Company Introduction: The Rad Black Kids stands for those who refuse to be defined by stereotypes. Founded in 2014, the brand started from its founder's wish to see more diverse representation in action sports. With an architecture background, he first built his own longboard in 2008 because he could not afford one. The brand later launched durable longboards and, in 2015, expanded to apparel. Every collection tells stories from Zimbabwe and the African diaspora, dedicated to breaking stereotypes.
可持续发展承诺
如今，所有产品均在葡萄牙制造。品牌自 2014 年起致力于可持续发展，最初每售出一件产品种植一棵树；面对气候危机，现已升级为每售出一件产品种植 20 棵树。
Today, all products are made in Portugal. Committed to sustainability, we have planted 1 tree per item sold since 2014. Amid the climate crisis, we now plant 20 trees for every product sold.
商务合作：共赢发展
秉持可持续时尚与非洲叙事设计的使命，The Rad Black Kids 欢迎全球企业及合作伙伴建立联系，共同创新、洽谈业务，实现共赢发展。
Driven by our mission of sustainable fashion and African narrative design, The Rad Black Kids welcomes enterprises and partners worldwide to connect with us for collaborative innovation, business negotiation, and win-win progress.
联系方式
联系邮箱：sinoafricacooperation@overseashome.cn
Contact E-mail: sinoafricacooperation@overseashome.cn
线上店铺
阿里巴巴店铺链接：https://pt29195811710zfrn.trustpass.alibaba.com/
Alibaba Store Link: https://pt29195811710zfrn.trustpass.alibaba.com/
