内推岗位介绍
公司：
Snaplii
内推人
内推Digital Marketing Specialist；Head of Growth；有意者联系。
工作岗位：
Digital Marketing Specialist；
Head of Growth；
工作地点：
Remote
岗位要求：
①Digital Marketing Specialist 岗位：
Key Responsibilities
* Develop and execute social media strategies aligned with Snaplii’s growth objectives to drive new user acquisition and engagement.
* Manage and create content for social media accounts (Instagram, Facebook, TikTok, and Redbook), tailored to platform-specific audiences.
* Collaborate with influencers, KOLs, and partner channels to promote Snaplii and meet growth KPIs.
* Build and maintain relationships with KOLs and influencer agencies, leveraging partnerships to maximize brand reach and engagement.
* Conduct competitor analysis and market research to identify trends, insights, and opportunities for Snaplii’s growth on social platforms.
* Analyze social media metrics, preparing regular reports with actionable insights to enhance performance and ROI.
* Work closely with cross-functional teams (sales, product, customer service) to maintain consistent brand messaging.
* Plan and coordinate online and offline events to increase user interest and engagement.
* Stay up-to-date on emerging trends in social media, continuously refining strategies to keep Snaplii ahead.
* Support other marketing initiatives as needed to achieve business objectives.
Qualifications
* Bachelor’s degree in marketing, communications, or a related field.
* Expertise in using Instagram, Facebook, and TikTok for brand growth and awareness.
* Strong data analysis skills, with the ability to interpret metrics and optimize strategy accordingly.
* Proven experience collaborating with influencers and managing campaign partnerships.
* Familiarity with event planning and coordination, able to manage end-to-end event processes independently.
* Exceptional communication and content creation skills, able to craft engaging, platform-appropriate messaging.
* Detail-oriented, with a strong design sense and commitment to brand consistency.
* Ability to work efficiently in a fast-paced environment, balancing independent work with team collaboration.
* Proactive, adaptable, and able to manage multiple projects simultaneously with a positive attitude.
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② Head of Growth岗位：
● 5+ years of experience in growth marketing or performance marketing, with a proven track record of driving scalable, data-driven growth initiatives (including acquisition, retention, and referral).
● 3+ years of experience working at a startup focused on mobile apps, offering digital products or services directly to consumers (B2C).
Minimum Qualifications
* Fluent in both English and Chinese.
* 5+ years of experience in growth marketing or performance marketing, with a proven track record of driving scalable, data-driven growth initiatives (including acquisition, retention, and referral).
* 3+ years of experience working at a startup focused on mobile apps, offering digital products or services directly to consumers (B2C).
* Expertise in designing and managing growth experiments using data and insights to iterate and optimize strategies.
* Strong experience running full-funnel acquisition and retention campaigns across platforms like TikTok, Rednote, Google Ads, Meta, YouTube, and Reddit.
* Deep understanding of growth loops (e.g., referrals, viral sharing, user-generated content) and their role in organic and viral acquisition.
* Strong grasp of performance marketing metrics: CAC, LTV, ROAS, churn rates, and retention cohorts.
* Experience managing budgets with a focus on optimizing ROI and scaling growth through efficient ad spend.
* Proficient in marketing automation (e.g., lifecycle email marketing, push notifications) and funnel optimization strategies.
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今日福利-面试宝典
PART.01 面试技巧自我介绍大全
PART.02 面试自我介绍有哪些要领
PART.03 面试自我介绍：要包含的四个方面
PART.04 26个面试经典问题回答
PART.05 如何把 100 个面试问题简化成 5 个？
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