[Ad] Press Conf. for Ecuadorian Mangoes Entering Chinese Market

We cordially invite you to the press conference for Ecuadorian Mangoes entering the China market. The event will be held on the coming Tuesday 15 November at Yiguo E-commerce Co., Ltd. (Address: No. 999 Jinzhong Rd, Changning district) at 1pm.

PRO ECUADOR Shanghai, Ecuador's Institute of Export and Investment Promotion, is cooperating  with the Ecuador Mango association "FUNDACIÓN MANGO" and two of the largest online platforms, Yiguo.com and Tmall.com.

This is the first time that our Ecuadorian mangoes are promoted in China with these two powerful e-commerce platforms and Surtrek, Ecuadorian tour operator. 

The mango promotion campaign will have two main channels: the online platforms promotion on varied dates and a media conference on November 15 2016. The Tmall promotion will be on big shopping date 11.11 on November 11, 2016 and continually from November 15 to 18. Our other partner Yiguo.com will also follow up another mango promotion from November 17 to 30.

Here is the agenda of the Press Conference for Ecuadorian Mangoes Entering Chinese Market on November 15.

Ceremony Schedule:

13:00-13:30 Reception and networking 

13:30-13:40 Chief Commercial Officer of Ecuador in Shanghai, Diego Vega, speech.

13:40-13:50  Yiguo speech 

13:50-14:10  Ecuadorian mango tasting

14:10- 14:20 Media Q&A

14:10- 14:20  Group Picture

About Ecuadorian mango

Product features

Ecuadorian mango is well known for its tropical flavor and aroma, thanks to the unique Ecuadorian landscape. Mangoes can be red or yellow depending on the variety.

Production and variety in Ecuador 

There are approximately 6,500 mango hectares planted in our country, and the varieties produced in Ecuador are: Tommy Atkins( 68%), Kent (15%), Ataulfo (10%), Haden(2.5%), Keitt (2%).

Statistical information

Ecuador is ranked among the 15 top mango producers of the world. 84% of the mango production in Ecuador is exported. Mango farming began in Ecuador back to 1980. The fruit is considered as one of the finest in the world because of its exotic flavor. The fruit is known by North Americans, Europeans and Japanese as the "tropical apple".

The sector exports an average of 42.480 tons of mangoes annually. Among the main destinations of Ecuadorian exports are: USA, Canada, Netherlands, Chile and New Zealand.

About Mango Ecuadorian Foundation 

Mango Ecuadorian Foundation is a non profit organization whose main objective is to support the producer, exporters and industry sectors with a concern on the most efficient and sustainable use of our natural resources in order to increase productivity, supported by research, education and technology.

Website

http://www.mangoecuador.org/

About YIGUO

YIGUO founded in 2005 is a new generation of fresh food online platform with a full supply chain, dedicating to provide a great variety of fresh food and caring service to urban families. In order to satisfy customers’ demands for fresh and quality food materials, YIGUO purchasing team has visited 15  big producing regions, 147 areas and over 100 manufacturing bases to make deals directly with producers. With its cold chain logistics, warehousing and distribution plus three types of 24 hour constant temperature control, YIGUO has enable more Chinese consumers to enjoy quality and convenient food from all over the world. For more information, please visit http://www.yiguo.com

About Surtrek 

Surtrek began 20 years ago with a guide and his dream of sharing his passion for authentic adventure travel, and in doing so, to offer the best and most complete tour services in his country. That guide was me. Allow me to introduce myself – My name is Alfonso, and I’m the owner of Surtrek Tour Operator based in Quito, Ecuador.

The company, Surtrek, has an uncompromising dedication to authenticity, exceptional service and the “little details” that we believe make the difference between an ordinary vacation and an extraordinary once-in-a-lifetime experience. We very much look forward to being able to help organize a seamlessly exceptional holiday in Ecuador, the Galapagos or beyond.

About PRO ECUADOR

The Commercial Office of Ecuador in Shanghai is one of the three offices that PRO ECUADOR* has successfully established in the R.P China. Our goal is twofold: to facilitate trade between Ecuadorian exporters and interested importers from the central region of R.P China, and also to attract potential investors for Ecuador’s many ongoing public and private projects. Please pay a visit to this website (www.discoverecuador.cn) for more information. 

 *PRO ECUADOR (Ecuador's Institute of Export and Investment Promotion) is the state entity within the Ministry of Foreign Trade in charge of assisting in the promotion of Ecuadorian exports and investments. Rather than a public agency, Pro Ecuador is more a trading partner that maintains constant contact with local producers and exporters, as well as with those foreign importers and investors interested in doing business with Ecuador, though our 30+ international offices abroad.