[Ad] PepsiCo at Shanghai Disneyland

• Event Overview:

This summer, PepsiCo (China) cooperates with its strategic partner, Shanghai Disneyland, to bring the brand new and playful BBLz^TM experience to Chinese consumers. Both Disney and PepsiCo will conduct a music festival called Cool Summer on July 28th. Happy Fairy Momo Wu and the Top 3 singers from Pepsi Strongest voice will be invited to the concert. 

• BBLz^TM Experience Time Span: Summertime

• Location: Tomorrowland, ShanghaiDisneyland

• Theme: Cool Summer,Grab Life by BBLz^TM - Presented by PepsiCo

Event Highlights

Customized Soda Drinks:

1、Inspired by Disney elements like Tomorrowland and TRON Lightcycle Power Run, fizzologists will customize four types of soda drinks for Chinese consumers. With the base of two carbonated beverages, Diet Pepsi and 7-Up, BBLz^TM boasts some of the most innovative and unexpected combinations, bringing together new flavors, textures, and ingredients.

2、Tomorrowland, Shanghai Disneyland, one of the only two places in the world that consumers can try BBLz^TM - those unique and customized sparkling drinks and redefine how they can experience soda.

Interesting Social Interaction

With the light-hearted packaging, enthusiastic fizzologists and interactive on-site installation, PepsiCo helps enable people to connect with one another and brings to life the fun, effervescence, and excitement.

Cool Summer Music Festival on July 28^th

Music is a genuine part of Pepsi. On July 28th, PepsiCo will invite Happy Fairy Momo Wu and top three singers from Pepsi Strongest Voice to the Cool Summer Live Concert, giving a wonderful performance with some other rising music stars.