阳狮集团今天宣布正式设立北亚区，该区域架构将覆盖中国大陆、香港、台湾、韩国和日本市场。
目前担任阳狮集团亚太区董事合伙人的林真（Jane Lin-Baden）除现有职责外，将接手北亚区管理职责，该任命立即生效。她将继续留在上海，向驻新加坡的阳狮集团亚太、中东及非洲区首席执行官Loris Nold汇报。
阳狮集团大中华区、韩国和日本的管理团队将直接向林真汇报。
阳狮集团北亚区负责人 林真（Jane Lin-Baden）
Loris Nold表示，“对我们而言，北亚是一个关键的地区市场。我想不到有比林真更好的领导者能接受这一令人兴奋的挑战。我们的重点是与客户合作，帮助他们实现转型。这是一次巨大的机遇，能够更好地利用我们在这些市场中优秀的数字实力、内容创作、生产能力和数字业务转型能力，为客户带来效益。这些市场规模庞大，拥有许多国际知名品牌和新兴品牌，同时也聚集了大批世界级人才，源源不断地涌现创新。”
林真表示，“北亚地区为不同的品牌和业务开拓提供了巨大机遇，也带来高难度的挑战。我们将加速以‘合一的力量Power of One’将媒体、创意、数字、业务转型咨询和技术服务团队整合为一，为客户解决痛点，提供高价值的服务。我非常高兴能与北亚区各个市场的管理团队一起，通过简化与整合，推动我们的业务增长和创新突破。”
Publicis Groupe today announced the formation of North Asia as a region, comprised of China Mainland, Hong Kong, Taiwan, Korea and Japan markets.
Effective immediately, Jane Lin-Baden, currently Managing Partner of Publicis Groupe APAC, in addition to her existing remit, will assume direct responsibility for the North Asia region. She will continue to be based in Shanghai, reporting to Loris Nold, CEO of Publicis Groupe in APAC & MEA, who is based in Singapore.
All in country leadership teams across Greater China, South Korea and Japan will be reporting directly to Jane Lin-Baden.
Says Loris Nold, CEO of Publicis Groupe APAC & MEA “North Asia is a critical region for us. I cannot think of a better leader than Jane to take this exciting challenge on. Our main focus is to partner with our clients in their transformation and I see a tremendous opportunity for us to better leverage our digital firepower, our content, production and digital business transformation offering across these markets for the benefit of our clients. These markets are large in scale, with many well established and emerging global brands while also representing a massive source of innovation with world class talents.”
Says Jane Lin-Baden, Managing Partner of Publicis Groupe APAC “North Asia region presents tremendous opportunities and challenges to brands and business. We have consolidated media, creative, digital, business transformation consulting and technology services in one house operating with the Power of One. This makes Publicis Groupe stand out of the crowd in its ability to deliver incomparable value to our clients. We will be single-mindedly client centric. I am thrilled about working with our market leaders to accelerate our growth and innovation through simplicity and integration.
Nice Meeting You. Welcome to join us.
