Born in Tehran in 1978, Talaei moved with her family to Berlin when she was 11. Studying fashion at Esmod in Berlin, her graduate men's wear collection was chosen by Premium to be specially exhibited at the Berlin fashion fair in 2003. Later, she gained merchandising experience with a leading international women's wear brand, followed by retail management positions with a luxury designer label. A short stint in interior design came next, during which she created timeless yet modern environments starring hand-chosen pieces of Bauhaus, Neue Sachlichkeit and 1950's Scandinavian design.
