Buying things without spending money is a new thing these days, Google has done it recently.
© Image | Baidu
Requirements
Google recently opened a Pop-up store called "AutoDraw"（猜画小歌）, which allows people to pay for their drawings and take whatever they like with them.
© Image | Baidu
What do you have to draw to get free of charge? Does it have to be a masterpiece to get something for free? In fact, as long as AutoDraw of Google AI guess the works that you draw, even if kindergarten art class level can pass.
AutoDraw
Do you know the game “Draw Something”, and the AutoDraw of Google is identified by artificial intelligence “AI”.
© Image | Baidu
AutoDraw is an interesting social Mini-program of WeChat, it was launched two months ago. And because its novelty, players can communicate with Google AI by drawing their own works!
© Image | Baidu
Google AI has a date group of over 5,000 hand-drawn sketches, so the score of the player is not bad.
© Image | Baidu
Previously, we have reported relevant articles:
Google Is Back?! They Launch First Mini-App on WeChat!
The most literary payment method
(pay by drawing)
This is the first Pop-up store opened by Google in China, and it is paid for in the most special way. Players enter the store to accept the challenge, Google AI can guess their drawing, as long as players can pass all level, finally their can choose any Google limited edition custom item in the store.
Because of the interesting of the activity, the news of Google pop-up store event was spread by the audience and the talent online, which aroused the micro audience online. The WeChat Mini-program AutoDraw was once again ignited by the audience. More and more people are involved in related activities.
This move of Pay by drawing is a random marketing method with innovation and uncertain results. It is based on the insight of audience psychology. This way is easy to cause the scene audience have passion on the event.
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Ref | PR-TOP
HACOS,Business Services Solutions Master