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网飞热剧《星期三》魔性舞蹈全球爆红

网飞热剧《星期三》魔性舞蹈全球爆红 QuriositySISU
2023-01-21
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导读:哥特黑暗的星期三强势袭来,你被洗脑了吗?


全文字数:2240字  /  阅读时间:7分钟


01

哥特风的“星期三”重磅归来


图源:edition.cnn.com


Creepy, kooky, and popular Netflix series Wednesday continues to dominate the charts on Netflix. The comedy mystery, based on Charles Addam’s cartoon character Wednesday Addams, pulled in a total of 173.9 million hours views this week, making it the most viewed title on Netflix this week.

惊悚悬疑的网飞热门剧集《星期三》持续霸榜。这部悬疑剧围绕查尔斯·亚当斯创作的动漫人物星期三·亚当斯展开。该剧的周播放量曾高达1.739亿小时,一度成为网飞周播放量最多的剧集。

漫画版、动画片版和电视剧版的亚当斯一家 

图源:edition.cnn.com


The Addamses are a satirical inversion of the ideal American family; an eccentric, wealthy clan who delight in the macabre and are unaware that people find them bizarre or frightening. They originally appeared as a series of single panel cartoons, published in The New Yorker between 1938 and Addams's 1988 death. They have since been adapted to other media, including television series, films, video games, and a musical.

亚当斯家族的生活反讽了美国理想的家庭生活。他们生活富裕但行为怪异,对恐怖的事物有癖好,而且并没有意识到旁人投来的异样的目光。亚当斯一家的形象最初是以单幅漫画的形式呈现的,于1938年至1988年查尔斯·亚当斯去世期间连载在《纽约客》上。后来,他们的故事被多次改编成电视剧、电影、电子游戏和音乐剧等形式。


图源:edition.cnn.com

Wednesday Addams doesn’t do anything by accident. The most stoicand deliberate member of the Addams Family , she rarely makes unnecessary movements, smiles and blinks included. So when the spirit of dance possessed the typically morose teen at her school dance, it caused an immediate stir, onscreen and off.

星期三·亚当斯不做任何没有准备的事。作为亚当斯家族中最克制谨慎的成员,她几乎从不做多余的动作,甚至包括微笑和眨眼。剧中,星期三在学校晚会上跳了一支舞蹈,而此舞在“丧系”*青少年群体中风靡,立即在屏幕内外引起了巨大的轰动。


The brief scene makes up less than three minutes of the entire series, but it’s quickly become “Wednesday’s” most iconic moment for how free our kooky protagonist appears to feel. Her eyes betray a rare, ghoulish passion. Her limbs, typically glued to her side, are flung about freely. The dance is her, to be sure – lots of severe, stilted movements and cues from decades past.

虽然不足三分钟,但这个简短的跳舞场景迅速成为了星期三最具标志性的片段,因为它让观众一下抓住了这个古怪主人公身上的随性气质。舞中,她的双眼透露出罕见的令人毛骨悚然的目光,原本紧贴在身体两侧的四肢在空中自由地伸展。可以肯定的是,这支舞蹈极具她的个人风格,包含大量僵硬的肢体动作和古旧的舞姿。


Clips of the choreography inspired viewers to check out the series, making it one of the streamer’s most-watched shows ever. Its online popularity rocketed Lady Gaga’s “Bloody Mary” back onto charts more than a decade after the song’s release.

正是这个舞蹈片段,吸引了大量观众去收看完整的剧集,使之成为流媒体上有史以来最多播放量的剧集之一。这部剧的热度也让嘎嘎小姐的歌曲《血腥玛丽》重登热门榜单,而这首单曲自发行以来已有十年之久了。


Lady gaga 伴随着歌曲做着星期三的动作 

图源:edition.cnn.com



02

人类的本质:

你也被舞蹈动作洗脑了吗?


“The ‘Wednesday’ dance scene only debuted a month ago, but it has a certain ‘mythology’ to it already,” said Jenna Drenten, associate professor of marketing at Loyola University Chicago who studies how users of TikTok and other digital platforms express their identities. The “Wednesday” dance has on its side– the human tendency to learn a dance for social currency.

“首播后的一个月内,星期三的舞蹈就已经成为了热度‘神话’。”芝加哥洛约拉大学营销学副教授珍娜·德兰特说道。该教授的研究聚焦于TikTok和其他数字平台的用户自我呈现。星期三的舞蹈有一个作用——被人们当作了社交货币*,因此形成了人人模仿的潮流趋势。

译注:社交货币源自社交媒体中经济学的概念,它就是利用人们乐于与他人分享的特质,来塑造自己的产品或思想,从而达到口碑传播的目的。


“Think of the ‘Electric Slide,’ ‘Macarena,’ ‘Cupid Shuffle’ – standards at bat mitzvahs and weddings, moves many of us know so well we can perform them without thinking. Performing them en masse at an event like that might feel like a Pavlovian response to a DJ’s song choice, but it’s also a shared ritual that fosters ‘a sense of solidarity and belonging,’” Drenten said.

“回想一下《滑步舞》《玛卡莉娜》和《丘比特摇摆舞》——这些是在成人仪式和婚礼上的必备曲目,我们很多人总能在听到它们的片刻自然地跟上节拍跳舞。尽管在这样的活动上面集体表演,有点像是对于DJ的巴甫洛夫反应*但这确实是我们培养‘团结感和归属感’的重要仪式。”德兰特说道。

译注:巴甫洛夫反应又称条件反射,是指我们对具有特定细节线索预示着即将发生的事物,会立刻做出反应。


“滑步舞”的截图 图源:bilibili.com


“Every gesture and movement enables the person performing it to inherently say, ‘I get it, I’m in the know, we have this shared experience,’” Drenten said, “That’s part of the reason why dance routines, from ‘Renegade’ to Lizzo’s ‘About Damn Time,’ so often dominate TikTok. The moves were easy enough to pick up, ‘straightforward but unique’.”

“每个手势和动作都让表演的人不由自主地觉得,‘我明白了,我知道了,我们共同拥有这种体验’。”德兰特说道,“这也是歌曲《叛逃》和莉佐的《关于该死的时间》中的舞蹈都能在Tiktok上流行的原因之一。因为这些动作比较容易学,具有‘简单且独特’的特点。”


03

乖张的舞蹈连接孤独的彼此


星期三剧照 图源:collider.com


Belonging, of course, is antithetical to the ethos of Wednesday, who’s never cared for fitting in. That Wednesday’s idiosyncratic moves have been copied so widely could threaten to diminish her status as a patron saint of weirdos.

星期三的气质与所谓的“归属感”背道而驰,她从来没有融入某个群体的念头。所以她舞蹈动作的病毒式传播与模仿将会威胁到她在怪胎们心目中神圣的地位。


Since Wednesday’s debut, she’s been an idiosyncratic icon to loners and goth-adjacents for her unapologetic commitment to the macabre. Yet she’s still an “outlier” among the women and girls of fiction, wrote Emily Alford for , “because she’s never softened or bent to certain story tropes. She is who she is, and she isn’t changing.

从初次亮相开始,她就成为了性格孤僻的人和哥特爱好者们的偶像,因为恐怖这件事对她而言无足轻重。演员艾米莉·阿尔芙德在Longreads网站上写道,她还是小说女性角色中的一个“异类”,因为她从不会去迎合某种剧情桥段。“她就是她,从未改变。”


“She brought to the screen a morbid self-acceptance that set her apart, and became a crucial blueprint for a generation of girls developing their own gallows humor,” Alford wrote.

“她在荧屏中展示出一种独特的、病态的自我接纳,引领一代女孩们滋长出自己的绞刑架幽默*。”阿尔芙德写道。

译注:绞刑架幽默,在危及生命、灾难性或可怕的情况的自嘲式黑色幽默。


“And now, many of those girls and other users are finding each other on TikTok, where niche communities can blossom. The app is a “space for people to discover who they are, and more importantly, to find other people who share their same interests,” Drenten said, “even if those interests involve cosplaying as a certain dispassionate teenager.”

“现在,那些女孩与其他用户能够在Tiktok上面发现彼此,该平台为小众文化提供了繁荣发展的机会。这款应用是让人们“发现自我,更重要的是,发现趣味相同的人”的空间。”德兰特说道,“即便这些兴趣包括扮演一个性格冷淡的青少年。”


重点词汇


1. macarbre

unpleasant and strange because connected with death and frightening things 可怕的,恐怖的(尤指与死亡等相联系的)

例句:Police have made a macabre discovery.


2.stoic 

a person who is able to suffer pain or trouble without complaining or showing what they are feeling 斯多葛派人(对痛苦或困难能默默承受或泰然处之)

例句:The kids of Kobe try to be as stoic as their parents in this tragic situation.


3. gallows humor

humor that makes fun of a life-threatening, disastrous, or terrifying situation 绞刑架幽默(广义上就是黑色幽默)

例句:With so much bad news in the workplace, gallows humor is making a comeback.


原文链接:

https://addamsfamily.fandom.com/wiki/The_Addams_Family

https://edition.cnn.com/2022/12/18/entertainment/wednesday-dance-tiktok-popularity-cec/index.html

https://www.nme.com/features/tv-interviews/wednesday-interview-jenna-ortega-behind-the-scenes-3346075

https://wegotthiscovered.com/celebrities/elon-musks-mom-does-tiktoks-wednesday-dance-trend-making-it-officially-uncool-now/

https://www.kidspot.com.au/lifestyle/entertainment/wednesday-star-jenna-ortega-faces-backlash-over-viral-dance-scene-confession/news-story/88d6fec156ca972b124a90ba7f961a86

https://edition.cnn.com/videos/media/2022/12/17/wednesday-addams-dance-trend-cp-orig-kj.cnn

https://collider.com/wednesday-series-netflix-top-10-list/


编译 | 虞佳盟

排版 | 虞佳盟



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