With the accelerated economic development, the degree of homogeneity of products is getting higher and higher. In order to be more attractive to consumers, product packaging has become more and more important in sales. DuPont's law stipulates that approximately 63% of consumers make purchase decisions based on the packaging of goods. In this era known as the eyeball economy, only by attracting the attention of consumers can brands be accepted by the public and products can be purchased.
经济的加速发展，产品同质化现象的加重，为了更能吸引消费者，产品包装在销售中占有的比重也越来越大。杜邦定律指出，大约有63%的消费者是根据商品的包装来进行购买决策的。在这个被称为眼球经济的时代，只有吸引到消费者的注意，品牌才能被大众接受，产品才会被购买。
Packaging is a sales force. 包装是一种销售力。
Today, the product is full of dazzling beauty. When consumers buy products, the residence time of each product is extremely short. Therefore, whether it can arouse consumers' desire for consumption and generate purchase motivation depends largely on the packaging of the product. The packaging of the product first demonstrates the sales force and assumes the main function of attracting consumers.
在这个商品玲琅满目的今天，消费者在选购产品时对每个产品的停留时间是极其短暂的，因此，能否引起消费者的消费欲望而产生购买动机很大程度上在于产品的包装。产品的包装首先是表现出销售力，承担着吸引消费者的主要功能。
Packaging is a kind of brand power. 包装是一种品牌力。
The 21st century is an era of brand consumption. When consumers buy goods, they are no longer purely to satisfy their material needs, but pay more attention to whether the goods can bring them personal and spiritual satisfaction. This is precisely what needs to be shown by packaging. Now, the competition among enterprises is becoming increasingly fierce, which is not only reflected in the rigid aspects such as technology, product quality, and price, but also in soft aspects such as brand image and product packaging. In these soft competitions, the competitive influence of brands is becoming increasingly prominent. Soft competition is becoming more and more important and has become the most direct way of competition between brands.
21世纪是一个品牌消费的时代，消费者在购买商品时已不再是单纯的为了满足物质的需要，而更看重商品能否为自己带来个性和精神的满足，这恰恰是需要靠包装才能表现出来的。现在，企业之间的竞争日益激烈，不仅体现在技术、产品质量、价格等这些硬性方面，还体现在品牌形象、产品包装等软性方面。而在这些软性竞争对品牌的竞争影响力日益凸显。软性竞争越来越重要，也成为了品牌间最直接的竞争方式。
Enhance the value of packaging to enhance the value of the brand. 提升包装价值从而提升品牌价值。
Enhancing the value of packaging can increase the value of the product itself, thereby enhancing the value of the brand. The use of vacuum packaging and sustainable packaging will greatly improve the quality of the product itself and ultimately increase the brand value.
提升包装价值，可以提高产品本身的价值，从而可以提升品牌的价值。使用真空包装和可持续包装，这会大大提高产品本身的档次，最终使品牌价值不断提高。
Advantages of vacuum packaging: 真空包装的优势：
How to Lock the Freshness of Lotion＆Essence？（Click for details）点击查看
Advantages of sustainable packaging: 可持续包装的优势：
Why Choose Sustainable Packaging?（Click for details）点击查看
If a product is more vacuum-packed and sustainable, it can help you get more customers and increase loyalty. Multiple studies have shown that consumers are increasingly considering these when choosing which brands to do business with.
A CGS survey of 1,000 US consumers found that nearly 70% of respondents believe that sustainability is at least “somewhat important”, and nearly half (47%) of respondents said they pay 25% for sustainable products cost of.
In addition, the study found that 48% of consumers are willing to change their consumption habits in order to reduce the impact on the environment. This is not just verbal. The analysis found that since 2014, sales of sustainable products in the United States have increased by nearly 20%.
如果一个产品更既具有真空包装，且又是可持续性的，可以帮助您获得更多客户并提高忠诚度。多项研究表明，消费者在选择与哪些品牌开展业务时越来越多地考虑这些。
CGS对1,000名美国消费者进行的一项调查发现，近70%的受访者认为可持续性至少“有些重要”，近一半(47%)的受访者表示，为可持续产品支付25%的费用。
此外，研究发现，48%的消费者愿意改变他们的消费习惯，以减少对环境的影响。这不仅仅是口头上的。分析发现，自2014年以来，美国的可持续产品销售额增长了近20%。
4 steps to transition to environmentally friendly replaceable vacuum packaging 向环保可替换真空包装过渡的4个步骤
1. Don't change everything at once. 1.不要一下子改变一切。
First, the introduction of new packaging requires research, testing, and even trial and error. If you try to change everything at once, you will overwhelm yourself and your team and will not be able to implement your plan correctly.
首先，引入新包装需要研究、测试，甚至反复试验。如果您试图一下子改变所有事情，那么您会压倒自己和您的团队，并且无法正确实施您的计划。
2. Order product samples. 2.订购产品样品。
The best way to determine which is right for you is to get some samples. SOMEWANG Packaging provides free samples for you to choose the most suitable packaging for you.
确定哪一种适合您的最佳方法是获取一些样品。森威包装提供免费寄样，供您选择最适合您的包装。
Here are some factors to consider: 以下是一些需要考虑的因素：
Compatibility with the product: Ensure that the packaging material matches your product. Put your items inside and evaluate how well they fit. Does the packaging present your product in the best way? Can your customers easily unbox or remove items from the container? These are some of the questions you should pay attention to when evaluating your options.
Durability: pressure test the packaging. Put your product in it, and then try to recreate what a package would go through during a typical shipping process. If possible, apply some pressure and see how it can protect its contents.
Weight and size: As mentioned earlier, a few grams and a few inches will increase your transportation costs. Choose the package of the right size and weight-enough to hold your product, but not too big or too heavy, otherwise, you will overspend on transportation.
与商品的兼容性：确保包装材料与您的产品相匹配。将您的物品放在里面，然后评估它们的合身程度。包装是否以最佳方式展示您的产品？您的客户是否可以轻松地从容器中拆箱或取出物品？这些是您在评估您的选择时应该注意的一些问题。
耐用性：对包装进行压力测试。将您的产品放在里面，然后尝试重新创建一个包裹在典型的运输过程中会经历什么。如果可能，施加一些压力，看看它可以如何保护其内容物。
重量和尺寸：如前所述，几克和几英寸会增加您的运输成本。选择尺寸和重量恰到好处的包装——足以容纳您的产品，但又不能太大或太重，否则您会在运输上超支。
3. Adjust pricing. 3.调整定价。
Depending on the type of packaging you decide, you may pay more for materials and shipping costs. Be sure to take this into consideration when setting prices for your products. If you plan to incur additional costs, please calculate to ensure that your bottom line will not be affected too much. However, the replaceable inner core will greatly save your packaging costs, and your replaceable products will have a price advantage and at the same time increase customer loyalty to the product.
根据您决定的包装类型，您可能会为材料和运输成本支付更多费用。在为您的产品定价时，请务必考虑到这一点。如果您打算承担额外的费用，请计算一下以确保您的底线不会受到太大影响。但是可替换的内芯会大大节约您的包装成本，您的可替换装产品将具有价格优势，同时增加顾客对产品的忠诚度。
4. Order small quantities. 4.订购小批量。
If you are just starting to work with a new sustainable packaging supplier. Order a small number of packaging materials and evaluate the durability, customer acceptance, and overall performance compared to the old packaging. Then, when you fully transition to the new packaging, start ordering more replaceable vacuum packaging.
如果您刚刚开始与一家新的可持续包装供应商合作。订购少量包装材料，并评估与旧包装相比的耐用性、客户接受度和整体性能。然后，在您完全过渡到新包装时，开始订购更多可替换的真空包装。
SOMEWANG Packaging is willing to provide you with a variety of packaging solutions that suit you. The following is SOMEWANG's replaceable airless bottle series for your reference.
森威包装乐意为您提供各种适合您的包装解决方案。以下是森威的可替换真空瓶系列，供您参考。
To learn more features about our new replaceable airless bottles, please follow us or contact us now!
要了解有关我们新的可更换真空瓶的更多功能，请立即关注我们或联系我们！