自1999年到2016年，新大陆立足中国放眼全球，不断稳步推进全球化战略，先后成立了新大陆北美公司，欧洲公司和台湾公司，致力于打造一个具备全球竞争力的自动识别产业的领军企业。新大陆立足企业优秀的自主创新机制，通过坚持不懈的技术攻关，2010年正式发布了“全球首颗二维码芯片。”凭借国际领先、完全自主知识产权的条码解码核心技术、面向行业客户需求的产品设计理念，新大陆品牌已经在美洲地区逐步得到认可，业绩持续快速增长。
From 1999 to 2016, based on china and orienting the world, Newland has steadily promoted the globalization strategy, and has established the North America, Europe BV and Taiwan companies. Newland is committed to create a leader in automatic identification industry with global competitiveness. Based on outstanding independent innovation mechanism of the company, through unremitting technical research, Newland formally issued "the world's first QR code chip" in 2010. With international leading, fully independent intellectual property right of core technology of barcode decoding, and customer-oriented product design concept, the new brand of Newland has been gradually accepted in America. The sales volume of the company grows sustained and rapidly.
10月20日, 新大陆自动识别公司在哥伦比亚首都波哥大召开了合作伙伴大会。此次新大陆拉美之行受到了多方媒体的关注，会后，新大陆自动识别公司海外营销事业部总经理王敏女士、新大陆北美公司CEO Chris Zhu先生和新大陆北美公司副总裁兼拉美地区总经理Hernan Campero先生接受了全球最大的西班牙语网络媒体EFE的专访。
On October 20, Newland Auto-ID Tech. held a partner conference in Bogota, Colombia's capital. The attention of this trip of Newland to Latin America was caught by various media. After the meeting, Ms.Min Wang(VP, Sales and Marketing of Newland Auto-ID Tech. Co., Ltd. ), Mr. Chris Zhu (CEO of Newland North America Inc.) , and Mr. Hernan Campero( VP Sales & GM Latin America) accepted exclusive interview from the world's largest Spanish EFE network media.
新大陆北美公司2008年成立以来，新大陆在AIDC领域的知名度不断提高。2012年新大陆拉丁美洲办公室在美国弗罗里达州成立，随着新大陆在拉美的业绩持续增长，新大陆将在哥伦比亚设立办公室，与新大陆北美公司、墨西哥、智利办事处一起，形成覆盖全美洲的全新服务体系，旨在为客户提供更优质高效的服务。
Since the establishment of the Newland North American Company in 2008, the reputation of Newland has been increasing in the field of AIDC. The Newland Latin American office was established in Florida in 2012. With the constant increasing of the achievements of Newland in Latin America, new office will be set up in Columbia, forming a brand new service system all over the whole America by in union with the offices of North America, Mexico, and Chile, hoping to provide the customers with high-quality and high-efficient service.
新大陆位于中国福建省，成立于1994年，总资产7.4亿美元。旗下有2家上市公司：新大陆电脑股份有限公司2000年在深圳证券交易所上市；上海新大陆翼码信息科技股份有限公司2015年在新三板挂牌上市。在世界各地有超过5000名的员工。此次新大陆将重点展示用于自动识别和数据采集的解决方案，条码读取设备以及配套的软件。条码扫描正在成为生产生活中的重要部分，从商品销售到配送物流，从商超卖场到医疗金融，条码扫描将一切变得更加便捷，大幅度提升信息化水平和生产效率。
The Newland is located in Fujian Province, China, founded in the year of 1994 with the total assets of 740 million dollars There are 2 subordinate listed companies: Newland Computer Co. Ltd, which has been listed on the Shenzhen Stock Exchangesince 2000, and Shanghai Newland Yima Information Technology Co. Ltd, which waslisted on the New Third Board in 2015. With more than 5000 employees from all over the world. The focus of the Newland this time is to show the solutions used for automatic identification, data acquisition, barcode scanning equipment and supporting software. Barcode scanning is becoming an important part in production and life. Barcode scanning makes everything easier and convenient from commodity selling to logistics distribution, from shopping malls to medical finance, greatly enhancing the level of information and production efficiency.
“新大陆始终重视自主创新能力的提升，积累经验，在技术创新和新品的研发上持续投入。新大陆正在不断发展，必将从中国走向世界。” 新大陆自动识别海外营销事业部总经理王敏女士解释。新大陆通过长期积累，构建了企业的竞争优势和核心竞争力。致力于推动中国“智”造走向世界，新大陆立足中国，放眼世界，投资成立了北美新大陆、欧洲新大陆与新大陆台湾公司，品牌产品已行销世界各地。
"The Newland has been attached great importance to the improvement of independent innovation ability, and experience accumulation with continuous investment input into technological innovation and new product development. The Newland is developing constantly, and it is bound to step from China to the world." Wang Min, VP, Sales and Marketing of Newland Auto-ID Tech. Co., Ltd., explained. Through long term accumulation, the Newland has established enterprise competitive advantage and core competitiveness. It is committed to promoting the “wisdom" of China to the world. The Newland sets its feet on China, and opens its eyes to the world, setting up the companies of Newland North America, Newland Europe BV and Newland Taiwan with its brands spread all over the world.
到2015年，新大陆企业在自动识别领域的发展达到了一个全新的高度，在拉美国家零售、银行、工业、贸易和能源等领域更是实现了收入超过50%的年度增长。
By 2015, the development of Newland enterprise has reached a new height in the field of automatic identification field. Furthermore, the income annual increase has achieved 50% in the fields of retails, banks, industries, trades and energy industries in Latin American Countries.
“我们发现哥伦比亚在拉美地区是仅次于墨西哥和巴西的技术消费国”新大陆北美公司副总裁兼拉美地区总经理 Hernan Campero先生说，“哥伦比亚有着一个开放的商业模式，将大幅度提升销售。”
"We find that Columbia is the technology consumption country ranking only second to Mexico and Brazil in Latin America “Hernan Campero, VP Sales & GM Latin America said. "Columbia has an opening business model, which will greatly enhance the sales."
新大陆此次拉美之行还将继续，将于10月25日在墨西哥城开展新一场的合作伙伴会议。
The Newland’s trip to Latin America still continues, and a new partner meeting will be launched on October 25th in Mexico City.
About Us
Newland AIDC (Fujian Newland Auto-ID Tech. Co., Ltd.) was founded in 1999 as a wholly-owned subsidiary of Newland Computer ( A listed company, Stock code: 000997), we provide products and solutions specialized in AIDC industry.
Email:sales1@nlscan.com
Web:newlandaidc.com
Tel:+86-591-83978605
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