As the largest and most influential commercial automation equipment exhibition of retail industry in Latin America, the 20th AUTOCOM 2018 held on April 3rd in São Paulo. This exhibition attracted thousands of representatives from various industries such as software development, retail, identification, auto identification and data collection (AIDC) and radio frequency identification (RFID) to participate.
Newland paid much attention to the rising economic trends in Latin America and they participated in the exhibition.
Newland’s exhibition products include Handheld Barcode Scanner HR22 which developed specifically for mobile Internet applications, powerful Pocket Bluetooth Barcode Scanner BS80, newly launched Enterprise Mobile Terminal MT90, and the upcoming Customer Information Terminal NQuire1000, etc. It is almost a concentrated appearance of new products. The newly-launched megapixel family products became the highlight of this booth – handheld barcode scanner HR42 with excellent capabilities of scanning high-density barcodes, the newly upgraded portable data collector MT65 Pro, and Fixed Mount Barcode Scanner FM430 designed specifically for embedding. In addition, Desktop Barcode Scanner FR20 and Newland's products which focus on Kiosk self-service solution caught many people’s eyes. The audience was full of interest to experience the products and expressed their positive attitude on the performance of Newland’s products.
At the exhibition, Mr. Hernan Campero, VP of Newland North America and General Manager of Latin America was interviewed by industry media. The media has a keen interest in such fast-growing Chinese companies as Newland and has in-depth communication with Mr. Campero on the current situation of the AIDC industry and on the development strategy of Newland in the South American market.
In Newland’s booth, the audience saw not only the display of equipment, but a complete product line from the OEM scanning engine to the intelligent terminal equipment. Emerging technologies are applied to traditional retailing, triggering new business opportunities and New Retail of online and offline integration is becoming a global trend. Driven by this trend, Newland meets a good chance of industry and helps upgrading and development of retail.
2018年4月3日AUTOCOM 2018（第20届巴西零售科技展览会）在圣保罗拉开帷幕，作为为拉美地区零售业最大、最具影响力的商业自动化设备展览会，吸引了软件开发、零售、识别、自动数据采集和无线射频（AIDC/ RFID）等多个行业数千代表参加。新大陆重视拉美地区不断上升的经济发展趋势，参加了此次展会。
新大陆的展品阵容囊括了专为移动互联网应用开发的手持式扫描器HR22，功能强大的口袋式蓝牙扫描器BS80，新鲜推出的企业智能手机终端MT90，即将发布的商品查询信息终端NQuire1000等，近乎是新产品的一次集中亮相。全新上市的百万像素系列产品成为此次展台上的亮点——强识读能力的扫描枪HR42，全新升级的便携数据采集器MT65 Pro，专为嵌入设计的固定式条码扫描器FM430。另外，桌面式条码扫描器FR20、专注Kiosk自助服务的解决方案也是大家的兴趣所在。到场观众满怀兴致地体验着产品，并对新大陆产品优异的性能表示肯定。
展会上，新大陆北美公司副总裁兼拉美地区总经理（VP Sales & GM Latin America）Hernan Campero先生接受了行业媒体的采访。媒体怀着对新大陆这样快速发展的中国企业浓厚的兴趣，与Campero先生就AIDC行业的现状及新大陆布局南美市场的发展战略展开深入交流。
在新大陆展台，观众看到的不仅仅是设备的陈列，而是包含从OEM扫描模组到智能终端设备的完整的产品线。新兴技术应用于传统零售，触发新的商机，线上线下融合的新零售模式正在全球成为趋势，在此趋势的带动下，新大陆已经迎来行业风口，助力零售的发展升级。
About Us
Newland AIDC (Newland Auto-ID Tech. Co., Ltd.) was founded in 1999 as a wholly-owned subsidiary of Newland Computer ( A listed company, Stock code: 000997), we provide products and solutions specialized in AIDC industry.
Email: contact@nlscan.com
Web: newlandaidc.com
Tel: +86-591-83978605
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