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JD launches new website for international goods京东全球购网站上线

JD launches new website for international goods京东全球购网站上线 ReflexShanghai
2015-04-17
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导读:国内第二大电商平台京东今日宣布其旗下独立的海外购物网站京东全球购正式上线,以便于中国消费者购买海外产品。网站地址为www.jd.hk。其产品涵盖一系列国际品牌,尤其是保健类及母婴类产品。


Today JD, China’s second-biggest ecommerce site, announced the launch of JD Worldwide, a standalone website where Chinese consumers can purchase overseas goods.


JD Worldwide is a standalone website, accessible via www.jd.hk. Users who browse through the listings will notice a range of international brands featured prominently, particularly for child care and health (hello baby formula).


A company spokesperson reveals that JD Worldwide works with vendors who have no registered Chinese entity or partner-distributor in China. By storing inventory in warehouses located in China’s new free trade zones, overseas goods can reach domestic consumers without tariffs that would otherwise raise prices. Still, JD Worldwide will also offer a marketplace tier in partnership with eBay’s top sellers. JD claims that there are 450 online shops carrying more than 150,000 products at the start of the launch.


The move closely mirrors Alibaba’s Tmall Global, which the Hangzhou-based firm launched in February 2014. Like JD Worldwide, Tmall Global is accessible via a .hk domain, and its goods are stored in bonded warehouses located inside China’s free-trade zones. Alibaba’s delivery network relies primarily on third parties, while JD keeps logistics in-house in order to ensure next-day (or still-speedy) shipping.


(Source: Tech in Asia)


国内第二大电商平台京东今日宣布其旗下独立的海外购物网站京东全球购正式上线,以便于中国消费者购买海外产品。

网站地址为www.jd.hk。其产品涵盖一系列国际品牌,尤其是保健类及母婴类产品。


一位京东发言人透露说京东全球购与那些尚未在中国注册实体公司的卖家或者合伙经销商进行合作。通过存货于国内新的自由贸易区中仓库中,扣除关税后这些海外商品的售价更为合理。京东还将网站一部分席位提供于eBay的top sellers。网站上线初期将有预计450家商铺出售超过150,000 件商品。


京东的这一新举措不禁让人联想到天猫全球购。其杭州公司于2014年成立。就像京东全球购一样,天猫海外购物也可以通过 hk域名获取, 其货品存放于自贸区内的仓库中。不同点在于天猫的运输网络主要依托第三方服务而京东则更多依靠公司的内部物流以确保快递的及时性。


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