济南电话营销系统/济南电话营销系统讲解电话营销

电话营销是一种既有效率又经济的营销方式，已被广大企业采用。随着市场的不断变化，人员流动的不断加大，采用传统电话营销方式的企业碰到很多问题，甚至对市场失去信心。
Telephone marketing is a kind of efficient and economical way of marketing, has been used by the large enterprises. With the changing of the market, personnel flow increasing, the traditional telephone marketing enterprises encounter a lot of problems, even lose confidence in the market.
目前电话营销的团队管理主要以结果为导向，过程把控比较粗犷，如果没有有效的管理工具，就会存在管理盲区，产生很多不易被发现的管理漏洞，造成客户信息流失，根据我们的多方调查，普遍存在以下问题：
The telephone marketing main result oriented, team management process control is straightforward, if there is no effective management tool, can exist management blind area, produce many loopholes in management is not easy to be found, resulting in the loss of customer information, according to our investigation, generally exist the following problems:
1、数据统计：营销人员每天拨打电话量的统计比较困难，每天每个营销人员电话量、通话时长是否达标？产生多少意向客户、多少潜在、多少无效客户？不能直观的掌握。
1, data statistics, marketing personnel statistics can be difficult to call the amount every day, every day every marketers call volume, duration up to standard? How much of an intention client, how much potential, many invalid customer? Can't intuitive grasp.
2、数据录入：营销人员挖掘来的意向客户靠笔记，或者excel表格，有几大缺陷：
2, data entry, marketers mining to the intention of customers rely on notes, or excel spreadsheet, there are several major flaws:
a、 客户数据量大时，找意向客户比较困难,会有遗漏。每天需要花大量时间从资料里面找意向客户。
A, customer data, it can be hard to find intention client, will be missed. Need to spend a lot of time every day from the data inside looking for interested buyers.
b、 公司无法全部接手离职营销人员的客户资料
B, the company cannot be all take leave marketers of customer data
c、 营销人员每人、每天上交一份客户资料表，管理人员需要花较长时间合并数据，人工合并工作量大，而且容易出错。
C, the marketing personnel each day, to a table of customer information, managers need to take a long time to merge data, artificial merged workload is big, and error prone.
d、 Excel表格容易复制，容易通过互联网、U盘泄露公司客户资源。
D, Excel form easy to copy, via the Internet, U disk, reveal company customer resources.
e、 客户来电后，客户姓名是什么?客户的兴趣点的是什么?给客户以前报了什么价格?营销人员都不能马上了解。
E, after the customer calls, customer name is what? What is customer points of interest? What price is reported to the customer before? Marketers can know at once.
f、 每个客户缺乏详细的客户跟踪记录，销售主管无法对客户跟踪情况进行分析指导；济南电话营销系统
F, each customer lack of detailed customer track record, sales manager can't analyze customer tracking status guidance;
3、电话录音：电话没有录音，销售主管无法有针对性的对业务人员话术进行提升。无法将好的经验分享推广。
3, telephone recording, telephone no, sales director cannot be targeted for business people to ascend. To spread good experience to share.
4、自动外呼：手动拨号每天会浪费2小时的工作时间，计算方法：每次拨电话用时30秒，每天拨打240个电话，30秒*240次=2小时，使用自动外呼最少节约1小时。
4, automatic call out: manual dialing will waste 2 hours of work time, every day calculation methods: dial telephone took 30 seconds at a time, 240 calls a day, 30 seconds * 240 = 2 hours, using automated outbound saving at least 1 hour.
5、量化考核：销售主管没有全局的统计数据支撑，不能进行量化考核,不能通过数据找出业务的薄弱环节。
5, quantitative assessment: sales director no global statistical data to support, not a quantitative assessment, not through the data to find out the weak link in the business.