篇首语
尊敬的客户:
欢迎阅读最新一期的 “中航嘉信商旅视点” 。作为嘉信力旅运（CWT）亚太区办公室和全球客户解决方案团队的代表，我感到非常自豪和荣幸，能够有机会在这期令人激动且富有洞见的期刊中向各位致辞。
客户第一！客户体验及客户至上的观念在当今所有行业中都是共通的。对于企业差旅管理而言也是如此，我们也在寻求不断深化与客户的合作与沟通。为此我们希望聆听来自客户的声音，以帮助我们改善现有的产品与服务。我们非常荣幸能邀请到联想集团在本期内容中与各位分享一些最佳实践经验。
数据带来知识，分析产生见解。嘉信力旅运（CWT）一直致力于从大量数据中为客户挖掘出更多充满见解和可行的信息。CWT AnalytIQs可以为我们的客户提供实时可行的数据，帮助您优化差旅项目，并带来成本节省。通过本期的商旅视点，您可以详细了解到该系统的各项先进功能。
作为企业差旅管理行业的领军企业，我们不断寻求更好的方式，以帮助我们的客户了解市场并紧跟行业潮流。早些时候对中国差旅市场的调查为我们界定了2016年的一些主要趋势与关注重点。嘉信力旅运解决方案部 最近也发布了酒店整合方面的白皮书。我希望这些行业资讯能够帮助您更好的理解新趋势对您的差旅项目会产生怎样的影响，同时给您下一步的工作计划提供一些见解与建议。
此外，本期商旅视点还将分享一些非常有用的小贴士，以帮助旅行者实现顺利高效的差旅行程。无论是签证要求与申请方面的注意事项，还是航班取消或延误的应对之策，我相信这些都是非常实用的信息。
迄今为止，我一直为中航嘉信（CWT China）取得的进步感到非常骄傲。今年我们庆祝了眉山分公司成立10周年的辉煌历程，我们启用了全新的双语官网并在社交媒体，尤其是微信上变得更加活跃。我们的目标是时刻保持与客户和合作伙伴的紧密联系，并为差旅管理行业在中国市场的不断成长贡献一己之力。
真挚希望本期中航嘉信商旅视点能对您大有裨益，感谢您的阅读！
下期刊物连载：“中航嘉信商旅视点 ” 第六期 — 2016中国商务旅行管理调查报告，敬请期待！
Preface
Dear valued customers,
A very warm welcome to the latest issue of the CWT China Market Watch. Representing CWT's Asia Pacific office and our Global Customer Solutions team, I am very proud and honoured to have the opportunity to introduce this exciting and insightful edition.
Customer first, customer experience, or customer obsession are some of the common terms you hear across all industries today. This is no different in the world of corporate travel management as we continuously strive to deliver the best experience for our customers. In order to progress, feedback from our clients is vital, so I am very excited that our valued client Lenovo Group will be sharing some best practices with everyone.
Data = Knowledge, but Analytics = Insights. CWT has been working to unlock the vast amount of data we have access to, in order to create meaningful insights that travel managers can use. We launched CWT AnalytIQs to provide real-time data that will help our clients make faster decisions, identify savings and make travel management easier. You can find out more about this exciting new system in this month's issue.
As a leader in travel management, we always look for ways to help our clients better understand their market and stay on top of industry trends. Our recent survey into the corporate travel market in China identified some key trends and priorities in 2016, whilst CWT Solutions Group also released a white paper on hotel consolidation earlier this year. I hope that the insights from this research will help you understand the implications these developments may have on your corporate travel programs and guide you on the next steps.
Finally, this issue we will also share some great traveller tips to make sure you have a smooth journey, from visa requirements and applications to how to handle flight cancellations or delays.
I am extremely proud of the progress we've made at CWT China so far. This year we celebrated 10 years of operation at our Meishan branch; we launched a brand new bilingual website; and have become even more active on social media, especially on WeChat. We are committed to staying connected to our clients and partners, and we are excited about being a driving force in the rapidly evolving travel management industry in China.
I hope you enjoy this issue of CWT China Market Watch and thank you for reading!
关注中航嘉信微信公众平台，
完美旅程由此开始！
