近日，以倡导“面向企业 · 服务员工” (B2B4E) 新生态差旅理念的全球知名差旅品牌CWT宣布正式加入世界级CEO联盟：企业公益促进委员会(Chief Executives for Corporate Purpose，简称CECP)。企业承诺将通过能为社会带来积极意义的美好商业模式，增强其可持续性战略从而达到长期成功。
“我为我们在企业社会责任方面取得的成就深感自豪，因为它是我们企业文化的重要根基。” CWT首席执行官Michelle McKinney Frymire女士说道：“我们希望通过成为CECP联盟成员之一，推动我们作为‘雇主’、‘服务商’、‘本土以及社区成员’不同企业身份的高质量稳健发展。”
“CWT深信作为一个优秀的企业公民，他们不仅需要践行企业社会责任，同时需要在企业内部积极推行社区参与度、慈善公益、诚信正直以及领导力氛围。” 企业公益促进委员会首席执行官Daryl Brewster先生认为：“我们深感荣幸，能有这样的企业加入CECP，相信他们会通过不断强化企业公民价值，为所有利益相关方带来长期可持续价值。”
▋ 关于CECP
CECP成立于1999年,由演员和慈善家保罗·纽曼和其他商界领袖创立，他们希望通过商业创造一个更好的世界。CECP已发展到拥有200多家世界上最大的公司代表，CECP拥有11.2万亿美元的收入,社会投资达230亿美元,员工数量达1400万并且管理着21万亿美元的资产。CECP通过帮助企业提供定制的连接和网络、建议和支持、标杆管理和趋势以及意识的建立和识别来改变他们的社会战略。
▋ 关于CWT
CWT是一家交易量位于全球领先的国际差旅服务商，其经营实体遍及140个国家/地区，品牌历史逾140年。CWT希望藉由差旅管理项目在完善员工出行体验的同时，帮助企业实现差旅成本优化以及人员绩效提升，最终推进企业商业目标并释放无限可能。CWT是首家在华推出开放式API差旅管理平台的B2B4E（面向企业 · 服务员工）国际差旅管理服务商。不仅如此，CWT旗下还拥有专业的会议与活动的专属子品牌，帮助企业实现差旅与会议活动综合管理。
CWT joins Chief Executives for Corporate Purpose (CECP)
CWT, the Business-to-Business-for-Employees (B2B4E) travel management platform, today announces it has joined Chief Executives for Corporate Purpose (CECP) to augment the company’s plans to build long-term sustainable value and drive long-term business success through positive social impact.
"I am incredibly proud of our approach to responsible business, especially because of the important foundational role it plays in our culture," says Michelle McKinney Frymire, CWT's CEO, "and with the additional opportunities afforded by being an affiliate of CECP, we look forward to accelerating and further enhancing our plans to be a best in class employer, provider, and member of the local and global community in which we serve."
"CWT believes being a good corporate citizen requires not only conducting business responsibly, but also fostering the values of community engagement, philanthropy, integrity, and leadership among all employees," said CEO of Chief Executives for Corporate Purpose (CECP), Daryl Brewster. "We're honored to have them join CECP where they will continue to build long-term sustainable value for all stakeholders by living and sharing these important values of corporate citizenship."
▋ About CECP
CECP was founded in 1999 by actor and philanthropist Paul Newman, and other business leaders. CECP is a movement of more than 200 of the world’s largest companies that represent $11.2 trillion in revenues, $23 billion in total community investment, 14 million employees, 30 million hours of employee engagement, and $21 trillion in assets under management. CECP helps companies transform their strategy by providing benchmarking and analysis, convenings, and strategy and communications in the areas of societal/community investment, employee engagement, environmental social governance/sustainable business, diversity equity inclusion, and telling the story.
▋ About CWT
CWT is a Business-to-Business-for-Employees (B2B4E) travel management platform. Companies and governments rely on us to keep their people connected – anywhere, anytime, anyhow – and, across six continents, we provide their employees with innovative technology and an efficient, safe, and secure travel experience.
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