【创业前沿】国外联合办公新趋势

国外越来越多的大公司开始尝试联合办公空间，让雇员走出公司内部的办公室，与初创企业一起办公，从而有更多机会接触聪明的人以及在传统办公室无法接触到的各种好想法。

　　(译者：Sophie)

　　这种安排源于德鲁·琼斯(Drew Jones)、托德·桑德斯特德(Todd Sundsted)、托尼·巴茨咖鲁波(Tony Bacigalupo)的《我不在这儿：联合办公如何使办公室退化》

　　新型联合办公空间每天在世界各地城市如雨后春笋般涌现。这就带来了一个问题：传统办公空间会荒废吗?

　　答案可能是否定的，但是传统办公空间正经历巨变。公共办公空间鼓励分享,强调社交化。随着企业员工及管理者逐渐意识到在这样一种联合办公空间工作的好处，企业内部、企业之间也开始分享同一办公空间。

　　我不在这儿

　　联合办公空间在世界各地正如雨后春笋般冒出，从美国纽约到印度班加罗尔,他们提供可租赁的工位、会议室、宽带接入、办公设备、社交空间等。从洛杉矶到伦敦，世界各地的自由职业者、创业者、作家、远程工作者都利用这些联合办公空间。

　　相对于办公室，租一个工位不仅仅是节省办公成本的事情，同时，联合办公空间的办公配套也鼓励志趣相投的人们聚在一起协作、社交。一切的关注点是分享。如果你有一个难题，坐在你旁边的人也许能够帮你解决它。

　　现在，一些大公司也参与到这一项行动中。缤特力Plantronics(专业类和消费类个人音频通信的世界领导者)最近告知其在圣克鲁兹的员工(500员工中的三分之一)可以自由选择在家办公、通勤工作或者联合办公。美国电话电报公司(AT&T)将其几十个最好的研究人员、产品研发人员以及技术人员安排到联合办公空间去，旨在推动创新、迅速将产品推向市场。

　　大公司采取联合办公的办公模式，能让公司更像初创公司一样反应敏捷。把员工从母公司中分离出来，能让他们自由地从不同的角度想问题、做事情，能让他们接触到在传统办公室无法接触的各种各样的好主意。

　　在伦敦，谷歌也选择了这样的办公模式，一层给员工，另外两层是联合办公设施，用于会见优秀人才，进行能催生创意的互动。接近孕育创新，物理空间上的接近更有利于相互交流，进而迸发出idea;此外，志趣相投的人聚到一块，更容易产生思想上的碰撞。你身旁的人对你思维产生的影响可能比公司对你的影响要大。

　　美国一家卖鞋的B2C网站Zappos进一步推行了这种办公模式。该公司花3.5亿美元试图模糊办公室、联合办公以及城市之间的界限。它把位于郊区园区的1400名员工搬到拉斯维加斯闹市区一层是联合办公空间的楼里，目的是让自己的员工能与创业公司进行交流。

　　后来，Zappos计划将这一办公空间延伸至周边所有酒吧和餐馆，那样员工就能在这些地方和初创公司进行交流、会谈、合作。当然，这些仅仅只是办公空间开放和互动之势的开始。

　　附英文原文：

　　This installment is based on Drew Jones, Todd Sundsted and Tony Bacigalupo's I'm Outta Here: How Co-Working Is Making the Office Obsolete.

　　New coworking spaces are popping up daily in cities all around the world. This begs the question: are traditional offices obsolete?

　　Probably not, but they are certainly undergoing a radical change, as workers and managers realize the benefits of working in collaborative environments that encourage sharing and socializing,both within the company and with other companies that inhabit the same space.

　　I'm Outta Here

　　Coworking spaces are popping up everywhere, from New York to Bangalore. They provide desks to rent, conference rooms,broadband access, office equipment, social spaces and more.Freelancers,entrepreneurs, writers and telecommuters are taking advantage of them in cities from Los Angeles to London.

　　Not only is it cheaper to rent a desk than an office, but unlike traditional office suites, coworking facilities encourage like-minded people to socialize and collaborate. It's all about sharing. If you have a problem, the person sitting next to you may be able to help you solve it.

　　Now even big companies are getting in on the action. Plantronics recently told a third of its 500 employees in Santa Cruz that they could either work from home, commute, or join a coworking space.AT&T is placing dozens of its best researchers, product developers and technologist into coworking spaces. The goal is to foster innovation and get products to market faster.

　　Coworking can make big companies act more like nimble startups. Separating employees from the mother ship gives them freedom to think and act differently, and exposes them to all sorts of new ideas they otherwise wouldn't encounter.

　　In London, Google is backing a coworking campus that reserves one floor for Google employees and two for coworking facilities. It's all about meeting smart people and creating serendipitous interactions that lead to new ideas. Proximity breeds innovation. Who you sit next to will probably have more influence on how you think than anything a company can do or say.

　　Zappos is taking it a step further, with the $350 million attempt to blur the lines between office, coworking and city. The idea is to relocate 1,400 Zappos employees from their suburban campus to a building in downtown Las Vegas where the entire first floor is a coworking space. The goal is to get Zappos employees interacting with startups.

　　After this, Zappos plans to transform every bar and restaurant nearby into an extension of this space, where employees can mingle with startups, hold meetings and collaborate. And this is only the beginning of a major trend towards openness and interaction in the workplace.

(文章来源：清控科创创新创业研究中心 译者：Sophie)