近日，为加速推进出海战略，激发业务增长新动能，广重集团派遣代表奔赴巴基斯坦，在代理公司JSTS的陪同下与新老客户面对面洽谈，巩固已有合作关系的同时斩获了多个新订单。
Recently, in order to accelerate the strategy of going global and stimulate new momentum for business growth, Guangzhong Group (GZEG) sent representatives to Pakistan to communicate with the customers from different industries accompanied by our agent JSTS, and successfully got a number of new orders while consolidating existing cooperative relations.
获订单·吸引客户从“潜在”变为“实际”
Get orders · Attracting Customers and Converting Them from “Potential” to “Actual”
此次巴基斯坦之行，广重集团进行了充分的市场调研和客户分析，精心准备了产品演示材料和商务洽谈方案，确保对当地市场了熟于心。到达巴基斯坦后，营销代表马不停蹄地与目标客户会面，向他们展示了广重集团的产品特点、技术优势以及服务承诺，认真听取了客户在开展项目过程中的真实诉求，现场逐一分析广重集团产品与客户需求的契合点，为客户排忧解难，以专业的服务吸引客户选择广重集团。经过一番洽谈后，广重营销代表与制糖、钢铁、纺织和水泥等多个行业的新客户达成了合作意向，成功签订了多台汽轮发电机组订单。
During the trip in Pakistan, GZEG conducted sufficient market research and customer analysis while carefully prepared presentation and business negotiation plans to ensure that they were familiar with the local market. After arriving in Pakistan, the team met customers without stopping, showed them the product characteristics, technical advantages and service arrangement. Also, they carefully listened to the real demands from the customers, analyzed the fitting point between our productions and customer needs to answers the questions one by one ,which was the most important point to attracte customers to choose GZEG. After some negotiations, our representatives reached cooperation intentions with new customers in various industries such as sugar, steel, textile and cement, and successfully signed a number of STG orders.
强信任·现场深入了解客户所需
Strong trust · In-depth understanding of customer needs on site
近年来，随着中巴经济走廊的建设，两国经济合作日益密切，为高端设备制造业提供了广阔的发展空间。广重集团凭借先进技术、优质产品和完善服务，已在巴基斯坦销售、投运了超过80台汽轮机组。
In recent years, with the construction of the China-Pakistan Economic Corridor, the economic cooperation between this two countries has become increasingly close, which providing a broad space for the development of high-end equipment manufacturing. With the advanced technology, excellent quality and professional services, more than 80 sets of steam turbines has been sold and put into operation in Pakistan.
（已投运的巴基斯坦项目机组）
(Steam turbine under operation in Pakistan)
除了拜访新客户外，广重代表还会见了在制项目团队，了解项目现状和建设进度，确保设备生产进度符合客户预期，增强了客户对广重的信任。
In addition to met new customers, our representatives also communicated with the old customers, whose STG is under manufacture , to understand the exactly project status and ensure that the equipment production progress can meet customer’s expectations, which enhance customers' trust in GZEG.
叙情谊·增强新老客户互信
Friendship · Enhance mutual trust with customers
对于海外市场，广重集团不仅要拓展新客户，提高市场占有率，同时还要以客户需求为出发点、以客户满意为落脚点，加强与老客户的联系。广重代表通过与化工业、制糖业等领域的老客户深入交谈，了解了设备用户的生产现状及中远期发展规划等情况，以扎实的数据作为下一步市场分析及客户消费预测的基础。
For overseas markets, GZEG should not only expand new customers to increase market share, but also take customer’s demand as the starting point and their satisfaction as the supported point to get along well with old customers. Through in-depth conversations with old customers from the chemical industry, sugar industry and other fields, our representatives understood the production status of the customers and their medium and long-term development plans, etc., which is the valuable data to support market analysis and customer consumption forecast for the upcoming future.
经济全球化风潮下，广重集团将继续抓紧练好内功，深耕海外市场，为海外消费者提供更加高效、稳定的环保能源设备解决方案。
Under the trend of economic globalization, GZEG will continue to improve its internal strength, deepen its presence in overseas markets, and provide the customers with more efficient and stable environmental protection energy equipment solutions.
