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一起来|怀“加油”之心,Zurita献微薄之力 Fight Covid19 with Zurita! Jia You!

一起来|怀“加油”之心,Zurita献微薄之力 Fight Covid19 with Zurita! Jia You! 晶耀前滩Crystal
2020-02-21
1
导读:相信吧!我们必将凯旋


我们致力于通过时尚让世界变得更美好。并坚信如此,没有什么比起人与人之间的关系,更为宝贵。Zurita联合顶级艺术家Jayson Atienza和杰出造型师Annie Atienza,将我们对抗击病毒的希望,以及表达对所有正在奋战的医疗工作者们的感谢和致敬揉捏在两款卫衣的设计中。


卫衣的灵感来于帮助那些拯救人们生命的医务工作者


这件卫衣仅售288元,我们将用其中的188元,作为您的善款,购买对抗新型冠状病毒所需的各种物资,并将其捐赠出去。

Our commitment to make the world a better place through fashion is absolute and right now people is the number one priority. Zurita together with top artist Jayson Atienza and fabulous image consultant Annie Atienza and we made a sweater that represents all medical teams fighting the virus and the hopes of all our people. 


A sweater designed to help the ones saving lives


This sweater is only 288RMB, out of which we will dedicate 188RMB to purchase on your behalf medical supplies needed by first respondents fighting against  Coronavirus.



席卷而来的冠状病毒让我们猝不及防。

它让我们的日常出行,工作都被迫停止;

它让我们的沟通分崩离析,把每个人都困于家中;

它让我们时刻忧心忡忡自己所在的城市是否会有更多病例。

我们渴望春天。希望自己的生活会回到正轨。


相信吧!春天终究不会远去,我们也必将凯旋。


全国各地医院都有甘于奉献自我的医护人员在诊治

他们日以继夜的为我们的生命辛勤奋斗。

他们將带回来盎然的春意,

他们穿着防护衣,带着绿/白/蓝色的口罩,

我们穿着属于他们的颜色让他们知道

我们一直在他们的背后支持!



It is now called COVID-19. It took us all by surprise

It has stopped our days, our businesses, our lives

It is trapping us in our own homes

It is making us feel like our cities are under attack

Making us wonder if Spring will ever come

If life will ever feel normal again


BUT SPRING WILL COME. WE WILL BE BACK


There are heroes in the frontlines taking care of it

They are working around the clock for us

They will make Spring come

They wear their green/ blue/ white masks

So we are wearing their colors to let them know 

WE HAVE THEIR BACKS



马云在非典危机期间曾说过,在这样一个时刻,对一个公司来说唯一正确的事情就是找到一种服务的方式。这就是我们的方式。这个加油卫衣的颜色代表我们每天都戴的口罩,希望我们能再次看见彼此的微笑。每个人都是以公益的心来参与这次活动,使得我们把每件衣服的成本控制在100元以下,每件衣服將可为购买前线所需的医疗用品贡献188元。顺丰速运将把物资送到最需要的医院。

我们不是医生或护士,但我们可以为他们服务。


这样我们才能确保春天的到来


Jack Ma said during the SARS crisis that the only right thing to do for a company in a moment like this is to find a way to serve. This is our way. We created for you this 加油sweater with the colors of the masks we are all wearing and the hope that we will soon see each other smile again. Everyone participated in this campaign pro-bono so we can keep our cost under 100 RMB per sweater and dedicate 180 RMB per sweater to purchase medical supplies needed in the frontlines. SF Express Charity Delivery has committed to bring these mission critical supplies to Hubei where they are most needed.

We are not doctors or nurses, but we can serve them. 


So we can make sure that SPRING WILL COME 





关于設計

About Design


Jayson Atienza & Annie Atienza



获奖艺术家和创意总监Jayson Atienza以及出色形象顾问Annie Atienza 这对夫妇和ZURITA的创意伙伴一起为Zurita的活动设计了一款标志。


Jayson Atienza is an award-winning Artist and Creative Director, and Annie Atienza is a Wardrobe Stylist and Image Consultant. Here they come together as husband and wife and creative partners to design the fit, feel and logo for the JiaYou campaign for Zurita.





Jayson和Annie在目睹了COVID-19的这场劫难,尽全力为他们在上海的儿子Xander提供保护,深有体会灾难是如何改变了他们的日常生活,便义无反顾地參加了这个项目。他们相信,在这个关键时刻,通过大家的力量和奉献精神,国家的界限便不是阻碍,任何人在任何地方都可以帮助病人、急救人员、医务人员和他们的家人,帮助所有需要帮助的人。


Jayson and Annie were compelled to work on this project after experiencing how much the COVID-19 changed their daily lives protecting and providing for their son Xander in Shanghai. They believe that community strength and donation, even across city borders, can help the sick, the first responders, the medical professionals and their families at this critical time. 





关于产品

About Product



两种不同設計的全棉卫衣。


一个大胆的和一个精简的款式,选用同样的颜色,在医院最常穿的颜色——那些拯救生命的人们的代表色




A cotton sweater with two different designs .


A Bold option and a Lean option but both in the same colors, the ones most worn in hospitals.  The ones that save lives.






医疗用品

About Medicial Supplies

目前,我们正在与不同的组织核实哪些用品是医院最需要的,我们正在国际上寻找这些用品。幸运的是,我们在西班牙找到了一些资源。我们的目标是在7天内完成这次活动,以便能够下订单并立即运送到那些急需物资的地区。


顺丰速运将会为我们提供运送的支持,这是我们任务成功的关键。我们将第一时間於我们的官方微信帐户和VIP群里更新消息。


At the moment we are checking with different organizations what items are most needed in hospitals and we are looking for them internationally. Luckily, we have found some sources in Spain. Our goal is to close this campaign in seven days to be able to place orders and get those urgent items back right away. 


SF Express is willing to support us logistically which is a critical point for the success of our mission. We will keep you updated on our official Wechat account and VIP groups. 





购买,在看,分享

Buy , Wow & Share


通常提到购买我们都会让你谨慎小心,我们会要求你想想你是否会穿它,是否符合你的个人风格,等等。

但这一次不是。

这次我们希望你立即扫描下面的二维码,并下单。

点击在看,并分享它,这样我们可以帮助那些拯救生命的人。让春天更快降临。


We are usually cautious in asking you to buy, we ask you to check if you will use it, if it matches your personal style, etc.

Not this time.

This time we are going to ask you to Scan the QR code below and place your order right away. Then WOW this article and share it so we can help the ones saving lives. That will make spring come to all of us. 

预售期为 2月14日至2月21日,

將按购买先后顺序发货

后续购买及运送医用品信息

将會通过ZURITA公众号发布!

再次对您的参与表示感谢!


The pre-sale period would be 2.14-2.21

and shipped in the order of purchase

Make sure you follow us since

all the medical supplies delivery info will be posted in  

ZURITA WeChat account!

Thanks for your support!




合作伙伴

PARTNERS  

特别感谢每一个人,是你们使这次的活动成为可能,不分昼夜,即使在下雨,和防疫期间:

模特:

于亭婷    微博: @于亭婷

Igor Zakharov   Instagram: @Igor_zakharov

化妆师 :

Elizabeth Marriott Instagram: @E.marriott.mua

摄影师:

Joshua M. Tintner  www.jmtintner.com

创意团队: 

Jayson Atienza  www.jaysonatienza.com

Annie Atienza  www.annieatienza.com

物流:

顺丰速运 www.sf-express.com/cn


Special thanks to everyone that made this campaign possible, against the clock, under the rain and in the middle of the quarantine:

Model: 

Yu TingTing   Weibo: @于亭婷

Igor Zakharov Instagram: @Igor_zakharov 

Makeup: 

Elizabeth Marriott Instagram: @E.marriott.mua

Photographer: 

Joshua M. Tintner www.jmtintner.com

Creative team: 

Jayson Atienza www.jaysonatienza.com

Annie Atienza www.annieatienza.com

Logistics: 

SF Express www.sf-express.com/cn




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