At the awards presentation in Shanghai, Campaign unveiled the winners for the 2024 Greater China Agency of the Year Awards.
The Dentsu Creative China team triumphed with a total of 16 prestigious accolades, including the honour of being named Greater China Creative Agency of the Year and securing the 2 Gold medals for China Creative Agency of the Year and Greater China Content Marketing Agency of the Year.
Also, Dentsu Creative China garnered 3 Silver awards in Greater China for its excellence in Brand Experience Agency of the Year, Customer Engagement Agency of the Year, and B2C Marketing Agency of the Year, in addition to a Bronze award for China Digital Innovation Agency of the Year. For the fourth consecutive year, Dentsu Creative’s PR Consulting team has been recognised for its achievements, clinching a Bronze award in the China PR Agency of the Year category.
We are beyond excited to celebrate the Dentsu Creative team for winning the Silver accolade in the Greater China Agency Marketer Partnership of the Year, reflecting our consistent teamwork with KFC China that has been ongoing since 2015.
In addition, Dentsu Creative team in China was shortlisted in four agency categories, which include Integrated Marketing Agency of the Year, Event Marketing Agency of the Year, and CSR Achievement of the Year. We are also proud to introduce our service team for PepsiCo China, which has been shortlisted for the Greater China New Business Development Team of the Year.
In the People category, three remarkable talents from Dentsu Creative were honoured. Cindy Lu, the Client Partner, and Takeshi Nakano, the Group Strategy Director, have received the Commendation titles in their respective categories: Lu for the Greater China Account Leader of the Year and Nakano for the Greater China Strategy/Brand Planner of the Year. Ice Li, our Strategy Manager, has made it to the shortlist for the Young Achiever of the Year award within Greater China.
THE ACHIEVEMENTS OF DENTSU CREATIVE CHINA AT THE CAMPAIGN’S GREATER CHINA AGENCY OF THE YEAR AWARDS 2024:
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Greater China Creative Agency of the Year -
China Creative Agency of the Year, Gold -
Greater China Content Marketing Agency of the Year, Gold -
Greater China Brand Experience Agency of the Year, Silver -
Greater China Customer Engagement Agency of the Year, Silver -
Greater China B2C Marketing Agency of the Year, Silver -
Greater China Agency Marketer Partnership of the Year, Silver -
China PR Agency of the Year, Bronze -
China Digital Innovation Agency of the Year, Bronze -
Greater China New Business Development Team of the Year, Shortlist -
Greater China CSR Achievement of the Year, Shortlist -
Greater China Integrated Marketing Agency of the Year, Shortlist -
Greater China Event Marketing Agency of the Year, Shortlist -
Greater China Account Person of the Year, Cindy Lu, Client Partner, Commendation -
Greater China Strategic/Brand Planner of the Year, Takeshi Nakano, Group Strategy Director, Commendation -
Greater China Young Achiever of the Year, Ice Li, Strategy Manager, Shortlist
At Dentsu Creative, by combining craft, innovation and technology and a deep understanding of modern media, contemporary culture and digital data, we fuel growth through the power of Transformative Creativity to deliver works that can create culture, shape society and invent the future… Solutions that truly impact people, impact business, and impact society resonate with Dentsu Group’s 2030 sustainability strategy, which is committed to generating ideas for the future to solve challenges facing society.
In our role as an Integrated Growth partner for brands, Dentsu Creative is privileged to apply our creativity across every aspect of our clients’ businesses while we navigate transformative journeys together.
As a B2B2S (Business to Business to Society) company that creates economic and social value, we will contribute to the realization of a vibrant society where people enjoy a fulfilling life.
Dentsu, Innovating to Impact.
www.dentsucreative.com
www.group.dentsu.com
ABOUT CAMPAIGN AOY
Since the early 1990s, Campaign’s Agency of the Year awards have existed to recognise inspiring leadership, management excellence, outstanding business performance, and overall achievements in advertising and brand communications. The awards are open to all agencies—media, advertising, creative, digital, PR, independent, and specialist—operating in the Asia-Pacific region and the UK. EMEA scheme also welcomes agency networks with offices in at least three locations across the region. Judging panels comprise client marketers from across the Asia-Pacific, with specialised panels for each region, ensuring market expertise.
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