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DENTSU CREATIVE China Scooped 7 Campaign AOY Awards Haul

DENTSU CREATIVE China Scooped 7 Campaign AOY Awards Haul 电通创意
2023-12-06
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导读:We scooped two Golds, three Silvers and two people category winners.



DENTSU CREATIVE China has scooped 7 awards at Campaign’s Greater China Agency of the Year 2023, including two Golds for Greater China Customer Engagement Agency of the Year and Greater China Talent Development Programme of the Year, three Silvers for Greater China Event Marketing Agency of the Year, Greater China Brand Experience Agency of the Year, and China Creative Agency of the Year. 

In people categories, we were awarded the winners of Greater China Creative Leader of the Year and Greater China Young Creative Person of the Year.

DENTSU CREATIVE China was also shortlisted in Greater China Integrated Marketing Agency of the Year, Greater China Account Person of the Year, and Greater China Channel/Engagement Planner of the Year. 

In addition, DENTSU CREATIVE Hong Kong and Taipei offices were honored with 9 awards.






WE ARE SOLUTIONISTS, NOT JUST STORYTELLERS. 




The art of building a brand, the power of coming up with a creative idea that would connect brands with their consumers at every touch point while solving business problems and driving sustainable growth. 


By combining craft, innovation and technology and a deep understanding of modern media, contemporary culture and digital data, we deliver modern creativity - ideas that can create culture, shape society and invent the future.


At DENTSU CREATIVE, we put our creative product at the heart of everything we do.


And our modern creative product is accelerated by deep specialist expertise around earned, creative commerce, youth power, entertainment, digital experience, and production. Our innovative endeavors in the Chinese market include the launch of dentsu PR Consulting, VeryStar, dentsu Z, dentsu Entertainment and Sports Creative, dentsu next, D-hub, dentsu wellness and dentsu good.


Applying Horizontal Creativity across every aspect of our clients' business, from commerce to communication, enables us to accelerate our integrated offerings and help brands in navigating a decentralised media landscape.






WE WIN TOGETHER.




In the past year, DENTSU CREATIVE China has been recognized for the creativity excellence on the global stage, taking home trophies from prestigious awards like Cannes Lions, London International Advertising Awards and MAD STARS. 


We all know winning at Cannes Lions or Campaign AOY is no easy task, but we made it. We also know we cannot make it without the hard work and commitment of everyone in our business, from producers to creatives to strategists and accounts as well as the function team.


We believe our work can only resonate in the modern world if the people behind it reflect the modern world.


We can only be truly relevant when we create a truly inclusive culture where everyone can thrive.


We can only push creativity beyond the boundaries when we co-create through radical collaboration.






WE ARE A CREATIVE FORCE FOR GOOD & GROWTH.




Dentsu Group’s Value Creation Model is rooted in contribution to society through solving client’ s business challenges. In the future, Dentsu Group will evolve into a B-to-B-to-S enterprise, transcending the existing Business-to-Business model to reach and face the Society. Through collaborations with client brands to jointly solve social issues and create value for the whole society, we aim to maximize the corporate value for our shareholders, clients, partner firms, and employees.”—— Dentsu Group Integrated Report 2022


We are all world builders, with the passion and shared mission to be a creative force for good and growth. Through our expertise, we inspire and encourage individuals to become a part of our sustainable growth journey.

At the same time, we are dedicated to empowering the next generation of talents - both within the agency and beyond, to make advertising a playground where young people can full play.






WE ARE DENTSU CREATIVE. 

www.dentsucreative.com
DENTSUCREATIVEChina@dentsu.com




ABOUT CAMPAIGN AOY

Since the early 1990s, Campaign’s Agency of the Year awards has recognized inspiring leadership, management excellence, outstanding business performance, and overall achievements in advertising and brand communications. Campaign's AOY is the only programme to honor agency excellence at both local and regional levels. The awards are open to all media, advertising, creative, digital, PR, independent and specialist agencies from across the Asia Pacific region and within the UK, and the EMEA scheme is open to all types of agency networks who have offices in 3 or more locations across the region.


TAP TO READ MORE
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KFC Re:Store takes home Cannes Lions for Creative Commerce!!!



-ENDS-



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电通创意 电通创意(DENTSU CREATIVE),以变革式创意为独特驱动力,以商业为本,追求创意的极致。作为横跨全球120多个市场的创意网络,电通创意为品牌带来整合增长解决方案,为人、企业和社会创造积极影响。
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