Dentsu takes the top spot at the Spikes Asia 2024 Awards, named APAC’s Network of the Year with a remarkable 35 trophies, including 5 Grand Prix, 4 Gold, 10 Silver, and 16 Bronze! In addition, Dentsu Inc, Tokyo team has been awarded Agency of the Year.
Spikes Asia is the home of APAC creativity and deemed the region’s longest standing and most prestigious award for creative advertising. It is the benchmark that defines creative excellence, balanced with exceptional marketing strategy and effectiveness in Asia-Pacific.
Chris Chen, Chief Creative Officer of dentsu China, served as a jury member of Entertainment, Gaming and Music category. Together with marketers and pioneering minds from platforms, brands, and agencies, they carefully curated the most exceptional works that showcase excellence in creativity.
Moreover, two groups of young talents from Dentsu Creative China participated in the 2024 Young Spikes Competition in Singapore.
As they mentioned, “The journey is not just about competition, but also about building connections and exchanging ideas. Embracing the authentic world of international advertising and its diverse cultural backdrop.”
