随着全球化的不断深入，中国企业正迎来前所未有的国际化发展机遇。中东地区，尤其是沙特阿拉伯，以其独特的地理位置、丰富的资源储备以及巨大的市场潜力，已成为中国企业“走出去”战略的重要目的地。然而，文化差异、商业环境以及地缘政治的复杂性，也为中国企业的中东出海之路带来了诸多挑战。
With the continuous deepening of globalization, Chinese enterprises are facing unprecedented opportunities for international development. The Middle East, especially Saudi Arabia, has become an important destination for Chinese enterprises' "going global" strategy due to its unique geographical location, abundant resource reserves, and huge market potential. However, cultural differences, business environments, and the complexity of geopolitics have also brought many challenges to Chinese enterprises' Middle East expansion.
在全球能源结构调整和对可再生能源重视日益增加的背景下，氢能作为一种清洁、高效的能源形式，逐渐成为全球能源转型的热点。中东沙特地区凭借其丰富的能源资源和独特的地理优势，正在成为全球氢能产业的重要发展基地和投资热点。沙特提出的“2030愿景”计划，旨在实现经济多元化，减少对石油的依赖，吸引外国投资，促进私营部门发展，为中国企业提供了新的合作机遇。中国与沙特在经济上具有高度互补性，中国企业在基础设施建设、可再生能源、高新技术等领域拥有优势，与沙特的发展需求相契合。
Against the backdrop of global energy structure adjustment and increasing emphasis on renewable energy, hydrogen energy, as a clean and efficient form of energy, has gradually become a hot topic in the global energy transition. The Middle East Saudi Arabia region, with its abundant energy resources and unique geographical advantages, is becoming an important development base and investment hotspot for the global hydrogen energy industry. The "2030 Vision" plan proposed by Saudi Arabia aims to achieve economic diversification, reduce dependence on oil, attract foreign investment, promote private sector development, which provides new cooperation opportunities for Chinese enterprises. China and Saudi Arabia have a high degree of economic complementarity, and Chinese enterprises have advantages in infrastructure construction, renewable energy, high-tech and other fields, which are in line with Saudi Arabia's development needs.
为了帮助国内氢能企业更好地了解中东沙特市场，抓住“一带一路”倡议带来的机遇，特此举办“出海系列沙龙-走进中东沙特”。本次活动汇聚行业专家、企业领袖以及中东沙特市场代表，共同探讨中国企业在中东沙特市场的机遇与挑战。旨在搭建一个交流与合作的平台，促进资源整合、技术合作和市场开拓。
In order to help domestic hydrogen energy enterprises better understand the Middle East Saudi market and seize the opportunities brought by the "the Belt and Road" initiative, we hereby hold the "Global Business Opportunities - Entering Saudi Arabia in the Middle East" Enterprise Going Global Salon. This event brings together industry experts, business leaders, and representatives from the Middle East Saudi market to explore the opportunities and challenges for Chinese enterprises in the Middle East Saudi market. The event intends to build a platform for communication and cooperation, promoting resource integration, technological cooperation, and market development.
市场洞察：了解中东沙特能源市场的发展现状、政策环境和未来趋势，帮助企业精准把握市场机遇。提供一个深入了解中东沙特市场商业环境和文化差异的窗口。
Market Insights: Understand the current development status, policy environment, and future trends of the Saudi energy market in the Middle East, and help enterprises accurately grasp market opportunities. Provide a window for in-depth understanding of the business environment and cultural differences in the Middle East Saudi market.
政策解读：邀请中东沙特地区政策专家，解读最新的能源相关政策和投资环境。
Policy Interpretation:Invite policy experts from the Middle East Saudi Arabia region to interpret the latest energy related policies and investment environment.
企业分享：国内领先氢能企业分享在中东市场的成功经验和案例，提供可借鉴的实战经验。
Enterprise Sharing: Leading domestic hydrogen energy enterprises share their successful experiences and cases in the Middle East market, provide practical experience for reference.
合作对接：搭建企业与政策制定者、行业专家和潜在合作伙伴之间的交流与合作，为企业国际化战略提供指导和支持。
Collaboration Matching: Establish communication and cooperation among enterprises, policy makers, industry experts, and potential partners to provide guidance and support for the internationalization strategy of enterprises.
时间：2024年8月15日 星期四 14:00
Date: Thursday, August 15th, 2024 at 2:00 PM
地点：大兴国际氢能示范区A区
Location: Zone A, Daxing International Hydrogen Energy Demonstration Zone
（*具体议程以当天实际为准）
主办单位：大兴国际氢能示范区
Host: Daxing International Hydrogen Energy Demonstration Zone
承办单位：大兴国际氢能孵化器、水木兴创(北京)科技发展有限公司
Organizer: Daxing International Hydrogen Incubator, Shuimu Xingchuang (Beijing) Technology Development Co., Ltd
协办单位：沙特商会联合会、沙中愿景之路能源管理（天津）有限公司
Co-organizers: Saudi Chamber of Commerce Federation, Saudi Vision Road Energy Management (Tianjin) Co., Ltd
支持单位：广东外语外贸大学南国商学院、沙特无限咨询公司、海德利森、国富氢能、水木易德投资、中关村氢能与燃料电池技术创新产业联盟
Supporters: Southern Business School of Guangdong University of Foreign Studies, Saudi Arabia Unlimited Consulting Company, Hydrosys(Beijing) Technology Co., LTD.,
Beijing Guofu Macro Hydrogen Technology Co., Ltd., Yield Capital,China Z-park Hydrogen &Fuel Cell Industry Alliance,
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