2018-2019赛季中国男子篮球职业联赛盛大启动!
改革持续深化，创新再上台阶!
The new 2018-2019 CBA season is off to a flying start!
The China Basketball Association introduced NBA-inspired upgrades in upcoming season.
2018年10月18日，2018 - 19赛季中国男子篮球职业联赛（以下简称“CBA联赛”）新闻发布会在北京举行。中国篮协主席、CBA公司董事长姚明，向与会嘉宾和媒体介绍了新赛季CBA联赛在赛事运营、商务开发和品牌推广等方面将迎来的变化。在即将到来的新赛季中，CBA会更专注于深化改革，以促进联赛职业化发展，并进一步提高联赛对球迷、媒体和赞助商的吸引力。
Yao Ming, chairman of the Chinese Basketball Association, joins other CBA executives and sponsor representatives during the launch of the 2018-19 CBA season on last Thursday 18th October in Beijing, to discuss about the upcoming upgrades. They focus on a wide-ranging reforms to promote the further professional development of the league and improve the league's appeal to fans, media and sponsors.
汉威士中国体育与娱乐对能与CBA团队在联赛转型的关键转折点上携手共进，感到非常荣幸与自豪。
Havas Sports & Entertainment China is very proud to have accompanied the CBA teams in a key turning point in the transformation of the league.
我们为此次发布会打造了一款极具创意的舞台，来传达CBA关于新颖性和专业性的关键信息。
We imagined an ultra-innovative and creative design and staging to convey the CBA's key messages around newness and professionalism.
姚明以别具一格的方式向大家展示了全新版总冠军戒指以及冠军版比赛服，与此同时本场活动的关键主旨也被提升到了另一个高度。
The key note was raised to another level at the time of the unveiling of the rings of the last champions as well as the jerseys of the historic champions during an unexpected show!
我们的团队为整个新闻发布会精密筹划。无论是在设计、制作，还是在后勤、运营管理等方面都表现出色。
Our teams excelled in the organization of the overall press conference, from the design development to the production of the event, but also in the management of the logistics and operations.
整场新闻发布会气氛良好，充满了正能量，再次验证了我们无与伦比团队的又一次成功！
A very nice atmosphere full of positive energy has reigned throughout the press conference. Another success of our incredible teams!