Dior 2017秋冬女装、Dior Homme 2017秋冬男装、Dior 2017年全新香氛、彩妆及护肤系列产品鉴赏会于6月15日对媒体开放。ACTIVATION EVENTS将位于上海滨江大道的艺仓美术馆分成了8个区域，美轮美奂的布置现场让人仿佛在畅游艺术展。
On 15 June, a press open house was held in Modern Art Museum Shanghai for Christian Dior F/W 2017, Dior Homme F/W 2017, and the Dior 2017 new lines of fragrances, makeup and skincare products. Divided into 8 areas, the magnificent site layout built up by ACTIVATION EVENTS allowed guests to browse effortlessly through the space as if viewing an art exhibition.
Dior 2017秋冬女装
Maria Grazia Chiuri 在2017秋冬系列中对蓝色进行深沉思考，探索灵性的宇宙蓝色，演绎出Dior固有的女性气质。女装区以简约的蓝白及镜面装饰，将这一季女装精髓得以烘托。
Maria Grazia Chiuri’s astounding Dior F/W 2017 ready-to-wear collection was all about the different shades of blue, reinterpreting Dior's inherent femininity. This showcasing area was simply blue-and-white, and decorated with mirrors that brought out the essence of this chromatically coherent collection.
▲ 蓝色：“在所有色彩中,唯有海军蓝与黑色有相似质感并可与其媲美。”迪奥先生于《时尚小词典》(The Little Dictionary of Fashion)著作中如此写到。
Dior Homme 2017秋冬男装
Dior Homme 2017秋冬系列成衣充满青少年时代的活力与朝气。该展示区在装饰细节上还呼应了巴黎秀场，令人不禁联想到狂野派对、青年文化和Candy-Boys的独特气质。
The Dior Homme F/W 2017 collection is a collision of luxury and street style, blending tailoring and youth culture. The exhibition space was adorned with the decorative details of the Paris runway, that brought the guests to a rave party where the music is blasting.
Dior 2017年全新香氛、彩妆及护肤系列
香氛、彩妆及护肤系列产品共有6个区域，通过各种展示、互动试用环节，现场来宾进一步了解品牌2017年全新系列臻品，亲身领略Dior迪奥香氛的迷人芬芳与魅力、彩妆的至臻色彩与美感、以及美肤系列的卓越配方与科技，全方位体验到源自法国高端奢华化妆品之精髓。
In the 6 areas for Dior fragrances, makeup and skincare products, through a variety of exhibits and interactive trial activities, guests were able to get a better grasp of Dior's new series of products. Guests are able to get in-person experience for the new mesmerising scents of Dior fragrances, the diversified shades of the makeup, as well as the skincare products’ excellent formula and technology. It encompassed an all-round French cosmetics experience and essence of luxury.
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